The WedPro Podcast

By Katie Lyth - The Wedding Business HubBusiness Entrepreneurship

The WedPro Podcast episodes

October 08, 2024 E117: Are You Targeting High-Net-Worth Couples the Right Way?
Learn the top strategies for marketing your wedding business to high-net-worth couples. Discover the best channels that attract luxury clients in the wedding industry.

In this episode of The WedPro Podcast, hosts Katie and Roxy dive deep into how wedding professionals can elevate their marketing efforts to attract high-net-worth couples. Focusing on luxury wedding marketing, they cover five key channels that offer direct access to affluent clients looking for a bespoke, high-end experiences. Whether you're new to the luxury wedding market or refining your approach, this episode provides plenty of tips to help you succeed.
33 min
October 01, 2024E116: Why WEDCON 2024 is the Event Every Wedding Pro Needs in Their Calendar
In this episode, Katie and Roxy take listeners behind the scenes of WEDCON, a must-attend event for wedding industry professionals in the UK. Whether you’re just starting out, a seasoned pro, or somewhere in between, WEDCON offers a unique opportunity to learn from top experts, network with peers, and elevate your wedding business. This year’s event will feature an incredible all-female lineup of speakers, an interactive experience, and even a professional branding photographer! Tune in to hear about the event's origins, the valuable speakers, and how attending WEDCON can help grow your business. Plus, Katie and Roxy share insider tips on what to expect, from engaging workshops to networking lunches, and much more!

CLICK HERE TO SECURE YOUR TICKETS⁠
What is WEDCON?
A one-day live event designed for wedding business owners, offering an immersive learning and networking experience.
Incredible Speaker Lineup:
Expert talks from successful wedding pros like Debbie Marks, Deep Bajwa, Keri Curl, Olivia Riddiford, and Bernadette Chapman on topics such as scaling your business, closing more sales, and standing out in the industry.
Why WEDCON is Essential for Wedding Professionals:
Learn strategies to grow your business, create valuable industry connections, and boost your revenue.
VIP Access:
Last chance to grab one of the remaining VIP tickets for exclusive perks like intimate lunches with speakers and additional networking opportunities.
CLICK HERE TO SECURE YOUR TICKETS
29 min
September 26, 2024 E115: Why Couples Are Taking Longer to Book: Wedding Trends for 2024
In this episode of the Wed Pro Podcast, Katie and Roxy dive deep into why couples are taking longer to make decisions for their weddings in 2024. They explore various factors, including economic uncertainty due to the election year, the cost of living crisis, and the increasing trend of couples doing extensive research before making commitments. The hosts provide actionable strategies for wedding suppliers to adapt and thrive in this changing landscape.
Get your Tickets for WEDCON 2024 here!
Check out ⁠⁠His Day's Wedding Suppl⁠ier⁠ Community⁠⁠!

22 min
September 17, 2024 E114: Are You Targeting High-Net-Worth Couples the Right Way?
Learn the top strategies for marketing your wedding business to high-net-worth couples. Discover the best channels that attract luxury clients in the wedding industry.

In this episode of The WedPro Podcast, hosts Katie and Roxy dive deep into how wedding professionals can elevate their marketing efforts to attract high-net-worth couples. Focusing on luxury wedding marketing, they cover five key channels that offer direct access to affluent clients looking for a bespoke, high-end experiences. Whether you're new to the luxury wedding market or refining your approach, this episode provides plenty of tips to help you succeed.
37 min
September 11, 2024 E113: Why You're Not Hitting Your Goals as a Wedding Business Owner (and what to do about it!)
If you’re feeling stuck in your business, frustrated by slow growth, or just wondering why your goals aren’t becoming reality for your wedding business, this episode is for you!

We unpack the hidden reasons that hold wedding pros back, from mindset blocks to poor goal-setting strategies, and offer actionable advice on how to break through these barriers. Discover the practical steps you can take to set achievable goals with clear timeframes, and how to break them down into daily and weekly actions. Plus, we talk about how to shift your mindset for success and what the game-changers are for hitting those big milestones.

Along the way, we’re giving a shout-out to His Day, a company on a mission to make the wedding industry more inclusive and equitable. Their resources are designed to help wedding business owners foster diversity and build a more successful, values-driven business.

