The SIGRUN Show

The SIGRUN Show

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The SIGRUN Show episodes

  • [Client Success Story] How my First Webinar had an 80% Show up Rate and 7.7% Conversion

    Kasia Krasucka is a Polish expat currently living in Copenhagen and has been an English teacher for 17 years and counting. When she moved from England to Denmark in 2015, she worked as an interpreter after becoming proficient in the Danish language in only a year. Launching her one-to-one Danish classes to Polish speakers a year later, Kasia aims not only to educate her students about a new and different language but also to empower them to live their lives more authentically, by becoming aware of and shedding their self-limiting beliefs.

    Kasia joins me today to share how her first webinar in her newly launched business had a phenomenal 80% show-up rate and almost 8% conversion. WeShe discusses why she decided to get help through the SOMBA program, when she could have built her business on her own, as well as the surprising support she received from the SOMBA community. With zero knowledge on many things, including how an online business works, Kasia also shares how this naivety made her less prone to perfectionism and, instead, more susceptible to learning.

    "Do not reach for being perfect, but just focus on those little steps every day and look at how you move forward." - Kasia Krasucka

    In This Episode of The Sigrun Show:

    • What Kasia's business looked like six months ago
    • The freebie she came up with and why she promoted it on Facebook instead of through her email list
    • Why she chose to promote to a cold audience
    • How she built her email list from nothing to over 1000 people in 30 days
    • How her mindset changed from being a perfectionist to a humble learner
    • What made her decide to do a webinar to launch her business
    • The factors she considered while she determined the pricing of her new course
    • How she psyched herself up while preparing for her webinar
    • The approach she used to offer more value to those who attended her webinar
    • The valuable support she never thought she would have in the SOMBA program

    Free Masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success

    Are you ready to get serious about building and scaling your service-based business for long-term success? Join me for my free masterclass: The 3 Secrets to Growing Your Online Business for Long-Term Success. In this free masterclass, you'll learn the proven growth plan for creating a sustainable online business and the key mistakes you should avoid while scaling your business. It's time to make a bigger impact doing what you love, to continuously grow your online business, and to be the kind of person who turns your dreams into reality.

    So if you're ready to scale your online business to new heights, click here to sign up for this free masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success.

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    31 min
  • [Client Success Story] How Investing in Yourself Helps You and Your Clients Grow

    Juliane Banner helps alternative medicine practitioners create a sustainable business by teaching them how to find patients through online marketing. Her desire to help and mentor others is fired up by her passion for alternative medicine partnered with a decade of experience in marketing and business administration. Juliane is an online entrepreneur who loves the freedom and control that entrepreneurship provides.

    In today's client success story episode, Juliane shares how investing in herself has helped her business and her clients get better results. She shares how she discovered SOMBA and what inspired her to join the program. She shares how her joining SOMBA has provided the ideal environment she was looking and the significance of having an available and accessible coach, as well as a supportive community, that offers valuable guidance. She also shares how joining SOMBA and investing in herself has impacted her online business.

    "Now I feel that I have even more to give to my clients. Thanks to the fact that I invested in myself and I grew, my clients can grow more, as well." - Juliane Banner

    In This Episode of The Sigrun Show:

    • How Juliane's entrepreneurial journey got started after getting fired from her job
    • What she did to prepare herself to become an entrepreneur
    • What made the SOMBA program different from other mastermind groups
    • What changed for Julianne after joining SOMBA
    • Why she's not frightened to make personal investments anymore
    • Why investing in yourself is the best investment you can make
    • The main changes she made in her business model after she joined SOMBA
    • Her business plans and investments in the upcoming months

    Free Masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success

    Are you ready to get serious about building and scaling your service-based business for long-term success? Join me for my free masterclass: The 3 Secrets to Growing Your Online Business for Long-Term Success. In this free masterclass, you'll learn the proven growth plan for creating a sustainable online business and the key mistakes you should avoid while scaling your business. It's time to make a bigger impact doing what you love, to continuously grow your online business, and to be the kind of person who turns your dreams into reality.

