The Soulful Business Show™ with Cailen Ascher

Happy Holidays!

I hope that you're enjoying this final week of the year, and taking some time to reflect upon the year that was and also set intentions for the year to come.

In the past, one of my recurring resolutions was to "drink less". To give some context, I was a casual/weekend drinker and never identified as having a problem, but felt like alcohol was getting in the way of some of my health and personal goals.

That's when I found the Become Euphoric Podcast and was first introduced to my guest today, Karolina Rzadkowolska. Her work helps ambitious, health-conscious women make alcohol insignificant in their lives :-)

If you're curious about doing Dry January or have been setting a lot of "rules" around your drinking — no drinking Sunday through Thursday, only 2 drinks on Friday, etc. — you are going to really enjoy Karolina's take on how taking a break from alcohol can explode your business growth!

After you listen to this episode, be sure to grab your free gift from Karolina at www.euphoricbook.com/gift

With love, Cailen

If you'd like to work with me & my team to help create your very own signature Premium Group Program, there are two options:

• Save your seat for the next Scale-Up™ virtual event, and start planning your Premium Group Program.
• Apply for Scale-Up Mastermind to launch your Premium Group Program in the easiest, most profitable way possible with our proven system!

It's the final month of the year and a great time to reflect back on the year that was...both to celebrate it and to learn from it.

Without looking back, we can't make the best, most informed decisions moving forward. So before you map out all your 2022 goals, I highly suggest you set aside some time to move through the 4 questions below.

This week on the podcast, I'm walking you through how to do an end-of-year review for your business.

After you listen to that, grab your favorite journal and a pen, and move through the questions below:

• What worked really well this year? Why?
• What did not work well? Why not?
• What is worth celebrating? (Consider personal and professional growth, achievements and lessons learned.)
• What am I ready to let go of?

Whether you dedicate an entire day to this process or simply take a few minutes to journal through these questions now, I guarantee it will help you set up for a strong start in 2022.

And, if one of your new year's goals is to launch a group coaching program, I have a little gift for you!

…my new FREE training called the High-Five Formula so you can learn the 5 essential components of a successful group program.

Grab the free High-Five Formula training here.

Happy Holidays!

With love, Cailen

If you'd like to work with me & my team to help create your very own signature Premium Group Program, there are two options:

• Join the waitlist for the next Scale-Up™ virtual event so we can help you get clarity about the focus, structure, pricing & launch timeline of your Premium Group Program.
• Apply for Scale-Up Mastermind to build, launch and enroll your Premium Group Program in the easiest, most profitable way possible with our proven system.

Last week, I hosted a workshop called Plan Your Premium Group Program, and one of the things we focused on (because there are always so many questions about it!) was how to determine the profitable PRICE of a group coaching program.

So, I wanted to share with you some of the highlights from that conversation because I think it may be useful to you if you're currently selling or thinking about selling a group program now or in the near future.

Here goes…

...Use the ⭐️ Goldilocks Method to determine the best price (I describe this in detail in today's podcast, so you might want to check it out if you're wondering how to apply it to pricing your program!)

...Remember that 'premium pricing' 💵 attracts the best, most self-accountable clients who are ready to show up and do the work.

...We have a really cool Program Profitability Calculator that we demoed at the workshop and also offer to all our Scale-Up Mastermind™ members! It helps you figure out the best pricing for your program based on your revenue goals and the number of enrollments you envision having per year. It's super useful to help you stand confidently in your pricing decisions!

Listen to today's podcast for more insight into pricing a group program!

If you'd like to learn more about pricing and creating your High-Ticket Group Offer, I made a FREE training just for you!!!

It'll show you how to create and price Premium Group Program so you can say "goodbye" to 1:1 client work and HELLO to consistent $10K+ months while only having ONE CALL per week.

Grab the free High-Five Formula training which covers the "5 steps for creating a Premium Group Program", and start mapping out your group program today :-)

Oh, and one last thing…

Early enrollment is NOW OPEN for Scale Up Mastermind™!!!