Tune in to learn how to stop the self-sabotage, reframe your thinking, and start hitting those big, exciting goals such as breaking into the luxury market for your wedding business!

Check out ⁠His Day's Wedding Supplier Community⁠!
33 min
September 03, 2024 E112: Is Technology The Secret to Booking More Weddings
In this episode, we dive deep into how technology is revolutionizing the wedding industry. Whether you're feeling the pinch of a quiet season or struggling with ghosted leads, we've got you covered with actionable strategies to turn things around. From virtual planning tools to AI innovations, discover how tech can enhance your client experience and streamline your business operations.
We’ve put together a list of the best ways to significantly boost your income in the wedding industry. It’s full of actionable ideas that you can start implementing right away to attract more clients and stand out online.
⁠Get your FREE copy here!
Check out His Day's Wedding Supply Community!

30 min
August 21, 2024E111: Revisiting Your Favourite Clips from The WedPro Podcast
Hey, WedPro listeners! We're bringing you something special this week. While we're usually here with fresh episodes every week, we've been busy working on something mega exciting behind the scenes for you. So, for this episode, we’ve curated a compilation of some of your all-time favorite episodes. Whether you’re a new listener or a long-time fan, this special collection is packed with valuable tips, tricks, and insights that can help take your wedding business to the next level.
We’ve put together a list of the best ways to significantly boost your income in the wedding industry. It’s full of actionable ideas that you can start implementing right away to attract more clients and stand out online.
Get your FREE copy here!
Check out the full episodes for the clips featured in this Compilation:
E1: Branding Your Wedding Business For Success

E84: Book More Weddings in 2024 on Instagram: Our 2024 predictions

E78: Wedding Trends 2024: Strategies to Help Your Business Thrive

E109: It's His Day Too
36 min
August 07, 2024 E110: Offboarding Your Wedding Clients Right
Join us as we dive into the often overlooked but crucial topic of offboarding wedding clients.
Here we provide actionable steps for wedding professionals to ensure a smooth transition from service delivery to post-wedding follow-up, while maintaining a positive relationship with clients.
The episode also includes a catch-up on balancing work and family life during school holidays, tips on managing client relationships, and the importance of personalised communication, requesting reviews, gathering feedback, and leveraging content for future growth.
For tickets to Wedcon 2024, visit our ⁠website⁠.
Don’t miss this chance to learn from industry experts and connect with others inside the wedding industry, applying the customer-focused techniques you've heard about today to grow your wedding business.
https://www.theweddingbusinesshub.com/wedcon

24 min
July 30, 2024 E109: It's His Day Too
Join us for a groundbreaking conversation on gender inclusivity in the wedding industry with Anna from His Day Wedding Fairs. In this episode, we delve into the importance of including men and same-sex couples in wedding planning, challenging the outdated notion that it's always about the bride.
We also explore:
The significance of recognising and respecting diverse cultures.
The need for education in the wedding industry to foster inclusivity.
Anna and David's inspiring work at His Day to make weddings a more inclusive space for everyone.
Whether you're a wedding supplier or planning your big day, this episode is a must-listen!
Get ready for an important conversation and gain insights that will transform how you approach weddings.
Don't miss out - listen now and be sure to hit subscribe to get more insightful conversations and guests straight to your ears!
Connect with Anna on Instagram https://www.instagram.com/hisdayweddingfairs/ and check out their website http://www.hisday.co.uk/?fbclid=IwZXh0bgNhZW0CMTAAAR0JV-22zRKVhO2TfLBmX3F8q1_pnuEBwizGEM9StKooGWjcbjJ9ji5GwRc_aem_VPxs54gSpcRfRhRm07Mk3A
39 min
July 23, 2024 E108: Why Do Couples Always Ask This?
In this episode of the WedPro Podcast, Roxy explores why clients often ask about prices first when inquiring about wedding services.
Roxy delves into the psychology behind this frequent question. She offers strategies for wedding business owners to educate clients on the value and benefits of their services beyond just the cost.
The episode also discusses the importance of creating an open conversation, emphasising perceived value over price, and incorporating flexibility into service offerings.
Come and chat with us over on IG: https://www.instagram.com/wedding_business_hub/
12 min