By Smart Betting Club
Exploring the world of profitable betting and what it takes to generate a long-term edge gambling. Through this series of podcasts, join Pete from the Smart Betting Club as he interviews profession
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The podcast currently has 83 episodes available.
In the latest SBC Podcast I am joined by Mads from the in-play football tipping serviceMonetos.
In-play betting has exploded in popularity along with the 'smart phone era' and for the most part, it is seen as a very difficult nut to crack, with high overrounds, issues around data feeds and a more complex modelling task all providing challenges for serious bettors.
This does have advantages and Mads and his fellow bettors have found a way to use their expertise to profit in this market for themselves and others.
Alongside his betting, Mads is a former poker player and journalist so in our chat we talk about how this has shaped where he is today. Betting psychology and mentality are also topics that Mads has written extensively about.
This was a brilliant chat which I got so much from - I hope you do too!
Sponsor: The SBC Podcast is sponsored by Matchbook. Upon signup with Matchbook if you enter the code “SBC150”, you can get commission free for your first 150 days - which can give you even more value. https://www.matchbook.com/promo/sbc-150
Useful Links:
Mads' article about betting psychology (in Danish - Google translate and others can quickly translate this into any language you would like to read it in): https://monetosbetting.dk/kindbergs-corner-hold-styr-paa-hovedet/
Timestamps
(00:00) Intro
(01:12) Mads' varied professional life
(02:20) Poker and getting a 'proper job' in journalism
(08:00) Monetos and Mads and his partners' vision for the business
(10:15) Balancing a business and betting (& how the relate to each other)
(12:05) Working in a team and finding value together
(13:55) Betting In-Play, why Mads like it and why it offers some hidden benefits
(17:15) Timing and the practical issues that come with having 3 'betting games' at a time!
(23:00) Pricing, bookmakers' efficiency in getting things right (and where they don't!)
(23:39) Challenges with data, feeds and latency in information arriving
(28:34) Stoppage time and how extended extra minutes have changed the dynamic of games
(30:51) Pre-match vs. In-play and which markets Mads prefers
(33:00) Monetos, its performance and getting on with exchanges
(33:55) Betting psychology - what is the difference between winners and losers?
(40:35) Mentality in life
(41:25) Mads' future plans
(42:55) Where to find Mads
In the latest Smart Betting Club podcast I am joined by Josh for our latest 'Betting Clever' episode.
Smart-Bash and our time in London was first up on the agenda as we talked about the day, the panels, who was there and what we got from it. We also talked about those who were absent (and who maybe should have been there!).
Next up on the docket was the Gambling Commission's latest faux par as they have introduced a new survey methodology with more holes than Swiss cheese. The 'usual suspects' have used the new figures to push their narratives, despite the GC's insistence that they shouldn't be used in this way. This was all very predictable so we conclude this section by asking 'Are the Gambling Commission a) biased b) incompetent or c) both?'
Golf betting is definitely a rollercoaster and the variance can be hard to take, with barren spells lasting months (or even years!). We talk about how this has been a common occurrence for tipsters and other services in the first half (and a bit) of 2024 and how long losing runs are often broken by the opposite - purple patches.
'The Racing Blogger' and Twitter/X are up next as Josh and I talk about our bewilderment at this generations' loud, brash and self-promoting culture alongside the inability to filter out conspiracy theories and mad-hat posts from what we want to read about online - betting.
We close up with a round-up of the services that are interesting our members most at SBC at the moment, with an in-play football service, a profitable BSP racing tipster and an 'anti-goals' angle all covered.
In the latest SBC Podcast I am joined by Dylan, the co-founder and co-owner of Pinnacle Odds Dropper (or POD for short!).
POD is the feature review and focus of SBC's latest magazine (Issue 143) and with a detailed analysis (and SBC member discount) now available, this podcast explores everything about Dylan's operation and expertise.
'Chasing steam', 'top down betting', 'market movers' and 'warm money' - all of these terms broadly mean the same thing - following in smart money to make a profit.
With sharp bookmakers (like Pinnacle) focusing their resources on keeping their prices up to date and 'soft bookmakers' often lagging behind, services like POD help followers to make profit when the former cut prices and the latter are slow to follow them.
Automation drives this kind of service and provides 'every day bettors' with the opportunity to beat soft bookmakers with a steady stream of sharp information.
In this podcast, Dylan and I discuss the concept, the software he and his team have built to help execute it and much more besides. The tipping landscape is constantly changing and this type of service is relatively new - I learnt a lot listening to Dylan and I'm sure you will too!