    So if you're ready to scale your online business to new heights, click here to sign up for this free masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success.

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    18 min
  • 14 Ways Service-Based Entrepreneurs Can Make Money Online

    If you desire to help others succeed faster through your personal brand, there are many ways that you can do so while gaining financial rewards. Whether it's one-to-one, one-to-few, or one-to-many, there is a perfect revenue model for you and your services. You just need to look at what's in your hands right now - your community, your capacity, and especially your offerings - to determine which revenue stream is right for you at the moment.

    Today, I share 14 common ways that most service-based online entrepreneurs use to make money online. I dive into how each revenue stream works and when it is time to move to the next one. I also share why having high-priced programs is better and share a list of add-on revenue streams that you can include with your main programs.

    "Never stop something if you haven't replaced your income in another stream." - Sigrun

    In This Episode of The Sigrun Show:

    • The most obvious way to make money online
    • What to do if you don't have a big community or email list
    • How to bundle your sessions for an easy 'yes' from the client
    • A method that helps clients finish their online course
    • The difference between a membership site and a signature online course
    • Why people join membership sites and how to build an ascension model using this approach
    • Defining a mastermind group and the right time to offer one
    • The difference between a mastermind and a group coaching program
    • What to offer when you want to work with your best clients on a deeper level
    • A revenue stream that makes the bond of your online community stronger
    • The present-day 'business card' that can also serve as a great way to distinguish yourself from others in your industry
    • When to start charging for speaking engagements
    • Two ways to implement licensing and certification
    • Supplemental revenue streams that you shouldn't ignore

    Free Masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success

    Are you ready to get serious about building and scaling your service-based business for long-term success? Join me for my free masterclass: The 3 Secrets to Growing Your Online Business for Long-Term Success. In this free masterclass, you'll learn the proven growth plan for creating a sustainable online business and the key mistakes you should avoid while scaling your business. It's time to make a bigger impact doing what you love, to continuously grow your online business, and to be the kind of person who turns your dreams into reality.

    So if you're ready to scale your online business to new heights, click here to sign up for this free masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success.

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    35 min
  • [Client Success Story] How a New Coach is Building Her Online Business

    Stacey Mendelson is a veterinarian turned certified life coach in Toronto, Canada where she focuses on helping divorced men and women navigate the stressful waters of divorce, family court, and custody cases, while fiercely advocating children's rights in family court. As a 50-year-old single mother, she uses her experience of the hardship and stress involved in divorce and custody cases, to help her clients move toward their personal goals and show up as the best parent and litigant possible.

    In this client success story, Stacey and I talk about how she is building her online coaching business. We discuss why she changed her career from working as a veterinarian to becoming a life coach and how she found her first beta client. We also talk about how joining SOMBA and using our buddy system helped her turn her passion into an online business.

    "I have become the most courageous version of myself in my business." - Stacey Mendelson

    In This Episode of The Sigrun Show:

    • Stacey's strategy for gaining referral clients from local family lawyers
    • How connecting with other coaches that offer similar services has impacted Stacey's business
    • The important shift she made from a competitive mindset to a mindset of abundance
    • Lessons she has learned since joining SOMBA
    • The value she receives from the SOMBA buddy system
    • What Stacey's goals are for transitioning from 1-to-1 coaching to starting group sessions
    • How the skills she used as a veterinarian have helped her as an online coach
    • How joining SOMBA has impacted her entrepreneurial journey

    Free Masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success

    Are you ready to get serious about building and scaling your service-based business for long-term success? Join me for my free masterclass: The 3 Secrets to Growing Your Online Business for Long-Term Success. In this free masterclass, you'll learn the proven growth plan for creating a sustainable online business and the key mistakes you should avoid while scaling your business. It's time to make a bigger impact doing what you love, to continuously grow your online business, and to be the kind of person who turns your dreams into reality.

