The Unconventional RD Podcast

If you're a dietitian who's thinking about starting a business, you've probably heard all about the importance of niching down.

How many times have you heard, "The riches are in the niches", or "When you speak to everyone, you speak to no one"? (Probably one million.)

But… what if you don't know your niche? What are you supposed to do?

First, take a deep breath. You're in the right spot.

In this episode, I'll walk you through four clear steps to finding your niche as a dietitian so that you can confidently build a business that you feel totally aligned with and that genuinely serves a useful purpose in the world.

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Did you find this helpful? *SUBSCRIBE* to my channel for more blogging and online business tips.

Read the full blog post right here:

https://www.theunconventionalrd.com/how-to-find-your-niche-as-a-dietitian/

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🔥 HOW I CAN HELP YOU:

🌟 EXPAND Membership: https://www.theunconventionalrdbb.com/expand-membership/

🌟 SEO Made Simple Course (free training to learn more): https://www.theunconventionalrdbb.com/free-seo-masterclass-today/

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✅ TOP BLOGGING & SEO TOOLS I USE & RECOMMEND:

*Please note these are affiliate links. I may earn a commission if you purchase through these links.*

👍 My FAVE hosting company (BigScoots): https://www.bigscoots.com/portal/?affid=1111

👍 The BEST tech help (iMark Interactive): https://www.imarkinteractive.com/ref/ejulson/

👍 Favorite SEO tool (Semrush): https://semrush.sjv.io/c/2620828/995972/13053

👍 Best Keyword Research Tool for Beginners (Keysearch): https://jvz7.com/c/1058147/194909

👍 Best YouTube Research Tool (TubeBuddy): https://www.tubebuddy.com/pricing?a=TURD

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Connect with Erica!

⭐️ Facebook Community: https://www.facebook.com/groups/TheUnconventionalRD

⭐️ Instagram: https://www.instagram.com/theunconventionalrd/

If you've been publishing content on your site, but you're not making any money (yet) - chances are it's due to one of these 7 reasons.

🔥 Watch my FREE training to learn my 4-step framework for getting more people to your website (without spending all day on social media or spending any money on ads): https://www.theunconventionalrdbb.com/free-seo-masterclass-today/

TIMESTAMPS: 00:00 - 01:00 - Intro 01:01 - 12:06 - Unclear $$$ 12:07 - 15:02 - No Niche 15:03 - 18:33 - Me-First Content 18:34 - 21:53 - Content Chaos 21:54 - 24:34 - Perfectionism 24:35 - 28:43 - All Alone 28:44 - 31:08 - Quitting Early 31:09 - 31:57 - Recap

Did you find this helpful? SUBSCRIBE to my podcast for more blogging and online business tips. Read the full blog post right here: https://www.theunconventionalrd.com/blog-not-making-money/

◽️◽️◽️◽️◽️◽️

🔥 HOW I CAN HELP YOU:

🌟 EXPAND Membership: https://www.theunconventionalrdbb.com/expand-membership/

🌟 SEO Made Simple Course (free training to learn more): https://www.theunconventionalrdbb.com/free-seo-masterclass-today/

◽️◽️◽️◽️◽️◽️

✅ TOP BLOGGING & SEO TOOLS I USE & RECOMMEND: Please note these are affiliate links. I may earn a commission if you purchase through these links.

👍 My FAVE hosting company (BigScoots): https://www.bigscoots.com/portal/?affid=1111 👍 The BEST tech help (iMark Interactive): https://www.imarkinteractive.com/ref/ejulson/ 👍 Favorite SEO tool (Semrush): https://semrush.sjv.io/c/2620828/995972/13053 👍 Best Keyword Research Tool for Beginners (Keysearch): https://jvz7.com/c/1058147/194909 👍 Best YouTube Research Tool (TubeBuddy): https://www.tubebuddy.com/pricing?a=TURD

◽️◽️◽️◽️◽️◽️ Connect with Erica! ⭐️ Facebook Community: https://www.facebook.com/groups/TheUnconventionalRD ⭐️ Instagram: https://www.instagram.com/theunconventionalrd/

In this episode, I'm sharing 6 digital marketing trends to watch in 2024.

After listening, you'll be WAY ahead of the curve and won't get caught off guard by the changing online landscape.

Plus, I'm reviewing last year's predictions to show that I'm actually pretty dang good at predicting this stuff!

These annual episodes are always my MOST viewed all year. {So it's worth your time to pay attention, promise. 😉}

Did you find this helpful? Subscribe to my podcast for more blogging and online business tips.

Read the full post right here: https://www.theunconventionalrd.com/d...

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🔥 HOW I CAN HELP YOU:

🌟 EXPAND Membership: https://www.theunconventionalrdbb.com...

🌟 SEO Made Simple Course (free training to learn more): https://www.theunconventionalrdbb.com...

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✅ MENTIONED RESOURCES:

🌟 The Unconventional RD Podcast: https://www.theunconventionalrd.com/p...

🌟 2021 Predictions Episode: https://www.theunconventionalrd.com/e...

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Connect with Erica!

⭐️ Facebook Community: https://www.facebook.com/groups/TheUn...

⭐️ Instagram: https://www.instagram.com/theunconven...

