How did conceptions of a tradition-bound, "timeless" South shape Americans' views of themselves and their society's political and cultural fragmentations, following the turbulent 1960s? In his book, The South of the Mind: American Imaginings of White Southerness, 1960–1980 (2018, UGA Press), Zachary J. Lechner bridges the fields of southern studies and southern history in an effort to answer that question.