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ID: 464793

Title: Dividends Still Don't Lie: The Truth About Investing in Blue Chip Stocks and Winning in the Stock Market

Author: Kelley Wright

Narrator: Ann Richardson

Format: Unabridged

Length: 05:31:31

Language: English

Release date: 07-20-20

Publisher: Ascent Audio

Genres: Business & Economics, Personal Finance

Summary:

In 1988 Geraldine Weiss wrote the classic Dividends Don't Lie, which focuses on the Dividend Yield Theory as a method of producing consistent gains in the stock market. After the market crash of the late 1980's, the book was a large success. Investors were looking for safety and transperancy, and dividends offered the yields investors desired. Despite the advent of new technologies and the ability of investors to access information on an unprecedented basis, the old school approach of using the dividend yield to identify values in blue chip stocks still outperforms most investment methods on a risk-adjusted basis. That is the primary purpose of writing Dividends Still Don't Lie. Written by Kelley Wright, Managing Editor of Investment Quality Trends, with a new foreword by Geraldine Weiss, this book teaches a value-based strategy to investing, one that uses a stock's dividend yield as the primary measure of value. Because price on its own, without other factors, means nothing, an investor must find some way to determine whether the price of any given company is high, low or just about what it should be. Even though most investors put their money in the market with the hope of reaping a good rate of return, the most tangible source of return, the dividend, is too often underemphasized in this process. According to the dividend-yield theory, the price of a stock is driven by its yield. When a stock offers a high dividend yield, investors will buy, which pushes the price up and gradually erodes the yield. When the yield falls, the stock is shunned, until an absence of demand allows its price to fall. It then descends to a price level at which, again, the yield is attractive to investors. So rather than emphasize the price cycles of a stock, the company's products, market strategy or other factors, this book stresses dividend-yield patterns. Investors will learn to buy and sell when dividend yields instruct them to do so. The dividend yield lets the investor know, with very little doubt, when a share's price is genuinely high, low or on the move between those two points.

Contact: [email protected]

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ID: 464786

Title: People Buy You: The Real Secret to what Matters Most in Business

Author: Jeb Blount

Narrator: Mel Foster

Format: Unabridged

Length: 04:59:15

Language: English

Release date: 07-20-20

Publisher: Ascent Audio

Genres: Business & Economics, Sales & Retail

Summary:

Far too many of todays books on sales and selling deal with the mechanics of selling and pay little or no attention to the emotional-side of selling; however, when all things are equal (and in todays competitive world they almost always are) people buy you--the salesperson. Designed to connect sellers to buyers, People Buy You makes it easier to uncover the needs of the buyer by teaching the five most important steps for making an emotional connection and getting people to buy you. Centered on the foundational fact that when all else is stripped away, selling is simply one person solving another persons problem, and when salespeople solve problems, they close deals. No matter the product, service, or industry buying and selling is a personal, emotional experience and the salespeople who win most often are the ones who tap into those emotions to uncover and solve real problems. Offering a simple, actionable formula for creating instant connections with prospects and customers, People Buy You will enable readers to sell at a whole new level. A level that facilitates stronger, long-term relationships with customers and prospects that increase sales, improve retention, and increase profits.

Contact: [email protected]

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ID: 464824

Title: Kick Your Own Ass: The Will, Skill, and Drill of Selling More Than You Ever Thought Possible

Author: Robert Johnson

Narrator: Mark Ashby

Format: Unabridged

Length: 08:52:28

Language: English

Release date: 07-20-20

Publisher: Ascent Audio

Genres: Business & Economics, Sales & Retail

Summary:

According to research by the American Society for Training Belief, and a Plan for salespeople who have struggled to achieve success. o Teaches salespeople to take responsibility for their success o Includes a simple six-step process for goal setting and attainment o Presents core selling and communication methodology based on creating awareness and choice for the client, which results in happier customer relationships.

