The Side Gig Central Podcast

Who would've thought that 99% of our days would be spent at home and our work day schedules would be flipped upside down and turned inside out?

But, not to worry! I've invited an expert on the show today to discuss all things work day planning so that you can (sanely and productively) navigate your WFH situation.

My guest is Rachel Kurzyp, copywriter, marketing coach, international speaker and university professor who knows exactly what it takes to scale and launch a successful business – from side gig to full time small business.

During this episode you’ll learn how to set up your ideal work day (that rooted in realism, not a fantasy land), how to identify the tasks that you truly enjoy doing and when is the best time of the day to work on them and the best tools you can use to get more done in less time and how to turn your goals into actionable items (that you’ll actually do.)

Check out Rachel's coaching program:

https://rachelkurzyp.com.au/coaching/

Connect with Rachel on Instagram:

https://www.instagram.com/rachel_kurzyp_writes/

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Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Need a bit of sales-piration? (That's a word I just made up that combines sales wisdom with inspiration.)

Then you're in luck because these "stay at home" orders are NOT stopping me from producing SEASON 3, the "AT HOME EDITION" of this show.

What's this mean for you?

The "AT HOME EDITION" of the show is a stripped down version of my studio show that delivers REAL TALK on all things side gig business related.

It's all the same knowledge bombs that you're used to.. but without the studio equipment.

It's just me, Zoom and a phenomenally SMART guest.

Today, you'll meet Margi Kanu, the Sales Funnel QUEEN from the UK. And Margi is going to teach you how to generate more business for your side gig using an effective sales funnel.

During this episode you’ll learn how to create your own sales funnel that actually works, how to automate your sales funnel system, how to use Instagram stories to engage with your prospects and why pivoting after a failed sales launch isn't actually a bad thing.

Connect with Margi on Instagram:

https://www.instagram.com/herbossmindset/

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Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

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Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Today’s episode is gonna be a little different. But different in a good way!

The hostess with the mostess, Deanna Frances, the creator of the Lean into Curiosity Podcast recently invited me on her show this month and I wanted to share this interview with you because we had SUCH A GREAT conversation about side gigs and I wanted to make sure you didn’t miss it.

During my conversation with Deanna, you'll learn how to overcome the biggest challenges when you're stuck in the “idea phase,” how to pad your resume with your side gig skills, and how to leverage transferable skills from your side gig to gain more personal and professional development.

Listen to the Lean Into Curiosity Podcast:

https://podcasts.apple.com/us/podcast/lean-into-curiosity/id1455734827

Deanna's website:

https://leanintocuriosity.com/

Connect with Deanna on Instagram:

https://www.instagram.com/leanintocuriosity/

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Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

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Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Are you wondering how the most recognizable celebrity entrepreneurs in the world built a powerful personal branding strategy? Can’t decide if your personal brand needs a tune-up?

Well, look no further than this episode! PRESS PLAY to learn the 5 C’s of personal branding, why being the face of your brand will kick start your side gig biz and get real examples of celebrity entrepreneurs that have super strong personal brands and how you can use them as inspiration to build your own.

My guest today is Robyn Graham, personal branding expert and the owner of Robyn Graham Photography. Robyn helps entrepreneurs and professionals “create and elevate” their personal brand so that they can stand out and serve their dream clients.

Find Robyn online:

https://robyngrahamphotography.com/

Connect with Robyn on Instagram:

https://www.instagram.com/therobyngraham/

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Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

__________________________________

Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Why even bother with a blog? Everyone is consuming audio and video content nowadays. Is a blog still relevant?

Yes, it definitely is! In fact, I’m making the case for why blogging is NOT dead and why you should definitely have a blog for your side gig business.

In this episode, you’ll meet Tracie Kendziora, editor, blogging expert and founder of Okay Okapi, which helps online business owners, coaches, creatives, and entrepreneurs create personality-packed copy so they can build their brand online.

In this episode, Tracie will teach you why your audience doesn’t really care about your blog until you give them a reason to, how to stand out with blog content that converts online lurkers into buyers and how to repurpose any media content into blog post GOLD.

Download Tracie’s Spicy Headlines Freebie: https://www.okayokapi.com/spicy-headlines

Connect with Tracie on Instagram: https://www.instagram.com/_okayokapi_/

__________________________

Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

__________________________________

Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Are you *gasp* skeptical about leveraging your personality traits to get ahead with your side gig? Are you curious to learn how YOU can unleash your business super powers? Like right now?

You're in luck because today you'll meet Naomi Harrington, creator and host of the That’s Deep Podcast.