⭐️ Email: [email protected]

A new era of search is coming - is your website/brand ready?

In this episode, we'll discuss the most common blogging mistake I've seen from bloggers who were hit by the Helpful Content Update in September 2023, plus my best tips on how to recover.

I'll also review a few sites that were positively and negatively hit by the HCU so we can look for trends that might be relevant to our own websites.

If you found this helpful, SUBSCRIBE to my podcast for more blogging and online business tips.

In this episode, I'm discussing Google's September 2023 Helpful Content Update and its impact on food and nutrition bloggers.

We chat about what Google says "helpful content" is, how you can make sure you're in alignment with best practices, and discuss some ways to future-proof ourselves for the coming of AI in search.

*This is an excerpt from my October 2023 live office hour call for students of my signature course, SEO Made Simple.*

To learn more about SEO Made Simple and join these live calls every month, check out my free training for a link to join the course today - https://www.theunconventionalrdbb.com/free-seo-masterclass-today/

After analyzing hundreds of websites, I've noticed that there are a few common SEO mistakes that come up again and again, but are (thankfully) relatively quick fixes.

If you're an experienced blogger, hopefully, you already have most of these things in place, but sometimes it's easy to get tunnel vision on your site and forget about some of the basics.

So let's go through the 6 quick SEO tips and hopefully at least one, if not all of them, will apply to you and give you a nice little website improvement this week!

Watch the YouTube video: https://youtu.be/1cwbffUneZ0?si=jJVRWCPHLLqrfZW9

Read the full blog post: https://www.theunconventionalrd.com/quick-seo-wins

Learn more about my course, SEO Made Simple: https://seofreebie.com

*MENTIONED RESOURCES*

SEO Plugins for editing title tags:

Yoast - https://yoast.com/wordpress/plugins/seo/

Rank Math - https://rankmath.com/

Google's Quality Rater Guidelines: https://static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf

Setting up email aliases in Google Workspace: https://support.google.com/a/answer/33327?hl=en

Google Voice for a Business Phone #: https://voice.google.com/about

PostScan Mail for a Virtual Business Address: https://www.postscanmail.com/

Molongui Authorship Plugin: https://wordpress.org/plugins/molongui-authorship/

LuckyWP Table of Contents Plugin: https://theluckywp.com/product/table-of-contents/

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✨ More Resources for You ✨

🫶 375+ Types of Dietitians People Search for on Google {Master List}: https://the-unconventional-rd.ck.page/nichelist

** FREE TRAINING: 10x Your Traffic {Without Social Media or Paid Ads} https://www.theunconventionalrdbb.com/free-seo-masterclass-today/

◽️◽️◽️◽️◽️◽️

✅ TOP BLOGGING & SEO TOOLS I USE & RECOMMEND: Please note these are affiliate links. I may earn a commission if you purchase through these links.

👍 My favorite hosting company (BigScoots): https://www.bigscoots.com/portal/?affid=1111

👍 The BEST tech help (iMark Interactive): https://www.imarkinteractive.com/ref/ejulson/

👍 Favorite SEO tool (Semrush): https://semrush.sjv.io/c/2620828/995972/13053

👍 Best Keyword Research Tool for Beginners (Keysearch): https://jvz7.com/c/1058147/194909

◽️◽️◽️◽️◽️◽️

Connect with Erica! ⭐️ Facebook Community: https://www.facebook.com/groups/TheUnconventionalRD ⭐️ Instagram: https://www.instagram.com/theunconventionalrd/ ⭐️ Email: [email protected]

Totally stumped on what to blog about next?

Get out of your creative rut and let me show you how to come up with 30+ blog post ideas in 30 minutes or less.

Use these strategies to dump all your ideas in one place, then refine them and pop them right into your content calendar. Then all you have to do is show up and create the content each week!

Read the full blog post here.

Subscribe to my YouTube Channel for even more blogging and online biz tips.

Ever wonder how people find your website via Google?

Curious about what people are typing into the search bar to find you?

Today, I'm sharing a quick way to find your top ten keywords in two minutes, completely free.

Prefer to watch on YouTube? Check out my channel right here.

If your plate is full and you're wondering, "How do I make time for my blog?", then this episode is for you.

I'm sharing 3 key ways you can blog without it taking over your life.

Yep, you can make time for your blog and become a productive blogger with these simple blogging hacks.

Read the full blog post here.

Subscribe to my YouTube Channel for even more blogging and online biz tips.

When it comes to growing an audience online, most people's brains instantly go to social media...

But guess what?

That is NOT the only (or even the best) way to gain a following!

You CAN grow a ginormous audience...

... WITHOUT showing up on video or stories or reels every day.

... WITHOUT coming up with endless piles of witty, engaging, content day in and day out.

... WITHOUT bouncing around pointing at words that pop up on your screen or dancing.

(And no shame, if you love that stuff, I just know it's NOT for everyone!)

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​If you're interested in another way to grow your following, check out today's video where I share:

+ What the "treadmill effect" is and why you need to avoid it at all costs.

+ A DIFFERENT way of creating content that will transform the way you think about building an audience online.

+ ONE quick check to see if you're missing out on this FREE way of getting more eyeballs on your brand.

Subscribe to The Unconventional RD YouTube Channel for more!