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We recently reviewed Pinnacle Odds Dropper in Issue 143 of the SBC Magazine, with detailed proofing and analysis of large data sets that come from real life users.
In this episode, I was joined by a trio of betting experts to discuss the reaction to my exclusive interview podcast with Andrew Rhodes as released a few days ago.
Dan Waugh, Harry Stewart-Moore and Chris Fawcett joined me to unpack all of the key points and to share thoughts on both what Andrew did and didn't say and the ongoing work of the Gambling Commission.
Affordability Checks and where they stand currently, their impact on sports like horse racing, bookmaker behaviour and Andrew's take on whether they can be trusted and their woeful reputation amongst those who bet. We also debated the growth of the black market and what it's growth suggests about the regulation of the licensed market were all up for debate.
All these topics and more were evaluated with my panel of betting experts - each of whom know these subjects inside out and have considerable experience working within the betting industry.
For those of you wanting to know more about the current status of betting in the UK, whether it be a frustration about getting bets and being paid out if winning or even the proposed white paper's impact on bookmakers, this is a podcast for you.
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In this episode, SBC Editor, Peter Ling is joined by the CEO of the Gambling Commission, Andrew Rhodes for an exclusive interview on some of the crucial issues facing the UK betting market.
With so many important topics on the agenda from affordability checks to open banking through to bookmaker behaviour and the black market, there was lots to discuss.
Andrew sought to set out the Gambling Commission's stance on each of these topics - many of which have been the focus of extensive criticism across the betting sector, including from us here at SBC.
All told it's a fascinating chat and provides insight into his organisations approach to regulating the very challenging UK betting market in 2024.
(00:00) Introduction
(01:34) What does the Gambling Commission do?
(04:15) Andrew's personal betting
(06:17) Affordability Checks and the current state of play
(08:59) Checks - are they frictionless or not? Who will be affected?
(12:55) Public criticism of the Affordability Checks and Andrew's reaction to it
(16:42) Horse racing and the impact that checks could have on it
(18:50) Why is clarity on Affordability Checks taking so long?
(22:10) Can bookmakers be trusted? Didn't they get us here?
(25:35) Open Banking and more obtrusive checks
(29:34) Why Andrew thinks Affordability Checks are a viable solution
(34:37) ADVERT Event announcement - SmartBash!
(37:12) Open banking and its place in the industry
(39:00) The black market, its scale and the Gambling Commission's plan to tackle it
(47:35) China and international lessons that we can learn about the unregulated market
(50:44) Bookmaker behaviour in the regulated market
(54:54) Licence conditions and operators' transparency
(59:11) Social media criticism of The Gambling Commission
(01:02:28) Restrictions and why it's not in the Gambling Commission's remit
(01:03:16) The 2020 survey results
(01:03:55) A shift in dialogue from the Gambling Commission moving forward?
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A short announcement about Smart Bash 2024 — an exclusive one-day gathering crafted by and for betting enthusiasts, set to take place at Chelsea Football Club on Friday, July 19th.
Learn more about this special event and how you can secure your tickets now in this short announcement podcast.
Get your tickets now at www.smart-bash.com
With Cheltenham being centre stage at the time of recording, we discuss horse racing as a betting medium, with our personal experiences and recent ‘Black Market hullabaloo’ around the sport being touched upon. This feeds nicely into our latest Horse Racing Tipster Profit report, with Andy Holding, Sys Analyst and many more providing different angles into the market.
Next, we look at Oddschecker’s new ‘unlimited’ service and try to work out what’s going on at the UK’s leading odds comparison site. The introduction of a charge may also alter expectations on the detail expected when it comes to tipster records – we explain why.
Geoff Banks and a mysterious email take up the next portion of the show before we discuss Chasing Steamers and some very worrying reports around exchange balances disappearing from customers’ accounts.
To finish up, exchanges are on the agenda as we talk about BETDAQ, their offering and why it is worth shopping around, with some concerns about other operators’ practices raised on the back of a previous podcast.
We also managed to squeeze in a listener question as we thought that our response would be beneficial for everyone!
(00:00) Intro
(00:50) Horse Racing – still viable as a betting medium?
(02:50) Bungling Black Market Bookies
(08:42) Horse Racing Tipster Profit Report: The very best evolving with the times
(14:30) Recent Podcasts – Pete ‘Michael Parkinson’ Ling
(15:45) Andy Holding Speed Figures – clocking the winners?
(18:08) Oddschecker Unlimited – what’s going on?
(21:30) What about Oddschecker’s tipster records?