    So if you're ready to scale your online business to new heights, sign up for this free masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success.

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    16 min
  • How Women Can Achieve Their Highest Potential with Claudia Chan

    Claudia Chan is a leadership and culture expert, author, and the creator of S.H.E. Summit, an award-winning leadership conference that has helped over 100 organizations accelerate diversity and inclusion in their workplace while transforming their company culture as well as their community. She has helped thousands of women advance their careers and reach their highest potential. Claudia was recently named as one of 8 UN Women Champions for Innovation. Additionally, she has been recognized as the "Richard Brandson of women's empowerment" by Fast Company.

    Claudia and I discuss her story behind the development of S.H.E. Summit and how women can achieve their highest potential. We dive into her definition of the term "leadership" and why it's much more than leading your team, your company, and your revenue. Claudia shares why she believes we need to redefine leadership, why it's crucial for startups and entrepreneurs to develop their leadership skills, and why women need to think and dream big. We also talk about why she believes your potential is limitless and how your confidence, courage, and community impact your ability to achieve your potential.

    "Your schedule is less about what you get done and more about who you want to become." - Claudia Chan

    In This Episode of The Sigrun Show:

    • How society's perception of gender equality, diversity, and inclusion have evolved
    • How Claudia transformed her career from working in women's entertainment to women's empowerment
    • The true meaning of "leadership" and why she believes we need to redefine it
    • How women give up power when they don't consider themselves leaders
    • What it means to reach your highest potential
    • The connection between your impact and your ability to reach your highest potential
    • Why it's crucial for entrepreneurs to develop their leadership skills, regardless of the size of their business.
    • Identifying your legacy, your impact, and what you want to represent
    • The importance of envisioning your success
    • How your confidence, courage, and community impact your ability to rise to your highest potential

    Connect with Claudia Chan:

    • S.H.E. GLOBL
    • S.H.E. Summit
    • How We Rise Leadership Course

    • Claudia's book This Is How We Rise: Reach Your Highest Potential, Empower Women, Lead Change in the World

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    31 min
  • How to Create a Million Dollar Online Course

    How do you create a million-dollar online course? That's a million-dollar question for many female entrepreneurs. Creating an online course is not a project that can (or should) be completed overnight. Growing your course to become a high revenue generator for your online business takes equal amounts of time, patience, persistence, and clarity.

    In this episode, I give you the strategies I used to create my signature online course and explain how I grew it into a million-dollar online program in less than 2 years. I let you in on the challenges I faced while developing my course idea and how it has evolved over time. Find out what the difference is between an online course and a signature online course and why I believe every signature online course has the potential to become a million-dollar revenue generator. And I explain why it's important to give yourself adequate time to develop your course idea, plan your content, and get clear on your ideal client before launching your course to your community.

    "All signature online courses have the potential to be a million-dollar online course." - Sigrun

    In This Episode of The Sigrun Show:

    • Why the first step in building an online business is not launching acourse
    • The challenges I faced launching my first online course
    • The difference between gated and non-gated content and and why it's important to have both
    • How to repurpose your webinar content to increase your revenue
    • The true definition of a signature online course
    • Why it's important to give yourself time to get clear on your ideal client and what your signature course should be about
    • The steps I took to create my signature course
    • How to price your signature course
    • The evolution of your marketing strategy after launching your signature online course
    • Why it's important to identify how your signature online course will be different from others

    Free Masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success

    Are you ready to get serious about building and scaling your service-based business for long-term success? Join me for my free masterclass: The 3 Secrets to Growing Your Online Business for Long-Term Success. In this free masterclass, you'll learn the proven growth plan for creating a sustainable online business and the key mistakes you should avoid while scaling your business. It's time to make a bigger impact doing what you love, to continuously grow your online business, and to be the kind of person who turns your dreams into reality.

