The Takeover with Tim and Cindy

Do you want to get further faster in business and in life? 

But how do you eliminate your blockers and activate your full potential? Our guest this episode has the answers! 

Over the past 40 years, Joseph McClendon III has captivated over six million people worldwide with his powerful live presentations, often sharing the stage with motivational giants like Tony Robbins and Les Brown. 

In this conversation, he uncovers his life story, the mantra he has in life for his unwavering optimism, and how he has activated his best self and overcame the blockers that hindered his success. He shares with us the key things you should be focusing on to drive success in your personal and professional lives. 

This episode is filled with invaluable insights with one of the industry’s most charismatic speakers, we’re sure you’ll have a blast. So make sure to tune in! 

We'll cover:

• 04:17: Joseph's story
• 07:30: How Joseph got started on his speaking journey
• 16:13: Having talent and charisma as skills
• 22:19: The 10 things that keep us from moving further faster
• 36:53: 3 foundational things that we do
• 40:01: How Joseph would get back to where he is if he lost everything
• 47:41: What does winning mean to Joseph?
• 57:02: How do you get further faster in life?
  
  

Connect with Joseph!
Instagram: @iamjosephmcclendon
The Neuroencoding Institute: https://www.neuroencoding.com/ 

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

Imagine for a second every single potential client in your total marketplace. What if your company could get your message in front of every single one of them? Picture them hearing about how your company can help them.

This isn't just wishful thinking; it's a reality that billion-dollar companies have achieved to both break into that elite status and maintain their dominance.

In this episode, we’re diving deep into the strategies that have propelled 8 and 9-figure businesses to the forefront of their industries through high-scale outreach marketing. And this won’t be just any other marketing spiel—the strategies we'll discuss have been meticulously crafted and fine-tuned by some of the most successful companies in the world. 

So, listen in, get ready to take notes, and prepare to start dominating your business!

We'll talk about:

• What is High-Scale Outreach Marketing and how can you apply it to your 8 or 9-figure business
• The 3 Critical Components of Successful Direct Outreach 
• Which channels are best for scaling lead volume
• Pitfalls to avoid when scaling your lead generation 

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

Ever thought about exiting your company?

As entrepreneurs we spend most of our days thinking about growing and scaling our business, but one thing most entrepreneurs fail to realize is you also have to plan your exit strategy. Planning for an eventual exit from your business is essential to maximize its value, ensure strategic growth, and manage risks.

In this episode of The Takeover podcast, we are joined by Amy Lacey, a serial entrepreneur, innovator, best-selling author, and business mentor who successfully exited her company for 8 figures.

Amy shares her full story from her first business ventures to her very successful Cali’flour Foods business, her exit, and getting the ball rolling on her latest company—Soursop Nutrition. We also dive into business mistakes (so you can avoid them!)

Amy doesn’t hold back on giving away valuable nuggets one after another! Listen in on this jam-packed conversation and make sure to take notes on how you can come up with a solid exit strategy for your business. 

• 04:29: Amy's Story
• 10:23: How Cali'flour started
• 20:05: Riding your momentum to keep going
• 22:11: How Cali'flour built a massive momentum
• 26:03: Why you NEED to know your numbers
• 31:53: Ideal qualities to look for when building your team
• 33:49: Why Amy exited Cali'flour
• 40:14: How valuable is your email list?
• 49:02: Things you need to do right when exiting your business
• 52:27: Lessons on winning and success

A special treat to our listeners! Get 20% off on all Soursop Nutritions items by using the code Takeover20. No minimum purchase required! Just head on to https://www.soursopnutrition.com/ or click here to get the automatic discount upon check-out.

Tag us on social media! @timandcindydodd 

Connect with Amy!
Instagram: @heyamylacey
Soursop Nutrition: https://soursopnutrition.com/

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

It's our 50th episode! 🎉Thanks to all our listeners, and to celebrate, we’re giving back to our loyal listeners by hosting a special giveaway! One lucky listener will win a $500 Gift Card, a 30-minute Q&A/Coaching Session with us, and a social media shoutout (perfect for promoting your business!). Tune in to learn how to enter!

We’re diving into a topic that’s crucial for every entrepreneur out there…

In this milestone episode, we dive into the five biggest obstacles that entrepreneurs face. These challenges can trip you up and even make you want to quit. But don't worry—we'll show you how to turn these obstacles into opportunities for growth in every aspect of your life.

