Think you need to have it all figured out before you write a book? Think the words will just flow once you finally sit down to write? Think you can't possibly juggle a book project with everything else on your plate?

Well, it's time to stop wondering and start taking action if you are actually interested in writing a book for your business.

I hear so often from clients and colleagues that writing a book has been on their to do list for quite some time. And with an MFA in creative writing, I'm all too aware at the effort it takes to get a book—especially how long the process can take from ideation to an actual book in your hand.

Which is why I invited a former guest back on the show to tell me all about her experience of writing a book while running a business.

Jessica Lackey joins me back for another Talk Copy to Me episode (after her episode 123 appearance about building thought leadership) to talk about her new book, Leaving the Casino: Stop Betting on Tactics and Start Building a Business That Works.

If you've ever wanted to take a glimpse behind the scenes to see what a book-writing process was like for someone else (or get inspo to finally sit down and write your own book), you're going to want to tune in.

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EPISODE 181.
Read the show notes and view the full transcript here: https://erinollila.com/writing-a-book-while-running-a-business

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Get to know Jessica Lackey, author of Leaving the Casino: Stop Betting on Tactics and Start Building a Business That Works
Jessica Lackey is the founder of Deeper Foundations, a consulting and training firm that helps expert-led business owners grow and scale sustainable companies rooted in stronger business foundations. She brings a unique blend of corporate expertise and soulful business building, drawing on an MBA from Harvard Business School, a coaching certification from iPEC, and experience at McKinsey & Company and Nike, Inc. Jessica has supported over 200 entrepreneurs through her programs, blending systems thinking, operational rigor, and deep values alignment. She lives in Charlotte, North Carolina, with her husband.

She can be reached at https://deeperfoundations.com/

Here's the info on your host, Erin Ollila
Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal.

When Erin’s not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, Mindful Marketing, The Power in Purpose, and Business-First Creatives.

Stay in touch with Erin Ollila, SEO website copywriter:
• Learn more about working with me or just book a strategy session to get started right away
• Visit Erin's website to learn more about her business, services, and products