    So if you're ready to scale your online business to new heights, sign up for this free masterclass: 3 Secrets to Growing Your Online Business for Long-Term Success.

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    34 min
  • [Client Success Story ] How a Techie Feminist Finally Got Her Business Started

    Alex Scheach is a bold single mom who specializes in software engineering and programming. She helps other single mom entrepreneurs by providing them with top-quality plug-and-play websites for an affordable rate. With her offerings, Alex gets to empower these brave and wonderful women who take the necessary steps to achieve financial independence.

    In this client success story episode Alex and I talk about how she got her business started after joining SOMBA to get the direction she needed to create a sustainable business. We also discuss how she got sucked into and overcame the shiny object syndrome and the life-changing insights Alex learned from her SOMBA peers about how to tame online noise.

    "Stay away from the shiny objects. Don't get sucked into all the glittery stuff of new software and new challenges." - Sigrun

    In This Episode of The Sigrun Show:

    • The turning point that led Alex to seek help and direction for her business
    • The circumstances that led her to choose between getting help or going back to the corporate world
    • The insights Alex uncovered about membership sites
    • The most crucial lesson she learned about membership programs
    • How her business has improved since she joined SOMBA
    • The factors that make it easier to reach a six-figure business

    Build a Thriving Online Business - That LASTS!

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    So...what are you waiting for? Click here to get exclusive access to my FREE 5-Day Online Business Course today!

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    14 min
  • 30 Essential Tools for Online Business Success

    Part of building a successful online business is designing a system that allows you to work effectively and efficiently as your business grows. And to build a highly effective system, you need to leverage a variety of tools. But, with literally hundreds of thousands of tools available, many entrepreneurs feel overwhelmed and procrastinate on finding the right tools to add to their business arsenal.

    This is what I call the Tools, Tactics & Template Phase of entrepreneurship - and staying in this phase can have a dramatic, negative impact on the growth and success of your business.

    In this episode, I explain why you shouldn't get stuck in the Tools, Tactics & Template Phase of online business and how this form of procrastination and analysis paralysis can hinder your ability to turn your passion into a profitable online business. I share the tools I use and how they have helped me grow my business to 7 figures. I explain how each of these tools work, what you can expect to invest, and the features available in the free and paid plans. I also share how my team and I use these tools to collaborate and streamline operations to help keep my business running smoothly year after year.

    "When you're stuck in that phase of wondering what tools to use and you're not moving forward in your business - that is not a good place to be." - Sigrun

    In This Episode of The Sigrun Show:

    • Tools I use to collaborate with my team on documents, images, and audio files
    • The value of using a project management tool
    • How to choose the right email automation software for your online business
    • The features you should consider when choosing the right accounting software for your business
    • Choosing the right scheduling tool to schedule calls with your clients
    • Using automation tools to streamline your processes and connect multiple tools together
    • Tools that can help you create beautiful landing pages
    • Where to host your online courses and other paid content
    • Creating beautiful images and graphics - even without graphic design experience
    • Tools you can use to record, edit and host video content
    • What to use to record and edit audio content
    • How social media scheduling tools can help you save time
    • The benefits of using helpdesk software
    • Affordable survey software
    • Why you need to invest in an electronic signature software tool
    • Tools for building, hosting, and tracking analytics for your website
    • Investing in backup software
    • Using multiple payment processing tools for your online business

    Resources Mentioned:

    • Grab the full list of 30 Essential Online Tools for Business Success

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    41 min
  • How to use Ayurveda for Modern Lifestyles with Janna Scharfenberg

    Dr. med. Janna Scharfenberg is an Ayurveda expert who wants more than to help her patients get well - she teaches them to live a healthy life. She is a medical practitioner, a certified yoga teacher, and the author of the bestselling book Ayurveda for Life. Janna teaches her clients, including other health professionals, about the Ayurveda way and how to run a health and wellness business through training, coaching, and workshops.

