Does the idea of cold calling strike fear into your heart? It won't after today's edition of The Speaker Lab!

Joe is an up and coming speaker who has quickly added a lot of gigs to his calendar by using the four rules of cold calling for speakers. On this episode, Joe tells us what those four rules are as well as how to remove the fear of cold calling and how to make it easy for your prospects to say yes to you.

This is another terrific guest you won't want to miss so be sure to join us on episode 223 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:   

• How did he first uncover the power of cold calling?
• How can you get your foot in the door of an industry in which you are not known?
• Do you have to go in hot to a cold call?
• How do you know if you are a good fit for a potential opportunity?
• Why uncommon commonalities are important in your cold calling process.
• What's the best way to reach out: phone, email, or social media?
• How expecting nothing and appreciating everything will explode your business.
• The type of follow up you can do to show your gratitude for the people who help you.
• And so much more!

Joining us to explain the process of becoming a referable speaker is the dynamite duo of Michael Port and Andrew Davis.

On today's The Speaker Lab, we talk about their latest book, The Referable Speaker. We also discuss what a referable speaker is and how to become one before diving into how they test out new speech material and the biggest mistake speakers make when starting out.

You'll hear those topics and more when you tune in for the 355th edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• What are stage-side leads and how do you get them?
• Why you need to work on your speech first.
• What are the two things you need to get stage-side leads?
• Is there a time frame for building momentum?
• What are the three main factors that generate referrals?
• This is one of the biggest myths in the industry: what is it?
• What are the top three ways meeting planners find speakers to book?
• Which category of speakers do meeting planners love to book?
• And so much more!

EPISODE RESOURCES

• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hugh is one of our rare 3-peat guests and he's back to tell us how to use blogging to book speaking gigs.

On today's edition of The Speaker Lab, Hugh specifically explains why you should blog to grow your speaking business including how often you should blog, what you should blog about, how long your blog posts should be, and where you should promote your blog.

In addition to being a keynote speaker and best-selling author, Hugh runs a business called BlogWorks. BlogWorks is a company devoted to helping speakers book more speaking gigs through the art of blogging.

Hugh shares his wealth of knowledge and more so join us to hear it all on episode 229 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:   

• How often should you post to ensure you're relevant?
• Why more is not necessarily better.
• The three steps to take after you write every blog post.
• Should you write your blog for your audience or people who hire speakers?
• What are the two ways to know if your blog post resonates with your audience?
• What should you do if you have run out of topic ideas?
• Is there a standard format you can use for your blog posts?
• What four statistics should you focus on?
• And so much more!

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Lois Creamer is a legend in the industry and she's here to give you practical advice for succeeding in speaking.

On this edition of The Speaker Lab, she tells us how she got involved in the National Speakers Association, what relational selling is and why you should use it, and the role virtual speaking will play in the future of the speaking industry.

You'll hear her insights on those topics and much more on this practical and applicable episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

• When you're starting out, how much time will you spend selling?
• What three pieces of advice does she have for speakers?
• What is relational selling and why is it so effective in the speaking business?
• How to get paid more through refining your target audience.
• When should you wave your speaking fee and when should you raise it?
• How can you find out if your expertise is marketable?
• Why you must be willing to pick up the phone to qualify a lead.
• What questions should you ask about speaking virtually?
• And so much more!

EPISODE RESOURCES

• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to transition into speaking full-time? The Speaker Lab guest today, Erick Rheam, has made the leap, and he'll talk about what it's like to turn pro and make your speaking career a reality.

Erick is one of our original Booked and Paid to Speak students, and today he's a highly successful speaker. But he only recently left his corporate job to pursue his speaking career on a full-time basis.

You'll hear what gave him the confidence to finally leave and so much more on episode 239 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:  

• When did he know he had to choose between speaking and his job?
• What were the two reasons speaking was a good fit for him?
• What you should do if your boss isn't supportive of your speaking side hustle.
• What are the two keys to being successful at something?
• Should your target market and topic evolve throughout your speaking career?
• What was the tipping point that showed him it was time to leave his job?
• Why you need mentors in your life.
• What are the biggest regrets most people have in their lives?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If a six-figure speaking business is one of your goals then you're going to love today's episode!