If you're ready to create & launch a high-ticket Group Program and want a vault of done-for-you resources, swipe copy, templates and timelines to help you — as well as an adept team of coaches to guide your success — apply TODAY. (We have an early bird bonus suite for women who apply this week [value $1100], but it expires on Friday.)

With love, Cailen

If you'd like to work with me & my team to help create your very own signature Premium Group Program, there are two options:

• Join the waitlist for the next Scale-Up™ virtual event so we can help you get clarity about the focus, structure, pricing & launch timeline of your Premium Group Program.
• Apply for Scale-Up Mastermind to build, launch and enroll your Premium Group Program in the easiest, most profitable way possible with our proven system.

The online coaching space is getting more and more crowded, which means you can't stand out with a vague message — or if you're trying to solve too many problems for your ideal clients.

Simply put…

Do NOT try to appeal to everyone or solve everyone's problems.

I know for certain (from personal experience and from working with hundreds of women over the years) that this is NOT a recipe for success.

So, what do you do instead?

Focus-in, narrow down and pick a specialty — something that you do better or differently than most other people in your industry.

THIS will make you stand out.

THIS will catch people's attention.

THIS is where Imposter Syndrome begins to melt away, and you finally feel like you're standing in your Truth.

On today's podcast,I dive into 5 important aspects that will help differentiate yourself and your group program from the rest, so you can attract the best, most amazing people to your program.

If you're struggling to figure out the "niche" of your Group Program, I'm hosting a virtual workshop on this topic (and much more!) on December 8th!

At the workshop, I will personally help you land on not only the focus of your Group Coaching Program, but ALSO the structure, pricing and launch timeline!

Want to join me? Get your ticket here asap.

[with love, cailen]

If you'd like to work with me & my team to help create your very own signature Premium Group Program, there are two options:

• Grab a ticket for the Plan Your Premium Group Program workshop happening TOMORROW, December 8th, and get clarity about the focus, structure, pricing & launch timeline of the group program you want to launch in 2022.
• Apply for Scale-Up Mastermind to build, launch and enroll your Premium Group Program in the easiest, most profitable way possible with our proven system.

We're officially in the final month of the year, and if you're anything like me, that means you're thinking about and planning for an epic 2022.

So, with that in mind, I am sharing my Top 7 Tips for Launching a Group Coaching Program in the new year.

Here they are quickly, and I go into a lot more depth on each one this week on the podcast.

1. Don't rush it
2. Have a plan
3. Set realistic goals + timelines using the "Good, Better, Best" method
4. Choose a specific speciality for your program
5. Structure it in a way that works for you + your clients #3dayworkweek
6. Price it for profits (We actually have a calculator for this!)
7. Give yourself 60-90 days to create, launch & fill it

Also, I wanted to let you know that I'm hosting a virtual workshop on December 8th to help you land on the focus, structure, pricing & launch timeline for your Premium Group Program!

If you'd like to join me for this intimate & actionable virtual event, click here to grab your ticket today.

[with love, Cailen]

Is "launch a group program" on your 2022 to-do list?

Before you do, let's talk about 4 major mistakes most coaches make when creating a group offer, so you can avoid them.

(Psst...I've made ALL of these before, so don't feel bad if you weren't aware of them!)

The truth is, making these mistakes has enabled me to clearly understand what NOT to do, which means I've been able to create a highly profitable group coaching offer that I love to deliver and that greatly benefits my clients.

BUT, that doesn't mean you need to make them too!

Here they are...

👉Trying to do BOTH 1:1 coaching and group coaching at the same time

👉Making group coaching cheaper than 1:1 or using it only as a downsell

👉Not seeding it with your current or past 1:1 clients

👉Giving too much of your time to the group members

If you're ready to put together a Premium Group Program that can REPLACE your 1:1 work, we have something exciting rolling out on Friday!

