As small business owners, it’s easy to think that in order to stand out, we have to have bold colours, flashy graphics and constantly reinvent ourselves.

But the truth?

The brands that really stick are the ones that are clear, consistent and connected to their audience.

And that’s exactly what we’re talking about in this week’s episode of the Unapologetic Mompreneur podcast.

Join me as I chat with award-winning brand designer, Jo Higgs, all about what it really takes to build a brand that stands out and attracts the right clients.

We’re diving into:

👉🏼 The difference between brand, branding and brand identity.

👉🏼 Why your values and the feeling you want clients to have matter more than any logo.

👉🏼 What small businesses can learn from big brands about consistency.

👉🏼 The must-haves for creating a professional brand identity.

👉🏼 How to make your brand stand out on social media without needing to shout.

👉🏼 When it makes sense to DIY your branding - and when to outsource.

If branding has ever felt confusing or overwhelming and you just want someone to break things down into simple steps you can take to build a brand that stands out, this is an episode you’re going to want to listen to.

Because when your brand is clear and consistent, it becomes so much easier for the right people to recognise you, trust you and choose you. Let’s dive in!

CONNECT WITH JO:

⭐ Over on her website: https://joannehiggs.co.uk

⭐ On Instagram: ⁠https://instagram.com/johiggscreative

⭐ Get her free guide: https://joannehiggs.co.uk/freedownload

____________

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

Deciding to stop doing something in your business isn’t quitting. Nor is it failure. It’s a sign that you’re growing, evolving and choosing alignment over expectation.

Something this week’s guest, creative entrepreneur, Vendulka Battais, knows all about.

After 13 successful years running a fabric shop and building a reputation as an award-winning textile artist, Vendulka made the brave decision to close that chapter of her business so she could focus fully on teaching and her healing work.

Because she knew that the most aligned decision she could make was to stop.

Join us as we talk about…

👉🏼 The emotional challenge of letting go of an identity you’ve built.

👉🏼 How to separate the idea of quitting from realigning your path.

👉🏼 Navigating fears about what other people might think.

👉🏼 How self-trust grows when you start listening to your intuition.

And… why redefining success beyond numbers can change everything

If you’ve ever felt a nudge that something in your business no longer fits, but you’ve been too afraid to admit it, this conversation will give you the encouragement you need to know that you’re allowed to change, evolve and choose what feels right for you now.

Just because you’ve been doing something doesn’t mean you have to keep doing if it no longer feels aligned.

And stopping doing something doesn’t meant you’ve failed.

Sometimes it’s the step that creates space for the next chapter.

__________

CONNECT WITH VENDULKA:

⭐ Over on her websites:

• https://oliven.co.uk
• https://hearthealing.co.uk

⭐ And on Instagram:

• https://instagram.com/vendulkaoliven
• https://instagram.com/hearthealingwithvendulka

__________

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

You’ve got the experience. You’ve got the skills. You care deeply about the people you serve. Yet you can’t quite shake that frustrating thought… “I know I’m good at what I do… so why does this still feel hard?”

Sound familiar?

If so, this episode of the Unapologetic Mompreneur podcast is for you.

Join me as I chat with brand and positioning strategist Jordan Schram all about how just being good enough at what you do isn’t enough anymore and how positioning is what turns your talent into unshakeable demand.

We’re diving into:

👉🏼 The real difference between branding, positioning and marketing and where most mompreneurs get tangled up.

👉🏼 Why unclear positioning leads to imposter syndrome and shiny object distractions.

👉🏼 Why copying strategies that don’t feel like you will always backfire.

👉🏼 How to meet your audience where they are (hello “French Fries method!”).

👉🏼 How positioning bridges the gap without needing to shout louder or do more.

…and why doing less but better is the strategy that’ll change everything.

Know that you’re capable, experienced and can help your clients but feel stuck and don’t what to do about it?

Pop those earbuds in and let’s dive in!

CONNECT WITH JORDAN:

⭐ On Instagram: https://www.instagram.com/purpleskystrategy

⭐ On her website: https://purpleskybranding.com

⭐ Tune into her free private podcast: https://pages.purpleskybranding.com/opt-in-703418-2135

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠⁠⁠⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

If your to-do list is full, your ideas are swirling and everything feels important, but you still don’t know what to work on first, you’re going to want to listen to this episode.

Join me as I unpack why not knowing what to focus on next isn’t a motivation, discipline or time problem… it’s a clarity problem.

