In this episode you will learn about how to break up a large course and create the urgency and motivation that will have it sell like clockwork.

Ben Dziwulski is an expert in selling online courses to the crossfit crowd.

This is the 110th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

On YouTube your main goal is to give people specific answers to specific questions. On Instagram and Facebook it is to interrupt the scrolling zombies.

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BEN IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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The post SBM 110: Dominate One Platform and Interrupt the Scrolling Zombies with Ben Dziwulski appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

In this episode you will learn the principles of running a successful business.

Melinda Emerson is the small biz lady and her mission is to end small business failure.

This is the 109th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

Turning a hobby into a business is the easiest way to ruin your hobby.

MELINDA IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

The post SBM 109: Having Great Ideas is Not Running a Great Business with Melinda Emerson appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

In this episode you will learn about how to grow sales in your company.

Tiffani Bova is an expert in sales transformation growth and customer experience.

This is the 108th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

The power of the sales cycle has shifted from the seller to the buyer. You’re no longer the keeper of the information.

TIFFANI IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

The post SBM 108: Leverage AI in Sales and Stop Forcing Customers into The Funnel with Tiffani Bova appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

In this episode you will learn about how Omer was able to make 8 figures in a 3 million people market. That is impressive. It means he basically got a couple of dollars out of each person.

Omer Bar is an expert in selling online courses as an affiliate and lead generation.

This is the 107th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

Start thinking in terms of ROI. What if invest in this FB campaign, How much is going to this conference worth to me… etc.

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OMER IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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The post SBM 107: Simple is Best and Stop Listening to Internet Marketers with Omer Bar appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

In this episode you will learn about what it took Thinkific to grow so fast. The growth pains of the education industry. What some teachers are doing to make their courses super successful.

Miranda Lievers is a COO and Co-Founder of Thinkific.

This is the 106th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

The people who succeed on Thinkific usually come with a business that is already successful in other areas or have an understanding of how to run a small business. Otherwise oftern there is a disconnect when expectations collide with reality.

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MIRANDA IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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The post SBM 106: Current State of The Online Course Industry Through The Eyes of a Thinkific Co-Founder with Miranda Lievers appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

In this episode you will learn about why you need to build up your personal brand. You’ll also hear me squirming in a hot seat as Ryan digs deep to help me figure out how I should position myself.

Ryan Foland is an expert in positioning your brand.

This is the 105th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

The intersect of how you describe yourself and how others describe you when you’re not around is how yout should position your brand.

RYAN IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

The post SBM 105: A Personal Brand is Like an Insurance Policy with Ryan Foland appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

Carey Bentley is an expert in productivity and systems creation.

This is the 104th session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

If you have a high ticket item on the back end… you can give away massive free value away for free without feeling like you are losing out.

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CAREY IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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The post SBM 104: Give 10x in Value and 5x Your Online Course Profits with Carey Bentley appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

Megan Harrison is an expert in online course strategy and development.

This is the 103rd session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

The online course space is so competitive now that design makes a huge difference in making you look like an influencer.

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MEGAN IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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The post SBM 103: The ONE Thing That Will Guarantee Your Next Online Course Fails with Megan Harrison appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

Jeff Long is an expert in online courses.

This is the 102nd session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

An author needs to get their readers into the digital space. An online course is the best way to do that and build a list.

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JEFF IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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The post SBM 102: How to Build Influence Through Online Courses with Jeff Long appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.

Jeff Sauer is an expert in ppc and analytics.

This is the 101st session of Smart Brand Marketing.

MY BIGGEST TAKEAWAY:

Apply any blueprint you learn to your situation. Do not copy. Skim any course for a few insights and implement.

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JEFF IN ACTION

THANK YOU FOR LISTENING!

To get more SBM content sent directly to your device as they become available, you can subscribe on iTunes or Stitcher!

Also, reviews on iTunes are extremely helpful and greatly appreciated! I read each and every one of them, and feel free to share your URL there so I can contact you later on and say thanks!

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The post SBM 101: Making a Shift from a Do it all Agency to Niche Online Courses with Jeff Sauer appeared first on The Smart Brand Marketing Podcast & Course Marketing Agency.