From managing self-doubt to securing funding, we’ll cover practical strategies to help you overcome these common hurdles. Learn how to embrace failure, master time management, and navigate scaling issues to keep your entrepreneurial journey on track! 

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

Billion Dollar Connections? We sit down with Trevor Short, a world-class connector and events specialist who puts on some of the largest events in the world.

Trevor shares his journey from the tennis court to organizing some of the most prestigious sporting events across the country. He is the founder of Inspiring Dreams, an experiential production and consulting company that delivers unique experiences through its extensive network of top athletes, musicians, celebrities, and business leaders. His company curates a custom dream experience for children, a portion of which will be donated to the Inspiring Children Foundation.

In our conversation, Trevor reveals the secrets behind his success, discussing how he turned friendships and connections into loyal customers and leveraged these relationships to elevate his business to new heights.

Listen in as we delve into the art of networking and the importance of building genuine connections in the business world. Whether you're an aspiring entrepreneur, an experienced one, or simply curious about the behind-the-scenes of big shot entrepreneurs, this conversation is packed with valuable lessons and intriguing stories that you won't want to miss.
 
We'll talk about:

• 02:11: Trevor Short's Competitive Drive
• 05:54: The Importance of Sales and Building Relationships 
• 07:40: Navigating Uncomfortable Situations in Sales 
• 11:03: Challenges Faced as an Entrepreneur
• 13:22: Lessons Learned from Business Setbacks 
• 16:28: Balancing Passion and Necessary Tasks in Entrepreneurship 
• 17:36: Building Ultra High Net Worth Relationships 
• 19:04: Philosophy on Sales and Building Relationships
• 21:41: Starting from Ground Zero 
• 23:24: Reflections on Success 

Watch the episode on YouTube here

Connect with Trevor!
Instagram: @trevorshort_13
Inspiring Dreams: https://inspiringdreams.com/
Foundation Reserve: https://foundationreserve.com/ 

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

It’s part 5 of our Virtual Assistant series, and we're diving into the crucial topic of what NOT to do when hiring VAs. Now that we’ve talked about all the ways you can leverage a virtual assistant and supercharge your business, let’s get into the DON’Ts. 

It's easy to get caught up in the excitement of delegating tasks and expanding your team, but overlooking these key pitfalls can lead to costly mistakes. 

Let’s uncover the top missteps entrepreneurs make when bringing VAs on board, and how to avoid them for a smoother, more productive working relationship.

• 02:55: Why you shouldn't set up unlimited hours for your VA
• 05:20: Some tools you can use to keep your VAs accountable 
• 08:07: Why you should set your metrics and KPIs
• 10:44: Examples of metrics we track 
• 13:26: How do you keep your VAs engaged?
• 19:50: Tips on how you can build a connection with your VA
• 21:15: Securing your accounts and access 

If you haven't already, be sure to listen to the previous parts to catch up on all the invaluable insights we shared.

• Part 1 - Tapping into the Power of Virtual Assistants to Supercharge Your Business
• Part 2 - How To Get 90% Show Rates By Leveraging Virtual Assistants (Part 2)
• Part 3 - $6/hr Virtual Assistant to replace a $100K Social Media Manager (Part 3)
• Part 4 - How We Get 100+ Sales Appointments a Month Using $6hr Setters (Part 4)

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

For the past 30-years, Myrna has helped hundreds of people create side hustles and additional income streams that take them from being reliant on a job to true financial freedom through her Global Health & Wellness company. She’s a 7-figure ECom and online business expert and Her work has helped people create legacy and design “extraordinary lives.”

Tune in as we explore the keys to long-lasting success, highlighting the importance of mentorship and community support. Myrna's passion for helping others achieve their dreams shines through as she shares anecdotes gained from her own journey, illustrating how financial independence can lead to true freedom and joy. 

• 02:48: Myrna Atha's Winning Story
• 11:46: What should people look for when starting a side hustle?
• 15:48: How can you make your coaching service recession-proof?
• 18:01: What are the challenges you faced?
• 25:44: What keys lead to earning 7 figures?
• 28:38: What is the separator?
• 31:52: Is it important to push the boundaries to success?
• 33:49: How do you select your team?
• 35:47: What does winning mean to you?