Naomi is deeply passionate about helping others understand themselves and loves teaching about the way that each of us are uniquely wired and how it relates to how we perceive the world and how we make decisions.

During this episode you’ll learn how to use the Myers Briggs test to understand how you operate in a business setting, how to maximize your productivity and work output by understanding what makes you tick and what it’s REALLY like to be in business with your spouse or significant other and how to deal.

Connect with Naomi on Instagram: https://www.instagram.com/thatsdeeppodcast

Subscribe to the That's Deep Podcast:

https://podcasts.apple.com/us/podcast/thats-deep-podcast-personality-and-mindset/id1473622170

__________________________

Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

__________________________________

Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Good news! You don't have to pay an expensive PR firm to get your side gig published and featured on TV.

KJ Blattenbauer, an award winning publicist turned dress designer based in Austin, TX is my guest today and she is going to help you land your first press gig, (all by yourself, for free!)

KJ’s work has been featured on popular media outlets like The Today Show, BuzzFeed, Travel + Leisure and The Cut.

During this episode you’ll learn how to pitch media outlets and land a segment, how to create press worthy content that producers will actually respond to, how to position yourself (and your side gig story) as newsworthy and how to extend your 15 minutes of fame after you’ve landed the TV segment or publication.

Connect with KJ on Instagram: https://www.instagram.com/kjblattenbauer/

KJ's book, How to Be a Media Darling: https://www.kjblattenbauer.com/shop/prbook

KJ's dress line: https://www.kjblattenbauer.com/vieveandjo

_______________________

Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

__________________________________

Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Wanna optimize your Pinterest account for side gig success?

Lucky for you, today you'll meet Emma Henderson and Amber Marie, two Pinterest strategy experts who are going to spill all the tea on how to get the most out of this quickly growing online platform (and how to effortlessly drive traffic to your biz!)

During this episode you’ll learn why your side gig business should have an ACTIVE presence on Pinterest, how to create a simple Pinterest strategy that you’ll actually stick to, how to use Pinterest to get more eyeballs on the content that you’re already creating and how to monetize all your efforts (and content) on Pinterest.

To grab the links mentioned on this episode visit:

https://www.sidegigcentral.com/the-pinterest-panel/

___________________________

Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

_______________________________

Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Can a few tweaks to your sales process unlock a treasure trove of new clients? Your new business coach bestie, Michelle Marie, says "YES! Absolutely!"

I'm so excited to introduce you to Michelle, a proud 9-5'er engineer, business coach, podcaster and the founder of The Profitable Coaching Academy.

During this episode, you'll learn how to convert strangers on the internet into paying clients, how to generate more revenue with discovery calls and killer sales pages, how to effortlessly attract your ideal client WHILE closing the deal without feeling salesy.

PRESS PLAY on this episode to hear Michelle's advice on how to grow your side gig business, one happy customer at a time.

______________________

Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

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Do you need help with your sales page? Do you want to incorporate the 6 elements to a high-converting, highly effective sales page? Michelle now offers a Done For You Service to create a killer sales page!

Email [email protected] for rates and mention “SGC” for 50% off - limited time only! (valid through 4/10/20)

Get Michelle's Discovery Call Roadmap

https://putyourpassiontowork.com/dctw/

Find Michelle on Facebook:

https://www.facebook.com/groups/createyourdreambiz/

Connect with Michelle on Instagram:

https://www.instagram.com/putyourpassiontowork/

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Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena

Creating copy for your side gig biz doesn’t have to be complicated or boring. Let’s start writing stories that SELL!

On today's episode you'll meet Brenna McGowan, a Newport Beach based copywriter, Instagram expert and co-creator of the wildly popular membership site, The Content Bar.

During this episode, you’ll learn how to achieve effective copy, why relevant and relatable storytelling is a MUST these days, how to become a word-smithing ninja and how to communicate everyday stories that make people take ACTION.

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Thanks to the presenting sponsor of The Side Gig Central Podcast: JOUST

Joust combines an FDIC-insured bank account with a merchant account and all the invoicing tools you need to get paid and run your side gig business.

Enjoy $100 in credits when you download the free Joust app on Apple or Google Play and enter the promo code SIDEGIG.

https://try.joust.com/sidegigcentral

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Connect with Brenna on Instagram

https://instagram.com/thesocialrescue

Grab Brenna's STELLAR SEGUE GUIDE below:

https://thesocialrescue.com/segue-landing-page/

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Want more side gig strategies? Let's connect!

https://instagram.com/sidegig_central_podcast

https://www.sidegigcentral.com

https://facebook.com/sidegigcentral.elena