Contact: [email protected]

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ID: 464826

Title: Mastering the 7 Essentials of High-Growth Companies: Effective Lessons to Grow Your Business

Author: David G. Thomson

Narrator: Ken Maxon

Format: Unabridged

Length: 04:55:58

Language: English

Release date: 07-20-20

Publisher: Ascent Audio

Genres: Business & Economics, Accounting & Finance

Summary:

With the global economic slowdown, business is entering unchartered territory and most business leaders and managers have not been exposed to prolonged recessionary pressures. However, there are models a unique set of companies that have grown in recessionary times for achieving growth in difficult markets, and David G. Thomson, growth expert and consultant, has identified them and their characteristics. What are these companies doing differently, and what are their values and fundamental actions that set them apart? The answer is 7 essentials a breakthrough value proposition, high growth market segment, marquee customers, big brother alliances, exponential returns, inside/outside leadership, and essential board experts. Through distillation and key CEO interviews and quick case studies, Thomsons new book offers busy professionals essential insight that will move them beyond surviving and into thriving now and in the future.

Contact: [email protected]

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ID: 464785

Title: Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know

Author: Mark Jeffery

Narrator: Jim Meskemin

Format: Unabridged

Length: 09:35:49

Language: English

Release date: 07-20-20

Publisher: Ascent Audio

Genres: Business & Economics, Marketing & Advertising

Summary:

Marketing is frequently viewed with skepticism by non-marketing business executives and when times are tough is often one of the first budget cuts. For marketing executives, the challenge of providing concrete results is amplified due to the 'fuzzy' nature of branding and awareness. Marketing in the post-collapse economic era will become much more rigorous and data-driven, as marketing budgets are cut and each campaign has to prove its ROI. New research at the Kellogg School of Management on return on marketing investment (ROMI) shows how organizations can deliver significant performance gains from marketing. The Author's survey of 252 firms captures $53 billion of annual marketing spending and forms the foundation for this book. This research is complemented by experience teaching ROMI to executives at Microsoft, DuPont, Nisan, Philips, Sony and many other firms. The 15 Marketing Metrics: Brand Awareness; Test Drive; Chum; CSAT=Customer Satisfaction; Take Rate; Profit; NPV=Net Present Value; IRR= International Rate of Return; Payback; CLTV= Customer Lifetime Value; CPC= Cost Per Click; TCR= Transaction Conversion Rate; ROA= Return on Add Dollars Spent; Bounce Rate; and WOM= Word of Mouth Social Media.

Contact: [email protected]

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ID: 464798

Title: Fisher Investments on Technology

Author: Andrew Erne, Brendan Fisher Investments, Teufel

Narrator: Kevin Young

Format: Unabridged

Length: 06:03:50

Language: English

Release date: 07-20-20

Publisher: Ascent Audio

Genres: Business & Economics, Accounting & Finance

Summary:

The Fisher Investmentson Technology Guideprovides the average investor with the tools necessary to understand and analyze investment opportunities within the global Technology sector. Through this book, one will gain a basic understanding of how the sector works, the investment universe of the technology sector segmented by industry, pertinent macroeconomic drivers, and challenges facing companies in the sector. Additionally, there will be chapters dedicated to emerging technologies, country by country comparisons of technological advancement, and security analysis techniques focused on the technology sphere. Times have changed, and investors need to change with them. Technology is an ever-changing market. Though investors are often weary of tech investing, with big risk can come even bigger rewards. Fisher Investments on Technology gives readers the tools to invest in tech companies which include staples such as Microsoft andIntel andspans to a host of lucrative software and computer services companies.

Contact: [email protected]

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ID: 464820

Title: Buy Now: Creative Marketing that Gets Customers to Respond to You and Your Product

Author: Rick Cesari, Ron Lynch, Tom Kelly

Narrator: R.C. Bray

Format: Unabridged

Length: 05:32:20

Language: English

Release date: 07-20-20

Publisher: Ascent Audio

Genres: Business & Economics, Marketing & Advertising

Summary:

Rick Cesari shares his twenty-five years of insights and methods as a guide that will help readers make the most of direct response marketing. Rick is the man behind the marketing campaigns that put the Juiceman Juicer, the Sonicare Toothbrush, the George Foreman Grill, and OxiClean into the minds of millions of consumers. In today's highly competitive, non-stop, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the best that direct response marketing has to offer, businesses can improve their bottom lines, build brands, and develop lasting relationships with legions of satisfied customers. Business owners, executives, and inventors will learn the secrets behind the successful campaigns that catapulted these products into millions of homes. Rick provides readers with a one-of-a kind manual that reveals how to: Conduct a profitable direct response campaign Build a product's reputation by providing helpful information and research and allowing a product to sell itself Use 'high touch' direct response marketing to build brands

Contact: [email protected]

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ID: 410626

Title: Tennis Lessons

Author: Susannah Dickey

Narrator: Louisa Harland

Format: Unabridged

Length: 06:26:40

Language: English

Release date: 07-16-20

Publisher: Penguin Books LTD

Genres: Fiction & Literature, Literary Fiction, Contemporary Women

Summary:

Brought to you by Penguin.