You’ll learn why feeling stuck often happens even when you’re working super hard, what’s really keeping you scattered and how to cut through the noise so you can focus on what actually matters right now.

I’m revealing:

👉🏼 Why trying to juggle too many priorities at once is killing your momentum.

👉🏼 How reacting to all the noise and ‘shoulds’ is pulling you off track.

👉🏼 Why your long-term vision might be what’s creating you overwhelm.

👉🏼 How to identify your highest-impact focus so you can see the results you want.

👉🏼 And… why choosing ONE clear focus literally changes everything.

If you’re feeling busy but not productive, overwhelmed before you even start, or you’re stuck in a loop of second-guessing yourself, this episode of the Unapologetic Mompreneur episode is going to help you pinpoint what deserves your attention next so that you can create real momentum that lasts – without losing yourself the process. Let’s dive in! 🤩

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠⁠⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠⁠⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

In this episode of the Unapologetic Mompreneur podcast, I’m chatting with the incredibly inspiring Brenda Koesterman and Nicola Batten – co-founders of the newly opened Hotpod Yoga Bishop’s Stortford.

This one is a first for the show because not only did we go on the road and record on location in their fabulous studio, but it’s the first time I’ve interviewed two women growing a business together and the first time we’ve talked about a brick and mortar, venue-based wellness business too!

Join us as we talk all about the moment Brenda and Nicola realised the traditional path wasn’t for them, why wellness - and most importantly, this kind of wellness - felt so aligned, and what really goes into opening a physical business in your local community.

We also dive into:

👉🏼 Brenda and Nicola’s unique journey from corporate life and science to wellness entrepreneurship, and how a shared love for yoga brought them together as business partners.

👉🏼 The magic (and honesty) of running a business with a partner.

👉🏼 How they navigate decision-making when they don’t always agree.

👉🏼 What makes the Hotpod experience so powerful for mental health, stress relief, and confidence.

👉🏼 The role motherhood has played in shaping how they lead and build.

👉🏼 And their ‘5 pods in 5 years’ vision for creating something that goes far beyond “just classes.”

If you’ve ever dreamed of opening a physical space, going into business with a friend, or building something rooted in wellbeing, community and purpose, this episode is for you. Let's dive in!

CONNECT WITH BRENDA AND NICOLA:

👉🏼 On Instagram: https://www.instagram.com/hotpodyoga_bishopsstortford

👉🏼 Book a class at Hotpod Yoga Bishop's Stortford: https://hotpodyoga.com/studios/bishops-stortford/schedule

🎁 Make sure you use the code LAA84K when registering to get your first class for FREE! 🤩

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠⁠⁠⁠

CONNECT WITH SARAH:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

How do you feel about your business right now?

If you’re putting your all into it, working the hours, doing all the things, following the strategies, but things feel heavy, you’re not alone.

That low hum of frustration? That sense of resistance you can’t quite put your finger on?

Chances are, it’s not a motivation problem… it’s an alignment problem.

And not alignment in the fluffy, vague sense we hear about online, but alignment in the practical, day-to-day way your business actually operates.

In this episode, I’m breaking down the three core pillars of an aligned business and sharing:

👉🏼 Why things start to wobble when even one pillar is out of alignment.

👉🏼 How to tell which pillar needs your attention most right now.

👉🏼 Simple ways to start realigning your business without burning yourself out.

If your business feels like it’s competing with your life instead of supporting it, this episode will help you recalibrate so you can start creating real momentum that lasts without losing yourself in the process.

LINKS MENTIONED:

⭐ Episode 67: Putting your business to the 'Unapologetic' test: https://open.spotify.com/episode/6gmSLowJuCVYSCop9RzM7b?si=gPKpey6zR1SMmk2IEl_ZKg

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

If you want to make a success of your business instead of just having an expensive hobby, you have to share your offers, your products and your services so that your clients and customers can work with you and buy from you.

But sometimes, that’s easier said than done.

If you’ve ever felt nervous about putting yourself out there, worried about being ‘salesy,’ or just plain scared to make the ask, I’ve totally been there too and this episode is for you.

In it, I’m diving into how to fall in love with selling so that you can make money in your business and see the success you know you deserve – without feeling pushy or icky in the process.

I’m sharing…

✨ The two mindset shifts that will help you make the ask with confidence and stop fearing the word “no”.

✨ How getting clear on your offers and audience makes selling feel easier and more natural.

