The Story of a Brand Show

In the second half of this Feature, Chris Toy, Co-Founder & CEO at MarketerHire, tells us how MarketerHire is retiring “sleepy business models” in order to make a more malleable lifestyle for the modern company. MarketerHire is taking the traditional long term job experience and turning into higher quality and less risk employee/client relationship. This platform not only allows their clients to find quality freelancers fast but also creates an ecosystem for freelancers to get hired faster and easier at a near two-week rate. Through communication and time management, MarketerHire proves to be at the right place and the right time with remote working.   In part two, Chris discusses The new complexities with digital marketing; Normalizing freelancing; Creating the concierge experience for clients; Finding the perfect freelancer match for companies; Rejuvenating old business models; How marketing can impact the creation of your product; And so much more.    Join us while Ramon Vela interviews Chris in Part 2 of this episode and listen to him share the inside story of a brand.   For more on MarketerHire visit: https://marketerhire.com/     MarketerHire -  https://marketerhire.com/ (code: SOB) Retention Science - RetentionScience.com

In the first half of this Feature, Chris Toy, Co-Founder & CEO at MarketerHire, talks about the ease in which this platform matches trained, quality marketers to numerous companies. No matter if you’re a startup or a Fortune 500, MarketerHire takes away the process of multiple interviews, browsing through profiles, and any other headaches employers may have in finding the perfect candidates. As a company, if you have a marketing need, MarketerHire will fulfill that need in order for you to maintain focus on the areas most important to you.   In part one, Chris discusses: How MarketerHire Chooses Marketers on their Team; The Process on Matching Clients to Freelancers; The Client/ Talent Relationship; Working Remotely; Creating Agility Premium Marketers; And so much more.    Join us while Ramon Vela interviews Chris in Part 1 of this episode and listen to him share the inside story of a brand.   For more on MarketerHire visit: https://marketerhire.com/     MarketerHire -  https://marketerhire.com/ (code: SOB) Retention Science - RetentionScience.com

In the second part of this Feature, Michelle Venorsky, Founder & CEO of Hello, LLC.,  shares with us how to implement “full transparency” into a company. Hello doesn’t partake in the traditional “law firm” type of process when it comes to running a PR agency. They are focused on the amazingly high-quality results you get by “treating adults like adults” and being straightforward and candid with all clients as well as employees. Michelle tells how she wants to take the workplace to the next level by improving productivity while still making the environment fun and fulfilling. "Your career choice shouldn’t be a chore", she says, "enjoying it shouldn’t be difficult". Here's the rest of the story.    In part two, Michelle discusses Showing transparency and knowing the bottom line; Becoming invested in your client’s business to create a relationship through honesty; Creating a non-traditional environment at the risk of getting better results; The Hello LLC manifesto; How to know if you’re a customer for Hello; Advice on starting a business; And so much more.    Join us while Ramon Vela interviews Michelle in Part 2 of this episode and listen to her share the inside story of a brand. For more on Hello, LLC visit: https://www.hellocle.com/ Visit our Partners - Retention Science - RetentionScience.com

In the first part of this Feature, Michelle Venorsky, Founder & CEO of Hello, LLC., shares why women shouldn’t pick between their career and being a mother. Hello LLC is an all-female engagement agency that not only provides quality service to their clients but also stays true to their values. Although the traditional career path might work for some, it does not work for all. For instance, working mothers still face complications in the traditional 9 to 5 environment. Michelle combats this by creating an environment that allows women (whether she's a mother or not) to balance out their personal life while having a productive workspace. It no longer has to be an “either/or” conversation, just simply badass women who could do it all. Here's her story.   In part one, Michelle discusses The Introduction to Hello LLC; The Founder’s personal story; Pre-Instagram marketing techniques and maneuvering through the world of Second Life; Why the marketing term of the year is “Pivot”; How to work in a world of marketing cuts; Why they helped clients for free; Creating value in your community; Aligning your values, communicating your message, and striving for authenticity; And so much more.    Join us while Ramon Vela interviews Michelle in Part 1 of this episode and listen to her share the inside story of a brand. For more on Hello, LLC visit: https://www.hellocle.com/ Visit our Partners - Retention Science - RetentionScience.com

In the Second half of this Feature, Kate Seiberlich, Co-Founder & CEO of Üphoric Urth, delves deeper into the world of fungi. With both COVID and personal impacts, introducing yourself to the possibilities of holistic health could not come at a more urgent time. Educating yourself on the topic, finding the right routine, and understanding your body is just the start of healthy living. Self-care doesn’t have to be hard as each bottle is labeled for the direct problem that you would like to solve. If you’re feeling distracted, try the Focus tincture made with Lion’s Mane mushroom. Perhaps you’d feel better helping your immune system, in this case, try Immunity made with Reishi mushroom. Kate proves to us that finding alternative ways to improve your health doesn’t have to be scary nor confusing.   In part two, Kate discusses The Power of positive thinking and being intuitive beings; Understanding what works best for you; Blending both passion and business; COVID Impacts; The struggles of launching a new brand during a pandemic; Ingredients and the details of the products; Educating the consumer on your product; Breaking down the mushroom; The future of the product and distribution; And more.     Join us while Ramon Vela interviews Kate in Part 2 of this episode and listen to her share the inside story of a brand.   For more on Üphoric Urth visit: https://uphoricurth.com/     Retention Science - RetentionScience.com/sob