Keep an eye out for an amazing Black Friday Bundle we put together exclusively for coaches who want to launch a Premium Group Program in 2022.

This special offer won't last long, so be sure to grab it over the weekend if you'd like our support with this!

With love, Cailen

If you're thinking about launching a Group Coaching Program, it's essential to get an idea if what you're putting together is actually appealing to your Ideal Clients.

...and, the best way to do that is to start building a WAITLIST for your group program!

That way, you not only validate your idea, but you have a list of warm leads to start reaching out to so you can fill those spots inside your program quickly and easily.

Today on the podcast, I'm sharing 5 often-overlooked strategies to help you curate a lengthy waitlist of warm leads for your group offer...even if it's not created yet!

FYI...early enrollment for Scale-Up Mastermind™ is happening now, and there are some awesome early bird bonuses when you join this month! Including 3 extra BONUS months of coaching & support from me and my team to help you craft an epic group offer and successfully launch it in 2022!

Click here for more info about Scale-Up Mastermind™ if you're ready to create a highly profitable High-Ticket Group Program with our proven system so you can say "goodbye" to exhausting 1:1 work for good :-)

With love, Cailen

I've been running my mastermind since 2018, and I've discovered that clients look for 3 specific things before they say "yes" to joining a high-ticket group coaching program.

They are...

1. A specific solution
2. A streamlined experience
3. A valuable investment

If you'd like to hear me dive into these 3 things in more depth so that you can build them into YOUR group program, be sure to listen to this podcast episode!

Don't have a group program yet BUT want to launch one in 2022?

Early enrollment for Scale-Up Mastermind™ is underway, and there is a bundle of early bird bonuses when you join this month! Including 4 BONUS months of coaching & support from me and my team to help you craft an epic group offer!

Click here for more info about Scale-Up Mastermind™ if you want to build, launch and enroll your High-Ticket Group Program in the easiest, most profitable way possible with our proven system.

If you'd like to work with me & my team to help create your very own signature Premium Group Program, there are two options:

• Join the waitlist for the next Scale-Up Virtual Event happening on December 8th to get clarity about and lay the groundwork for your high-ticket group offer.
• Apply for Scale-Up Mastermind to build, launch and enroll your Premium Group Program in the easiest, most profitable way possible with our proven system.

I've found that there are 5 key components that go into creating a successful group coaching program, and I want to share those with you today.

Reason being, I know many of you are looking ahead to 2022, like I am, and wondering what is the best course of action to take to reach your goals.

Well, for me, one of the BEST decisions I have made to date for my business (besides my 3-day workweek!) was switching from one-to-one work to a Premium Group Program.

If you're curious about what goes into developing and running a high-ticket group offer, grab pen and paper, and then dive into today's episode!

If you're ready to make a Premium Group Program your flagship offer in 2022, click here for more info about Scale-Up Mastermind. We don't start until next year, but women who join in November get 4 extra months of BONUS support, coaching and resources.

With love, Cailen

P.S. After listening, if you want a copy of that FREE training I talk about, visit www.CailenAscher.com/highfive :-)

If you'd like to work with me & my team to help craft your very own signature Premium Group Program, there are two options:

• Join the waitlist for the next Scale-Up Virtual Event to get clarity about and lay the groundwork for your high-ticket group offer.
• Apply for Scale-Up Mastermind to build, launch and enroll your Premium Group Program in the easiest, most profitable way possible with our proven system.

Are you a 1:1 coach or online service provider who would love a 3-day workweek, 5-figure months, 6-figure years and a wonderfully flexible schedule?

If that's you and right now you are at a place where you feel kind of maxed out because your schedule is filling up with one-to-one clients and you're not sure how to get to that next level of revenue-then I want you to listen closely to what I'm about to share in today's podcast!

Come to learn how to replace your one-to-one work with a Premium Group Program so you can say "goodbye" to back-to-back client work and HELLO to consistent $10K+ months while only having ONE CALL per week.

www.CailenAscher.com/scaleupday