(26:55) Geoff Banks
(32:58) Chasing Steamers
(34:55) Missing: what is going on with exchange balances?
(38:45) BETDAQ, introductory offers and tips on unique markets
(42:56) Exchanges and sustainable ecosystems
(46:20) Answering a listener question
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Andy Holding is a genuine racing expert having operated at the sharp end of the racing world for over 2 decades. Starting out working in a bookmakers, he made the leap to being a professional punter at the age of 30 and in more recent years has become best known through his work tipping on the Oddschecker website and on William Hill Radio.
He also oversees his own Andy Holding Speed Figures website with colleagues Sam Turner and Andy Bate, which was the focal point of a recent in-depth SBC tipster review in February 2024 as we explored the service and tips on offer.
Using the data from his speed figures to highlight value bets for members of his service and via his Oddschecker column, Andy outlines how speed figures work, how he uses them and just why they are so useful to accurately pinpoint the relative strengths and weaknesses of a horse and when you should back it.
Alongside that, Andy also openly discusses his own betting, the issues facing the racing industry and most revealing of all - names the 4 major bookmakers that still use him as a 'mark' and allow him to get bets down with them. There are some names that might surprise you here!
We also get into his Oddschecker column, how he picks these bets and their performance, plus how he copes with the pressures of being a prominent tipster, especially during a bad run.
And for those of you listening to this ahead of the 2024 Cheltenham Festival, he picks out a trio of big value bets to follow and back.
Andy was a fascinating guest, full of insight on his specialist subject and with a long track record of beating the bookmaker.
(00:00) Intro
(02:12) Andy's grounding in racing (and betting)
(03:50) A mentor who changed everything
(04:28) Time!
(06:00) Going professional and how Andy 'got in' at the right time
(07:10) Opportunities that have arrived along the way
(10:35) Speed Figures and how they can provide an objective view
(14:30) Market reactions to speed figures and sectionals and how they are still underestimated
(17:00) The work that goes behind the scenes at Andy Holding Speed Figures
(20:10) Irish Racing and Andy's daily podcast
(22:10) Tipping for Andy Holding Speed Figures and Oddschecker (and the differences between the selections)
(26:25) Price contractions
(28:30) Dealing with losing runs as a tipster
(31:00) Andy's betting activity and how he gets on!
(33:00) The firms that Andy has a relationship with and restrictions that turn punters away
(37:40) Affordability Checks and Andy's thoughts on the future of horse racing
(40:55) Some tips from Andy for betting at Cheltenham (with some early selections!)
(44:40) General advice for betting on horse racing
(47:35) Andy's football allegiances!
(49:40) How to find Andy and a special SBC discount
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Podcast feedback - contact SBC on twitter @sbcinfo
Read more about each SBC Podcast episode: https://smartbettingclub.com/the-smart-betting-club-podcast/
(00:00) Introduction
(01:30) Pete and Josh's plans for 2024: slight alterations or major changes?
(03:40) Social Media Affiliates: a murky world with questionable vested interests
(13:10) Social Media Tipsters: BOOM! A bit of fun or predatory?
(17:20) Account Agent: SBC's new free service that helps maintain bookmaker accounts
(23:10) Golf Betting: our second place curse in 2024!
(25:20) Golf Betting Club: SBC's new Premium Service with an excellent in-play edge
(27:10) New Magazine Format: Monthly updates with everything all in one place
(29:25) BetInAsia & Broker Options: Pete's experiences getting the best prices from across the major exchanges
Part 2: An Interview with the Head of Exchange at Matchbook
(31:35) Introducing Ronan McDonagh from Matchbook
(31:50) Recent developments at the Matchbook Exchange: Building products bit-by-bit
(34:40) Matchbook's focus on the 'personal touch' and how they have looked to grow market share
(36:50) Horse Racing: Liquidity, pricing & what the data tells us (& scandalous Industry SPs!)
(41:25) Established players trading on Matchbook: Why big fish are swimming in the Matchbook pond
(45:25) Football (we refuse to call it soccer!); liquidity, secondary markets, growth areas and multiples
(48:27) American Sports: Matchbook's 'bread and butter' and how they compete in the market
(49:28) Golf Betting: Liquidity differentials across tours, popular products and massive bets (on Denny McCarthy!)
(52:45) The Regulatory Environment: AML, SOW & affordability checks and how Matchbook want to balance customer service with their licensing requirements
(57:24) Winners: How Matchbook negotiate with customers individually rather than apply arbitrary commission rates on winning punters' action
(59:50) 150-days on Matchbook commission free for SBC Podcast listeners!
The podcast currently has 83 episodes available.
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