If you're a beauty entrepreneur still relying solely on Instagram posts to bring in sales — this episode will blow your mind.

I'm Sheila Bella, and I built two multi-7-figure brands in the beauty industry using one powerful (and often ignored) strategy: conversations in the DMs.

In this episode of The CEO Glow Show, I'm joined by Laura Obando, co-founder of Pretty Rich Bosses and the queen of DM sales. Together, we break down the exact 4-step framework we use to close high-ticket clients and book out beauty businesses — all without running a single ad.

✨ If you want a fully booked calendar, consistent income, and clients who feel seen and ready to buy, this is your blueprint.

We'll cover:

• Why visibility doesn't equal profitability

• The fatal trap of only posting content and "hoping"

• The 4 steps to close a client in the DMs (without sounding pushy)

• Why your DMs are your real storefront

• How to follow up without being annoying (and increase conversions by 70%!)

Plus, we're giving away the exact DM script and sales flowchart we use inside our coaching program — absolutely free.

Hashtags:

#BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #BusinessMindset #PMUArtist

// BEAUTY BIZ SECRETS FACEBOOK GROUP! // AI Beauty school: For beauty bosses and teams

// FREE BEAUTY BUSINESS AUDIT

// www.SheilaBella.com | // Instagram @realsheilabella | Instagram @CEOglowshow

// YOUTUBE Channel