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Have you ever spent hours looking at a sales page for a course or program, decided that it was exactly what you need to get to your next level, and then finally made the purchase… only to be left feeling totally underwhelmed when you actually start consuming the content?
Unfortunately, this is a common occurrence in our online space. Sales page and marketing strategies that make BIG promises on the transformations you’ll get when you invest in this one particular thing -- but the actual content of the course or program doesn’t support those claims.
But I know that you’re an online business owner who deeply values the transformations you help your clients and students get -- that’s important to people like us, so today, I’m bringing on the perfect guest to help us create programs that TRULY get results.
Kristina Talarek is a Program Design Consultant, and she’s on a mission to shake up the way online coaches think about our courses and digital programs.
She believes course design is both an art and a science, and she helps her clients create innovative learning experiences by blending data and psychology with creativity and intuition. The result? Unshakable confidence in your course, a deeper impact for your students, AND raving fans who are already drooling over your next offer.
If you have a course or are thinking of creating one in the future, get ready to take some notes and let’s dive in.
Download Kristina's FREE Presentations that Pop Training!
Follow Kristina on Instagram @kristinatalarek
I know we’ve all been here — you’re posting consistent content, showing up on Stories, testing out Reels and despite your best efforts... you’re just not seeing any significant growth on Instagram.
And while follower count is NOT the most important metric we should be measuring to gauge our success, it’s okay to want to grow your following in order to reach more people with your business. There’s no shame in that game!
So if you’re ready to understand WHY you’re not seeing consistent growth on this platform, today I’m sharing a few tough love reasons you’re not growing on Instagram.
Download the FREE Content Creation Bundle!
Follow me on Instagram for more marketing & Instagram tips!
Click here to read key takeaways from this episode
Whether you're starting a brand new Instagram account from scratch for your business, or trying to reinvigorate your current account, it can feel overwhelming to know where you should even start in order to see real growth. I'm here to tell you -- it doesn't have to feel intimidating!
In today's episode, I'm handing over the exact roadmap that I followed when I started a brand new Instagram account from scratch a few months back, that helped me gain hundreds of followers each month and start building an engaged, loyal following.
Follow on Instagram @marketingshift
No matter what type of online business you run, having strong sales skills is crucial and marketing your business will only get you so far before it’s time to really put those sales skills to the test.
Today, I’m bringing on the queen of sales to help us feel more confident in this process for our own business. I’m joined by Meghan Lamle, Business & Sales Mentor, who’s giving us the inside scoop on sales psychology and using sales to take our business to the next level.
I encourage you to grab a notebook and pen because this episode is full of actionable takeaways and tangible sales tips that you can start working on right now.
Follow Meghan on Instagram @meghan.lamle
Learn more about Meghan's Scale to $5k program!
I’ve said it before and I’ll say it again — having an integrated marketing strategy that spans across multiple platforms is my absolute favorite way to keep my audience engaged, AND preserve my time and energy.
But integrated marketing goes so far beyond just repurposing content, and requires some creative and strategic thinking to really make it as effective as possible, so I’m going to let you in on a few of my favorite ways to keep your audience engaged with multi-channel marketing.
PSSSTTT: There's an opportunity for you to snag an exclusive free resource halfway through this episode, so don't miss it!
Follow me on Instagram @marketingshift for more!
Feeling overwhelmed by finances is so common, and it can be even more stressful when talking about business finances as an entrepreneur.
In today’s episode, I’m joined by my friend Jolene Stahn. Jolene is a money coach who paid off $200,000 of debt in 3 years and now helps us go from confused and unsure of our finances, to confident and financial freedom. Jolene is giving us tips on how we can get started on understanding and improving our business finances, and shares some specific takeaways that you can start implementing right now.
Download Jolene's FREE Finance Tracker!
Follow Jolene on Instagram @JoleneStahn
You can find inspiration everywhere you look, so today I'm sharing 8 marketing secrets we can learn from my favorite singers! These artists have incredible strategies to build up their fanbase, and a lot of them make sense for entrepreneurs to market their business, as well!
Ready to learn from four of my favorite singers of all time and start incorporating these marketing tips into your own business, too?
Follow me on Instagram @marketingshift for more fun, easy-to-implement marketing tips!
Read key takeaways from this episode here!
Have you ever wondered how you can reduce stress, overwhelm and anxiety while increasing your energy, productivity and self-worth as an entrepreneur? As business owners, it’s so easy to feel pulled in a bunch of different directions which can take a toll on your energy and throw off your overall alignment.
Today, I’m joined by a very special guest, my friend Lisa Caffey. Lisa is a holistic wellness coach who combines energetic alignment and spiritual strategy to guide us in manifesting their dream life and business. We’re diving into chakras and reiki and Lisa is sharing so many amazing takeaways that you can start implementing today to improve your overall well being.
Download Lisa's Free Chakra Guide
Follow Lisa on Instagram: @herwildsoulxx
Quality and consistency are two crucial elements when it comes to content creation. But how do you create content on Instagram that’s strategic and actually helps to drive sales for your business?
Today, I’m joined by Marketing Mentor Leticia Collins to talk about how you can start to prime and prepare your audience for your paid offers through strategic Instagram content. Leticia breaks this down in a way that’s so easy to implement and excel at, so grab a notebook and let’s dive in!
Grab Leticia's FREE lesson on the 4 types of content to make more sales in your business!
Follow Leticia on Instagram @leticiacollins.co
We all want to increase visibility in our business, but how do we do that without completely burning out OR having to become a pro at every platform?
The real answer is there are about a million ways you can increase visibility for your business, but not all of them might be totally right for you or aligned with your overarching business goals and honestly, marketing strategies will differ from business to business.
BUT, there are definitely some things you can do across the board to increase visibility no matter what platforms you’re on or what your marketing plan is. So today, I’m sharing my top 5 steps to help you increase visibility in your business!
Follow me on Instagram for more marketing tips @marketingshift
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