    Janna joins me to share what inspired her to use and apply Ayurveda—a traditional method applied to the wellness of a whole person's system—in today's modern living. She discusses the biggest myths she's had to dispel as well as how to do Ayurveda even without the original Indian oils and spices. She also discusses the pivot she made in her business model and her exciting plans ahead as a result of her business transition.

    "Ayurveda is a whole system which is looking at every little part of your life." - Janna Scharfenberg

    In This Episode of The Sigrun Show:

    • What Ayurveda is and why Janna teaches it to her clients
    • The difference between commercial medicine and traditional medicine
    • What Ayurveda is known for in the western world and the popular misconceptions about it
    • The parts of your life where you can use Ayurveda
    • The different types of Ayurveda
    • Examples of small habits you can change to apply the Ayurveda way in your life
    • What Ayurveda dosha is and its types
    • What to do next if you want to pursue the Ayurveda method after reading her book

    Resource Mentioned:

    • Episode 14: [On-Air Coaching] How to Scale My Signature Program Without Losing Quality

    Connect with Janna Scharfenberg:

    • Dr. Janna Scharfenberg.com

    • Ayurveda for Life

    • Facebook
    • Instagram

    Grab Your FREE Plan Your Profits Success Guide

    Are you ready to maximize your profits as an online entrepreneur? Scaling your business and increasing your revenue doesn't magically happen! It takes planning and strategy to make it happen. Learn how smart, savvy entrepreneurs plan their business for success with my free Plan Your Profits Success Guide.

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    27 min
  • How to Kill Your False Assumed Truths & Improve Your Mindset with Natalie Jill

    Natalie Jill is a high-performance coach and fat-loss expert who leveraged the Internet to create a following of 2.5 million on social media. She helps hundreds of thousands of people transform into their best version ever. She is also a licensed Master Sports Nutritionist, a functional fitness trainer, and the author of the bestselling book Aging in Reverse. For the past few years, Natalie has also been one of the top influencers in the health and fitness industry as recognized by Forbes and Greatist.

    Natalie joins me to share what led her to the drastic transformation she experienced in her life -- physically and mentally. She explains what False Assumed Truths (F.A.T.s) are, how they impact your ability to achieve your goals in life and in your business, and the steps needed to reverse your mindset to achieve your goals. Natalie also shares the power of the mind body connection and how this power can transform not only the way you think but also the way you live.

    "It's a change of state - it's your mindset - before you can plan your plate, which is the nutrition, and then ultimately your weight." - Sigrun

    In This Episode of The Sigrun Show:

    • How Natalie kills F.A.T.s (False Assumed Truths) for a living
    • How to apply F.A.T.-killing to your life and business
    • The three steps to transformation
    • Why her book is entitled Aging in Reverse
    • Things you should take ownership of before you can start making real change
    • The process behind the decisions you make
    • Why you need to be open-minded with what you can do regarding your nutrition, movement, and health
    • How to start new life patterns - even at age 50 or more
    • The same method she uses every time she experiences a rough spot
    • The secret ingredient in her program that allows her followers to achieve lifetime results

    Connect with Natalie Jill:

    • NatalieJill.com

    • Aging in Reverse
    • Leveling Up – Creating EVERYTHING From Nothing Podcast
    • Facebook
    • Instagram

    Grab Your FREE Plan Your Profits Success Guide

    Are you ready to maximize your profits as an online entrepreneur? Scaling your business and increasing your revenue doesn't magically happen! It takes planning and strategy to make it happen. Learn how smart, savvy entrepreneurs plan their business for success with my free Plan Your Profits Success Guide.

    Please share, subscribe and review on iTunes

    Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Don't forget to follow and connect with me on Facebook, Twitter, and Instagram!

    Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

    26 min

About The SIGRUN Show

From the publisher's feed

Most advice for women in business makes you feel good but keeps you stuck in the same income bracket forever. Not here. I'm Sigrun Gudjonsdottir—author, TEDx speaker, and advocate for gender equality.…