Lisa Perez is one of our super successful students at The Speaker Lab. Today she's here to share with us her HR background and how she went from speaking for free to building a six-figure speaking business of her own.

Listen in and hear how you can follow in her footsteps on episode 353 of The Speaker Lab. 

THE FINER DETAILS OF THIS SHOW:

• Are business plans necessary?
• Would she recommend doing free gigs?
• How do you leverage past engagements into future ones?
• Why she recommends contacting associations for speaking opportunities.
• How did she narrow her focus to find her audience?
• What is needed to shift from free gigs to paying ones?
• Why systems and structures are necessary to financial success as a speaker.
• What advice does she have for new speakers?
• And so much more!

EPISODE RESOURCES

• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Our guest on this episode has delivered 90+ plus events every year for the last 11 years, and has spoke in 57 different countries and has been paid to speak over 2500 times.

His name is Phil Jones and he spends the bulk of his time helping people sell with more confidence and more credibility while getting better results.

You’ll hear how he does that along with what the markets are like in South America, Europe, Asia and Australia when you join us on the 240th edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:  

• Are there budgetary variations in Europe vs. South America vs. Asia?
• Why you must allow yourself to go through periods of reinvention.
• What two businesses should every speaker have?
• If you are outside of the US, what are practical ways to break into that market?
• The importance of getting clear on why you want to speak internationally.
• Why should every speaker do simultaneous translation at least once?
• What little things can and should you do when speaking to an international audience?
• Why giving yourself permission to try, play and fail can create some of your best experiences.
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to exit a corner might not be a phrase you're familiar with but it could be pivotal to helping your speaking career.

Ron Tite is here on The Speaker Lab to explain how this term from race car driving applies to speaking. Ron is a very successful international keynote speaker who is back for this third appearance on the show.

Hear us talk about how to exit a corner and more on episode 352 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• How to embrace the reality of the room when you're speaking.
• What is a force majeure clause?
• When did he begin embracing virtual speaking?
• Why he rushed to figure out content before technology.
• How long should you be developing your new speech?
• What's the future of virtual speaking in his business?
• How to work within limitations.
• Can speaking virtually make you a better in-person speaker?
• And so much more!

EPISODE RESOURCES

• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

One of your greatest resources is your network. As you make connections, build relationships and ultimately grow your business, your network is essential. Erick Rheam is a former student of The Speaker Lab and now a friend, colleague, and coach in our program. He joined me in this episode to discuss specific ways to leverage your network and cultivate referrals that will ultimately help you land more speaking gigs.

We’re answering a ton of questions in this episode including how to prioritize your contacts, when to follow-up, how to engage best in your market, and what it means to create win-win scenarios for you and your contacts.  

THE FINER DETAILS OF THIS SHOW:  

• What is a simple way can you better engage your market?
• Which two questions will help reverse engineer potential referrals in your network?
• What are the three priorities in your network?
• Why the “spray and pray” email strategy does not work.
• What should you say in your first contact email to your network?
• How to create win-win scenarios for you and your contacts.
• How do you follow up without being annoying?
• What are ways to show appreciation for people who help you?
• And so much more!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we are talking about the perfect intro: how to explain what you do as a speaker so people understand and want to hire you.

On this episode of The Speaker Lab, renowned speaking and branding expert Clay Hebert, is here to explain how he helps people find what they do and also how he helps people define and share their perfect intro.

We'll be diving into those topics and so much more on today's edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• Why does he want to kill the elevator pitch?
• What are the three myths of the introduction?
• How to frame the perfect intro so it elicits a response.
• What are two rules to the perfect intro?
• Can you ever use your perfect intro in other communications?
• Why you should focused on becoming an expert who speaks, not a "speaker".
• Should your intro change over time and can you have more than one?
• What is a case story and how do you construct yours?
• And so much more!

EPISODE RESOURCES:

• Clay Hebert's web site
• Clay Hebert on Twitter
• Clay Hebert on Instagram
• Text intros to 33444
• Episode 5 of TSL
• Episode 260 of TSL
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.