'Incredibly funny and honest . . . by turns charming and disgusting and I loved it' NELL FRIZZELL

The darkly funny, fiercely honest debut novel about a spirited young misfit and her rocky road to womanhood, stopping at each year along the way.

Youre strange and wrong. Youve known it from the beginning.

This is the voice that rings in your ears. Because you never say the right thing. Youre a disappointment to everyone. Youre a far cry from beautiful and your thoughts are ugly too.

You seem bound to fail, bound to break.

But you know what it is to laugh with your best friend, to feel the first tentative tingles of attraction, to take exquisite pleasure in the affront of your unruly body.

You just need to find your place.

From dead pets and crashed cars to family traumas and misguided love affairs, Susannah Dickey's revitalizing debut novel plunges us into the private world of one young woman as she navigates her rocky way to adulthood.

©Susannah Dickey 2020 (P) Penguin Audio 2020

Contact: [email protected]

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ID: 415455

Title: Hungover Games

Author: Sophie Heawood

Narrator: Sophie Heawood

Format: Unabridged

Length: 05:45:56

Language: English

Release date: 07-16-20

Publisher: Penguin Books LTD

Genres: Biography & Memoir, Health & Wellness, Parenting

Summary:

Brought to you by Penguin.

What happens when you have an accidental baby on your own in your mid-thirties?

The Hungover Games is the true story of one womans adventures in single-motherhood. Its about what happens when Mr Right isnt around, so you have a baby with Mr Wrong, a musician who tells you, halfway through your pregnancy, that hes met someone else just after youve given up your LA life and moved back to England to be with him, so youre now six months up the duff and sleeping on a friends sofa in an art studio in Dalston.

Its about what its like raising a baby on your own when you feel more at home on the dance floor than in the kitchen. Its about how to invent the concept of a two-person family, when you grew up in a traditional nuclear unit, and your kids friends all have happily married parents too, and you are definitely not, in any way, ticking off the days until all those lovely couples get divorced.

Brilliantly funny, unflinchingly honest and emotionally raw, The Hungover Games is the true story of what happens if youve been looking for love your whole life and you finally find it where you least expect it.

Unflinching yet comic Cosmopolitan

**AN EVENING STANDARD AND COSMOPOLITAN BEST BOOK OF 2020**

**AN OBSERVER NON-FICTION BOOK TO LOOK OUT FOR IN 2020**

© Sophie Heawood 2020 (P) Penguin Audio 2020

Contact: [email protected]

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ID: 425761

Title: Science Fictions: Exposing Fraud, Bias, Negligence and Hype in Science

Author: Stuart Ritchie

Narrator: Stuart Ritchie

Format: Unabridged

Length: 08:35:06

Language: English

Release date: 07-16-20

Publisher: Penguin Books LTD

Genres: Non-Fiction, Philosophy

Summary:

Brought to you by Penguin.

So much relies on science. But what if science itself cant be relied on?

Medicine, education, psychology, health, parenting wherever it really matters, we look to science for advice. Science Fictions reveals the disturbing flaws that undermine our understanding of all of these fields and more.

While the scientific method will always be our best and only way of knowing about the world, in reality the current system of funding and publishing science not only fails to safeguard against scientists inescapable biases and foibles, it actively encourages them. From widely accepted theories about priming and growth mindset to claims about genetics, sleep, microbiotics, as well as a host of drugs, allergies and therapies, we can trace the effects of unreliable, overhyped and even fraudulent papers in austerity economics, the anti-vaccination movement and dozens of bestselling books and occasionally count the cost in human lives.

Stuart Ritchie has been at the vanguard of a new reform movement within science aimed at exposing and fixing these problems. In this vital investigation, he gathers together the evidence of their full and shocking extent and proposes a host of remedies to save and protect this most valuable of human endeavours from itself.

©Stuart Ritchie 2020 (P) Penguin Audio 2020

Contact: [email protected]