✨ Why focusing on transformation (not features) changes how people respond to your offers.

✨ How to talk about your offer and your price without cringing, and...

✨ How to eliminate the friction that’s costing you sales and make it easy for people to buy from you.

If selling has felt like the uncomfortable part of running your business, this episode will help you not only see selling differently, but maybe even fall in love with it too – let’s dive in!

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

As your business grows, you grow too… but your messaging doesn’t automatically update itself.

Your bio, your website, the way you talk about what you do… if those words no longer reflect who you are, what you offer, or who you serve now, people will feel the disconnect. And that can mean the right clients scrolling past without realising you’re exactly who they need.

Which is why in this episode of the Unapologetic Mompreneur podcast, I’m sharing why regular messaging check-ins are so important. And I’m walking you through the simple, practical steps I’m using right now as I refresh my own messaging while moving towards a more personal brand and a brand-new website so that you can use them to refresh yours – without a massive rebrand or overthinking every word.

We’re talking about:

✨ How to spot when your messaging is outdated.

✨ What to review (and tweak) first, without a full overhaul.

✨ How to clarify what you do so people “get it” straight away.

✨ Why your voice, tone, and energy matter just as much as the words.

✨ And how to test your updated messaging in a way that builds confidence.

This is about making sure your words reflect the business you’re running now, not the one you built two or three years ago.

Because your words are the bridge between you and your clients… so let’s make sure that bridge is strong, aligned, and unmistakably yours.

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠⁠

⭐ Work with me inside Biz-Mentum: ⁠⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠⁠https://thrivecollective.club⁠⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠⁠https://instagram.com/theunapologeticmompreneur

When you’re running a business in the margins of the school day, your time is one of your most valuable resources.

It’s so tempting to say yes… yes to the collaboration, yes to the new idea, yes to the client request… without pausing to ask if it actually makes sense right now.

But every yes is also a no to something else… a no to rest, no to family, no to focus, and a no to the project you really want to work on.

Saying yes might feel good in the moment, but if you’re constantly saying yes without checking in first, you could be setting yourself up for overwhelm, exhaustion and burnout.

Which is why in this episode of the Unapologetic Mompreneur podcast, I’m sharing five powerful questions to ask yourself before you say yes to anything… collaborations, client requests, new ideas, opportunities… all of it.

If you’ve been feeling stretched, pulled, or tempted to say yes to everything that slides into your DMs or inbox, this episode will help you pause, reflect, and make decisions from a grounded place of intention.

Because one aligned yes at a time is how you build a business that supports your life instead of one that takes over it.

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠

⭐ Work with me inside Biz-Menutm: ⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠https://thrivecollective.club⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠https://instagram.com/theunapologeticmompreneur

If you are feeling exhausted, overwhelmed, or like you’re doing all the things but not getting the results you want in your business, you are going to want to listen to this episode because in it, I’m chatting with the amazing Amber Cherelle, aligned business mentor and Human Design expert, all about how understanding your human design can completely change the way you run your business.

Join us as she shares…

✨ How your Human Design type affects the way you work.

✨ Why some strategies work for you… and some just don’t.

✨ How to reduce overwhelm and make aligned decisions.

✨ The fears and conditioning that pull you out of alignment, and how to stop them.

✨ And how by leaning into your human design, how you can create a smarter, more sustainable way to grow your business – without all of the burnout.

Ready to discover how understanding your energy, your decision-making style, and how you’re naturally meant to work - through the lens of Human Design - can help you keep burnout at bay and create real momentum that lasts? Let’s dive in!

CONNECT WITH AMBER:

⭐ On Instagram: https://www.instagram.com/ambercherelle

⭐ On her website: https://www.ambercherelle.com

⭐ Get your free Human Design chart: https://www.ambercherelle.com/get-your-human-design-chart

LINKS MENTIONED:

⭐ Book a Breakthrough Brew: ⁠⁠⁠https://theunapologeticmompreneur.com/breakthrough-brew⁠⁠⁠

⭐ Work with me inside Biz-Menutm: ⁠⁠⁠https://theunapologeticmompreneur.com/biz-mentum⁠⁠

⭐ Join me at Thrive Collective: ⁠⁠⁠https://thrivecollective.club⁠⁠⁠

CONNECT WITH ME:

⭐⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://theunapologeticmompreneur.com/hello/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⭐ Follow me on IG: ⁠⁠⁠https://instagram.com/theunapologeticmompreneur