Or watch it on YouTube here

Connect with Myrna! 

Website: https://myrnaatha.com 

Instagram: @myrnaatha

LinkedIn: Myrna Atha

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

Imagine never missing out on engaging with potential clients, whether they're reaching out through your website's contact form, social media DMs, or showing interest in your content. From inbound to outbound, we’ll double down on how you can utilize your virtual assistant’s skills and arm them with the right tools and tactics to create a streamlined process for your lead generation!

This is Part 4 of our Virtual Assistant series. In this episode, we'll explore how VAs can take the lead generation burden off your shoulders, allowing you to focus on what truly matters. 

We'll introduce you to the Rule of Process, a step-by-step guide to setting up your VA for success, complete with measurable KPIs and a system for accountability that rewards excellence. Whether you're a solopreneur or a seasoned business owner, you won't want to miss out on these game-changing insights.

We'll talk about: 

• 02:26:  Exploring two key aspects of using VAs for lead generation
• 04:18: Our decision to utilize VAs versus our US team for outreach
• 06:42: Overview of our outreach process
• 14:57: Why you don't need to do it all alone
• 19:22: The "Rule of Three" for hiring VAs
• 27:24: How do you ensure your VAs are hitting their KPIs

If you missed the last 3 parts of this helpful series, check them out here: 

Part 1 - Tapping into the Power of Virtual Assistants to Supercharge Your Business

Part 2 - How To Get 90% Show Rates By Leveraging Virtual Assistants (Part 2)

Part 3 - $6/hr Virtual Assistant to replace a $100K Social Media Manager (Part 3)

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

Your success is predicated on your ability to connect and build relationships. As the CEO GROW STACK DRIVE, Ken Joslin shares practical tips on how to be authentic, build power relationships and accelerate your success.

In this candid conversation, Ken shares his inspiring journey from serving as a pastor to becoming a powerhouse in the real estate industry, closing over $250 million in transactions. But for Ken, success isn't just about the numbers—it's about empowering others to reach their fullest potential. 

Join us as Ken shares valuable tips on how authenticity has fueled his success and how you too can cultivate deeper connections in both your personal and professional life. 

Listen in:

• 01:35: Ken's story
• 04:03: Where does Ken get his discipline and authenticity?
• 09:23: Ken's message to entrepreneurs who want to make connections
• 16:28: How do you expand your connections?
• 29:47: How would Ken get back to where he was?
• 32:43: What does winning mean to Ken?
  
  

Connect with Ken! 

Join his mastermind here

Instagram: @kenjoslin

Facebook: https://www.facebook.com/kenjoslingroup/ 

LinkedIn: Ken Joslin

Website: https://www.growstackdrive.com/ 

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover

In today’s digital age, having a solid social media strategy is a MUST. But let's be real—keeping up with the ever-evolving world of social media can feel like a full-time job in itself. That's where virtual assistants swoop in to save the day.

In this episode, we'll talk about the essential qualities that make a stellar social media virtual assistant and how to spot them during the hiring process. But here's the kicker: simply hiring a VA isn't enough. To truly maximize their potential, you need to have a solid strategy in place. That's why we'll emphasize the importance of creating your own social media strategy and then training your VA accordingly. 

Whether you're aiming to increase brand awareness, drive traffic to your website, get more appointments, or boost engagement, we've got the insights and strategies you need to succeed. So lock in on part 3 of our virtual assistant series to supercharge your business!

We'll talk about:

• 03:28: Make sure you have a process clearly laid out 
• 05:43: What skills to look for when hiring a social media VA
• 11:06: Why you should create your own social media strategy 
• 12:02: How to start creating your social media strategy
• 18:14: Tools you would be using with a social media VA
• 20:19: How would your content approval look like?

Schedule a call with our team to see how we can help you scale your lead flow and clients. 

RESOURCES BELOW!

Download The Free Outbound Sales Playbook:

• Master cold outreach, close more deals & drive revenue to your business using The Outbound Sales Playbook. Battle-tested on over 1,000+ businesses and proven with over 100M data-points.

Join The Takeover Community:

• Sign up for The Takeover newsletter and get the latest marketing tips, sales strategies, and business insights delivered straight to your inbox. Join a community of entrepreneurs & high-performers dominating all areas of Sales & Marketing. Sign up for the newsletter.

About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

• Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover