Join Luke and Lee Williford in this heartfelt episode of their podcast as they delve into their personal and professional journey in the laundromat industry. Born into a family deeply rooted in laundry services, the brothers share their story from their grandfather's unexpected entry into the business to their own decision to focus exclusively on laundromats, deviating from the traditional path of dry cleaning. This episode isn't just a business narrative; it's a reflection on family, community, and the personal passions that have shaped their entrepreneurial spirit. Whether you're a long-time listener or new to their world, this reintroduction offers a fresh perspective on the Williford legacy, their current projects, and how they're making a significant impact in the communities they serve. Join us for a candid look at the evolution of a family business and the values that sustain it.