The "Targit Trainer" exercise machine was created by Marty Hoge's business partner Matt Siaperas, to promote the value of exercise in improving health and fitness, as well as self-esteem for everyone, including people with disabilities. As we learned from Merrill Hoge's last appearance, August 24, 2004, both brothers are proponents of the idea to "Find a Way" to overcome whatever obstacles present themselves in life; this is especially true for people with disabilities.