The Subscription Box Show

Send us Fan Mail

In this episode, you’ll learn the 17 Email Mistakes You’ll Never Make Again, with a very special guest host, Nancy Harhut of HBT Marketing.

Nancy will go through and present to you all 17 Email Mistakes to avoid.  Regardless of your industry, but especially for us in the Subscription Industry, these clinically, tested and proven methods are going to change the way you email.

SO buckle up and get ready to take some notes.  To follow more closely, make sure to email Nancy for your FREE checklist. [email protected]

This episode is sponsored by Louis and Lea.  Know someone who’s expecting?  Not sure what to give to mom and baby? Want to give them the perfect gift? Then head over to https://louisandlea.com and make sure to use discount code "SUBSCRIPTION" for 10% OFF!!! 

Guest Links:
Nancy Harhut and HBT Marketing's FREE Presentation Checklist; email Nancy at [email protected]
HBT Marketing website: https://www.hbtmktg.com/

The Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ 

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow
The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/
To request being on TSBS, please book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

In this episode, I have a super fun and informative conversation on everything subscription boxes with a fellow Canadian out of Montreal Quebec, co-founder of Little Life Box, Chelsea Brennan.

Little Life Box started in the early days of subscription boxes, in 2013 by a mother and daughter team!

Chelsea and her mom Suzanne started the health-based box not just to offer snacks or cosmetics, but to share ANY kind of product which could provide a healthier choice alternative to things we all consume every single day.  Having the chance to work together, this mom and daughter duo quickly turned their initial idea and turned it into a top rated subscription box business.

Since those early days in 2013, to today’s very competitive subscription landscape, things have changed.  Little Life Box has since become Canada’s #1 healthy lifestyle box, winning the title for Best Box under $30 in 2019, and Best Vegan Box in 2020.  

Episode sponsored by Louis and Léa. Know someone who's expecting? Find the perfect gift for any expecting mom, baby and even dad at https://louisandlea.com. use discount code SUBSCRIPTION for 10% off. Louis and Léa, the number one eco -friendly Subscription for expecting moms anhttps://littlelifebox.com/d new babies.

Guest Links:
Chelsea and Little Life Box have generously given a 15% discount for the listeners of this show.  Simply use TSBS15 for 15% off your first box with a Seasonal Subscription.  Thank you Chelsea!
Who she would hire as her coach/mentor if she could hire one: The founders of FabFitFun
Website platform that they currently use: Shopify and Recharge
Her favorite subscription box: FabFitFun, Causebox, and Oatbox.
Website: https://littlelifebox.com/
Email: [email protected]
     : [email protected]
Instagram: https://www.instagram.com/littlelifebox/
Facebook: https://www.facebook.com/littlelifebox

The Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ 

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Insta

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

I'm so excited and extremely proud to present this 4 Part Series on Website Platforms.  You’re going to hear from some of the top companies available today for subscription box entrepreneurs looking at options for website subscription and ecommerce platforms.  

In this series, we aim to highlight what each one of these amazing companies brings to the table, and why all four have found success and loyalty from their customers.

But the goal is to ultimately help YOU the listener, the subscription box entrepreneur make an informed decision that best suits you when it comes to choosing a very important part of your business… your subscription website platform!  

In this series, I have had the privilege to interview and present to you:

• Part 1 (E55) - Bold Commerce Subscriptions co-founder Jay Myers (Bold works on Shopify)
• Part 2 (E58) - ReCharge's COO, Chathri Ali (ReCharge works on Shopify)
• Part 3 (E61) - Subbly’s owner and Founder, Stefan Pretty. 
• Part 4 (E64)- Cratejoy’s CEO, Amir Elaguizy. 

Chathri Ali is the COO at Recharge.  ReCharge is a company guided by the mission to connect and empower the world through payments. 
Recharge started back in 2014 and has now exploded as a true leader in the subscription industry.  With over 10,000 merchants, 18 million customers and $2B in annual processing, the small start up of 2014 is now a giant in the industry.  With over 200 team members over 10 countries, 

Guest Links:
Most frequently asked questions Chathri get from customers: "How does pricing work?"
Who she would hire if she could hire anyone as her mentor/coach: Phil Jackson
Chathri's favorite quote: "Any business who's not thinking about culture is risking the success of their business."
Website: https://rechargepayments.com/
Case Study Library: https://rechargepayments.com/customers/

The Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ 

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.in

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

In this episode, we break down distractions, and what is keeping your business from scaling or even starting!

But first, Liam's course is closing today, August 14th, so if you've been thinking about joining, NOW is the time.  Because when the course opens up again, the price will go up to full price.  It's currently in the beta phase, so it is half price until the end of today, August 14th!  Click here for more! https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Here is a list of the distractions I am talking about on this episode and how to power through them; self-development addiction, over analysing, overwhelm, saying yes to too many opportunities, too many strategies, spending too much time on things that won’t bring in revenue, too many goals, and last but not least, the devil’s vortex.

In the episode I go through all 8 distractions and show you how to handle them!


***This episode is proudly sponsored by the Subscription Box Experts Academy course by Liam Brennan.  Want to learn how to scale up your subscription business?  Want to join a private community and Mastermind with other like minded entrepreneurs? Want to learn from someone who bootstrapped his company to over $2M in annual sales and learn his exact methods?  Liam is sharing this information in a digital course format that you can take at YOUR own pace. To learn how you can fast forward your subscription box business, make sure to visit https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow
The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/
To request being on TSBS, please book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

The Subscription Box Experts Academy Course Link, act now for 50% Off! Ready to scale! Click https://ericmusick.krtra.com/t/jIw4to2rXSoQ

In this episode, I have the privilege of talking with one of the early adopters in the subscription box industry, Olivia Canlas, Ceo and Co-Founder of Meowbox.

Meowbox was first introduced to the market back in 2013.  Olivia and her partner Francois started with no business background, and no deep pockets or rich parents to help out.  But they had an idea and knew they wanted to work for themselves.  They couldn’t "scratch" the entrepreneurial itch in a regular 9-5 job.  So they pooled what resources they had, and leaned on their individual strengths and started one of the biggest and most renowned cat subscription boxes on the market today, Meowbox!

Meowbox has now been featured on Buzzfeed, NY Mag, The Wallstreet Journal, Vogue, In Style, Huffington Post and voted number 1 on My Subscription Addiction for best cat box.  Olivia is very well respected in the subscription space, and for good reason.  She’s built one of the most recognizable subscription boxes on the planet.

This episode is proudly sponsored by the Subscription Box Experts Academy course by Liam Brennan.  Want to learn how to scale up your subscription business?  Want to join a private community and Mastermind with other like minded entrepreneurs? Want to learn from someone who bootstrapped his company to over $2M in annual sales and learn his exact methods?  Liam is sharing this information in a digital course format that you can take at YOUR own pace. To learn how you can fast forward your subscription box business, make sure to visit https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Guest Links:
Most frequently asked questions Olivia get from customers: "Where's my box?"
The most influential person/company that she knew in the subscription box industry: OwlCrate
A type of product/subscription box she would stay clear of: Something that's not consumable
Olivia's favorite subscription box: Cosmetics and Food subscription boxes
Her favorite social media platform: Instagram
Website: https://meowbox.com/
Email: [email protected]
Instagram: https://instagram.com/meowbox
Facebook: https://www.facebook.com/meowbox
Telephone:
1-866-308-MEOW
1-866-308-6369

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Faceb

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

I'm so excited and extremely proud to present this 4 Part Series on Website Platforms.  You’re going to hear from some of the top companies available today for subscription box entrepreneurs looking at options for website subscription and ecommerce platforms.  

In this series, we aim to highlight what each one of these amazing companies brings to the table, and why all four have found success and loyalty from their customers.

But the goal is to ultimately help YOU the listener, the subscription box entrepreneur make an informed decision that best suits you when it comes to choosing a very important part of your business… your subscription website platform!  

In this series, I have had the privilege to interview and present to you:

• Part 1 (E55) - Bold Commerce Subscriptions co-founder Jay Myers (Bold works on Shopify)
• Part 2 (E58) - ReCharge's COO, Chathri Ali (ReCharge works on Shopify)
• Part 3 (E61) - Subbly’s owner and Founder, Stefan Pretty. 
• Part 4 (E64)- Cratejoy’s CEO, Amir Elaguizy. 

Jay Myers is the co-founder and VP of Growth at Bold Commerce, one of the fastest growing tech companies in Canada. With over 100,000 customers, Bold has become a leading e-commerce technology provider to many of the largest brands in the world.  When it comes to Shopify as an option, Bold Subscriptions works as a fantastic option for your subscription box business!

This episode is proudly sponsored by the Subscription Box Experts Academy course by Liam Brennan.  Want to learn how to scale up your subscription business?  Want to join a private community and Mastermind with other like minded entrepreneurs? Want to learn from someone who bootstrapped his company to over $2M in annual sales and learn his exact methods?  Liam is sharing this information in a digital course format that you can take at YOUR own pace. To learn how you can fast forward your subscription box business, make sure to visit https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Guest Links:
Jay's choice if he's going to hire a mentor/coach: Seth Godin
His favorite quote: "Your time is limited and is valuable. So don't use it, invest it."
Bold Commerce: https://boldcommerce.com/
Bold Subscriptions: https://boldcommerce.com/subscriptions
Email: [email protected]

The Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ 

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick:

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

In this episode, you’ll learn how to find your ideal customer avatar!  How to create one, why is it important to have one, why only one, and other key factors when it comes to your ICA, or Ideal Customer Avatar.

You'll learn the 21 bullet points to think about, and the 8 steps to keep you on the right track when creating your ICA essay!

If you'd like those emailed to you, simply send your request to [email protected] 

The Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ

This episode is proudly sponsored by the Subscription Box Experts Academy course by Liam Brennan.  Want to learn how to scale up your subscription business?  Want to join a private community and Mastermind with other like minded entrepreneurs? Want to learn from someone who bootstrapped his company to over $2M in annual sales and learn his exact methods?  Liam is sharing this information in a digital course format that you can take at YOUR own pace. To learn how you can fast forward your subscription box business, make sure to visit https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow
The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/
To request being on TSBS, please book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

In this episode we answer the question of why you should be working with a PR agency with President and Founder of Palmer Public, Lindsey Palmer.

Palmer Public Inc. supports bold brands and leading industry pioneers that influence positive decision-making and spark movements through public relations, partnerships and brand-building efforts. Responsible for igniting impactful conversations for lifestyle and business voices, Palmer Public produces media coverage, conscious collaborations, and community growth programs for its clients - capturing the attention of both media and decision-makers.

Lindsey Palmer started Palmer Public in 2016 and leads her team with more than a decade of experience. While driving PR and brand strategy for emerging and established brands, she's landed top-tier placements in outlets such as USA Today, The New York Times, The Washington Post, Los Angeles Times, Elle Decor, Real Simple, Fast Company, National Geographic and much more.

There are a lot of pieces to put together when it comes to growing your subscription box, and having a solid PR and brand strategy could very well be that missing piece of the puzzle you’ve been waiting for.  What can a PR firm do for my subscription box business?  When should you start working with a PR firm?  What comes first, PR or Paid ads online?  What should I expect to pay for a good PR company?  We answer all of this and much more on this very fun episode with Lindsey Palmer, of Palmer Public Inc.

The Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ 

Guest Links:
Most frequently asked questions Lindsey get: "Can you get me on daytime tv talk shows?"
Lindsey's choice of a mentor/coach: Gary Vaynerchuk
Her favorite quote: "Slow down and be calculated."
The most influential person that Lindsey knows: Ryan Hogan from Hunt A Killer and Paul Chambers from SUBTA
Profile:
Email: [email protected]
Website: https://palmerpublic.com/

This episode is proudly sponsored by the Subscription Box Experts Academy course by Liam Brennan.  Want to learn how to scale up your subscription business?  Want to join a private community and Mastermind with other like minded entrepreneurs? Want to learn from someone who bootstrapped his company to over $2M in annual sales and learn his exact methods?  Liam is sharing this information in a digital course format that you can take at YOUR own pace. To learn how you can fast forward your subscription box visit https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick:

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

In this episode I have the pleasure of talking with Jake Tetreault, CEO and founder of God’s Glory Box.  

God's Glory Box was established in October 2015; however the website and actual product were not launched until their first box shipped on September 1, 2016.  

Jake Tetreault became aware of the subscription box business model in 2015 through a good friend Colin Hatzmann , owner at Bullymake, and he became quite intrigued.  That’s when his good friend Colin told him he should follow his passions.  That’s when Jake decided he wanted to do something that involved one of his  passions.  Growing up a Catholic Christian, he instantly knew a Christian Subscription Box was a perfect fit, and aligned perfectly with his vision.

God’s Glory Box humbly began with 27 straight days of Zero customers, only to have 3 paying customers come through at the last second,after  a month of minimal Facebook ads.  They sent out the remaining 17 boxes that they had prepared for Instagram influencers in an attempt to get traction!

Fast forward just four short years to 2020, and now God’s Glory Box is a leader in the Christian Subscription Box space.  With over 10,000 subscribers, and over 34,000 members, they are definitely still growing. 

The Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ 

Guest links:
Jake's choice if he's going to hire a mentor/coach: Tai Lopez
Website e-commerce platform Jake uses: WooCommerce and Wordpress
The most influential persons that Jake know in the subscription box industry: Colin Hatzmann from Bullymake
His favorite social media platform: Instagram
Email: [email protected]
Facebook:https://www.facebook.com/GodsGloryBox/
Website: https://godsglorybox.com/
Instagram:https://www.instagram.com/godsglorybox/

This episode is proudly sponsored by the Subscription Box Experts Academy course by Liam Brennan.  Want to learn how to scale up your subscription business?  Want to join a private community and Mastermind with other like minded entrepreneurs? Want to learn from someone who bootstrapped his company to over $2M in annual sales and learn his exact methods?  Liam is sharing this information in a digital course format that you can take at YOUR own pace. To learn how you can fast forward your subscription box business, make sure to visit https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick:

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]

Send us Fan Mail

In  this episode, we dive into the world of Influencers!  How to Optimize Influencers for YOUR Subscription Box Business!!!

In this episode I break down the different aspects of the influencer market, what is it, what types of influencers are there, how to reach out to them, how to best utilize them, how to make the most out of them, how to follow up with them, what are the 6 different types of influencers, and finally, do they even work?

Episode link: https://thesubscriptionboxshow.com/podcast-1 

This episode is sponsored by SUBTA, the Subscription Trade Association. Make sure to join the upcoming FREE Virtual Conference; Subscription Innovations at https://subta.com  You can also register to become a FREE member of SUBTA and gain many of their resources at subta.com.  Don’t wait as this is the subscription event of the summer!

The Subscription Box Show shareable Trailer
https://www.thesubscriptionboxshow.com/podcast-1/blog-post-title-one-a3ypr

Host Links:
The Subscription Box Show Website: https://www.thesubscriptionboxshow.com
Connect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2
The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.com
Eric Musick’s email: [email protected]
Eric Musick’s Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshow
The Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/
To request being on TSBS, please book a call with Eric at: https://www.calendly.com/thesubboxshow

Support the show

Want to start your own podcast? 😃
Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251

The latest programs & Items in the industry👇

Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQ

Subscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/

For more, email me at [email protected]