In the first part of this Feature, Kate Seiberlich, Co-Founder & CEO of Üphoric Urth, shares why we should all be fungi freaks. Kate takes us into the world of medicinal mushrooms. Üphoric Urth is a holistic wellness brand that uses natural, organic products to boost yourself mentally and physically. While using the extracts of different types of mushrooms, Üphoric Urth’s tinctures could help with your immune system, focus, detox, and even help your sleep. All it takes is a couple of drops of your favorite tincture and you’re good to go. Here's her story. In part one, Kate discusses The Introduction of Üphoric Urth; The Journey in 2015; Kate’s origin story; The Importance of mushrooms; Finding a health routine perfect for you; Why it’s important to listen to your body, and how holistic health could be right for you; And more.      Join us while Ramon Vela interviews Kate in Part 1 of this episode and listen to her share the inside story of a brand.   For more on Üphoric Urth visit: https://uphoricurth.com/     Retention Science - RetentionScience.com/sob

In the second part of this Feature, Alex French, Founder & CEO of Bizzy Coffee, shares how the journey of building Bizzy is like none other. Hurdle after hurdle, the founders have never allowed the idea of failure to get to them as French says “you don’t fail until you quit.” Listen in to hear the inspiring story of what it truly means to have a vision and struggle and make it become a reality. Here's the rest of the story.    In part two, Alex discusses Earning funding and validation; Raising capital in a struggling business; Creating a story for the consumer then making that story accessible; Pulling out of grocery and moving onto Amazon; COVID growth; Perfecting the blend; Learning from failure; Different brews and packs; Juicing up revenue on Amazon; Advice for Entrepreneurs; And so much more.    Join us while Ramon Vela interviews Alex in Part 2 of this episode and listen to him share the inside story of a brand. For more on Bizzy Coffee visit: https://www.bizzycoffee.com/ Klaviyo -  https://www.klaviyo.com/ Retention Science - RetentionScience.com

In the first part of this Feature, Alex French, Founder & CEO of Bizzy Coffee, says it best when he describes his company as “Bizzy Coffee” is cold brew “for busy people.” Whether it’s a busy work schedule or in French’s case training for the Iron Man while maintaining a full-time job, cold brew shouldn’t take up most of your time nor should you be paying $5 a cup every day before you head to work. Bizzy Coffee gives busy people a solution when it comes to controlling your schedule while staying energized. Alex French, Co-Founder of Bizzy Coffee, comes onto the show today to share with us his story of creating Bizzy Coffee while also giving us some insight into the mentality of first-time entrepreneurs.    In the first part, Alex discusses His background; The start of Bizzy Coffee; Past ventures and busy schedules; Why you should always use the help of others who have lived through your experiences; Creating a product based on your personal experience; And so much more.    Join us while Ramon Vela interviews Alex in Part 1 of this episode and listen to him share the inside story of a brand. For more on Bizzy Coffee visit: https://www.bizzycoffee.com/ Klaviyo -  https://www.klaviyo.com/ Retention Science - RetentionScience.com

In the second part of this Feature, Co-Founders Lina Calabria and Andy Fallshaw at Bellroy, discuss becoming a certified B Corporation, the design of their products, and the importance of evolving. “Consistency doesn’t leave enough room for evolution” as Andy talks about in today’s episode as we break the belief of always having a “safety blanket.”    One of the best ways to build a start-up brand is being prepared to always give-in to change in order to stay relevant with your commerce environment while also providing the consumer with quality. That’s just scratching the surface as we delve deep into the ins and outs of Bellroy. Here's their story.    In part two, Lina & Andy discuss: Always align your values; Investing in materials that benefit the planet; Becoming a B Corp; Being a part of the B Corp community; About the products and the meaning behind the designs; The evolution of the Slim Sleeve; The safety blanket conspiracy; And so much more.    Join us while Ramon Vela interviews Lina & Andy in Part 2 of this episode and listen to them share the inside story of a brand.   For more on Bellroy visit: https://bellroy.com/     Fenix Commerce - https://www.fenixcommerce.com/ Retention Science - RetentionScience.com

In the first part of this Feature, Co-Founders Lina Calabria and Andy Fallshaw at Bellroy, tell us how Bellroy produces quality carry-on bags and accessories to help the everyday go-getter, get around easier. From fan favorites such as the Slim Sleeve wallet to the Weekender Plus travel bag, Bellroy continues to innovate new ideas to help their customers travel seamlessly in an organized stress-free way. Listen as they share how they built a brand out of nine simultaneous ideas. Here's their story.    In part one, Lina & Andy discuss: The origins of Bellroy; Stumbling onto the idea of Bellroy and running with it; The background of the Founders; Explaining their reasoning around innovation; COVID impacts to the brand both global and personal; Shortening your company planning horizons; And so much more.    Join us while Ramon Vela interviews Lina & Andy in Part 1 of this episode and listen to them share the inside story of a brand.   For more on Bellroy visit: https://bellroy.com/     Fenix Commerce - https://www.fenixcommerce.com/ Retention Science - RetentionScience.com