The Working Traveller

Recently I have once again been exploring the world of SEO.

I say once again because I have periodically dipped my toe over the last 10 years determined to get my head around how it all works, only to give up after a week or so because it’s so bloody complicated / long winded and frankly boring.

Clearly I am not a ‘devil is in the detail’ person. It’s a weakness.

But as one of my main goals over the next few years is to grow my site I felt it only right to give it a go once again.

Here’s the thing though, in my niche, ‘building a lifestyle business’, the keywords I would like to rank for are so ridiculously competitive it seems like a pointless task to even try.

My logic is backed up by all the SEO blogs I read who say anything with a keyword difficulty over about 20 is not worth competing with and as most of my keywords are 50+, case closed.

In this instance the advice is to use long tail keywords and sure enough - ‘Build a lifestyle business you can be proud of and that will change your life and that you can do while watching TV & picking your nose’, isn’t too competitive! So I can see where they’re going with that.

But seriously, how important is it?

Should we care enough about SEO to devote some of our precious time towards it?

That’s what I’m exploring in todays podcast.

Should I care about SEO

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

For the last 10 years my small family & I have been traversing the seas chasing the sun around the world!

In order to do so we had to make some money along the way and so between us, my hubby & I, we built two very successful, life changing online businesses.

Businesses which gave us the freedom to live anywhere, work anywhere, for me to pack up work for a couple of years and also for us to start to build a nest egg and make our money work for us over the long term.

Whilst I’d love to tell you we did all of this while sipping cocktails on a beach that is only partially true!

I say partially because there have been plenty of times we have been toiling away on our computers while sipping a bottle of chang by a pool or by the beach, such is the nature of working from anywhere!

But there have also been many many times I have watched the dawn break over the top of my computer screen as I realize I’ve been at it all night or we’ve holed ourselves away somewhere for days on end to just work our butts off to make things happen.

Many frustrations, lots of tears, a bit of burn out at times and more moments than I care to admit when you ask yourself whether just going home and getting a job would be easier.

But overall it’s 500% worth it.

The lifestyle we live, the freedom we have, the experiences we have been afforded and can continue to expose our daughter too.

I wouldn’t give up what we have in a heartbeat and to be honest right now I feel a huge second wind coming and the next few years are pure excitement to me!

But before I get carried away, let’s have a look at some of the key lessons I have learned along the way.

Lessons I hope will inspire and help you with starting and running your own lifestyle business.

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

10 years ago, we sold everything we owned in a 5-day gumtree sale (the UK equivalent of Craigs List), generated a princely sum of £900, jumped on a plane with our 4-year-old under our arm and haven’t looked back since!

Since that day we have visited and lived in over 30 different countries and have plans to experience many more, however, it’s not all chocolate and roses, especially with a child.

We’ve had our fair few challenges along the way, have learned a lot and have made plenty of mistakes, however, it’s quite possibly been the most interesting, eye-opening and mind-broadening 10 years I’ve ever had - particularly seeing my hubby in a pair of cut off women stockings acting as a pair of knick knack paddy whacks in a massage parlor!.

Here’s what I learned...

Make It Happen Monday EP88

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

So last week a good friend and member of the YLB community contacted me with a conundrum.

He has a full time job and needs to replace his income within the next 3 years or so. He’s been working on 2 or 3 online business ideas but is unsure which one to pursue.

Should he do the one he has some experience with and kind of got started a while ago but was thwarted by platform updates. (I’ve been there many times, hence why I don’t publish social media courses anymore!)

Should he go with a dream of his he’s had for a while or should he go with a business he’s already invested into quite heavily with his partner, but is mainly his partners dream.

Hmmm, decision, decisions.

But you know, its decisions like this that hold us back from getting out there and living the life we dream about, so in todays episode I’m going to talk about why starting a lifestyle business is a lot like getting married and how this can help you finally make that all important decision.

MIHM 82 - 4 Ways to Start Your Lifestyle Business

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

“The more that you read, the more things you will know. The more that you learn, the more places you'll go.” Dr Seuss

I love to read. I so enjoy hearing about other people’s journey’s, thoughts, opinions, learnings etc. In fact if it weren’t for books, I may never have become an entrepreneur in the first place.

With that in mind in today’s episode I thought it would be fun to give a summary of the 10 top books that have had a huge impact on my life this year and that I believe are an awesome read if you’re wanting to expand your knowledge, build your business, grow your confidence and become an awesome action taker!

To quote one of the authors 'if you want to walk around so lit up that you shoot sunbeams out of yer eyeballs', then listen in to today's episode my friend!

Jen Sincero

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

Back in 2015 my partner & I started a business selling products on Amazon. Kitchen products to be precise.

Within one year we had grossed over a million bucks with just one product.

In the following years we grew our product line and our revenues so much so that I packed up work for a couple of years to focus on my health & my daughter.

However after two years of lunching & brunching I realized this was not my destiny and earlier this year relaunched my Jo Barnes Online brand as Your Lifestyle Business.

My mission is to arm action taker with the tools, strategies and inspiration to build a business you can run from anywhere in the world whether that be your kitchen table or a beach in Fiji.

To that end I am about to launch my first experimental ecommerce store using Shopify. The goal being to build my own store and educate the members of my FB group as I go with over the shoulder videos, posts, and lots of discussion.

In todays episode I’m walking through my 12 step plan to get it off the ground.

I hope it helps and be sure to come and join the Facebook Group to watch it come to life! - https://yourlifestylebusiness.com/fbcommunity

Customer Avatar Worksheet - Digital Marketer

Shopify

99 Designs

Your Lifestyle Business Facebook Group

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

Over the last 10 years we have had the fortune to live in or visit over 30 different countries.

We have traveled with wild abandon dragging our little daughter with us for the most part, slowing only when it was clear that school agreed with her & she should stay in one place for a while to make the best of it.

We still go away every holiday & I continue to travel at other times through the year.

This has only been possible because we started a business back in 2010 which we could build & manage completely online. Since then we have gone on to create two life changing businesses and have plans for many more.

In last weeks episode - ‘What Business Should I Start?'

I shared with you the different types of lifestyle businesses & how to decide what business you should start if you’re currently unsure in which direction to go.

Today we’re going to explore the 10 steps to building your lifestyle business no matter the model you choose.

Ep110 - What Business Should I Start

Customer Avatar Worksheet - Digital Marketer

How to Hire an Awesome VA

Your Lifestyle Business Facebook Group

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

Do you know you want to start a lifestyle business but are stuck for ideas? Perhaps you’re low on cash, time, self belief? Whatever it is one of the issues facing us in this day and age are the sheer amount of opportunities now available to us.

Where do we start?

In todays episode of Make It Happen Monday, I’m answering an email I received from a lady called Sarah who asked this very question - What business should I start?

Here are my top 3 tips for hacking away the jungle of information surrounding you and making your way out into a sunshine filled clearing with decision and precision in mind!

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram

Do you ever find yourself thinking that you’re just too old for all the change in the world and that the online world particularly is for the ‘young’uns’ nowadays? 

I’m not going to lie, as someone hurtling towards 50, I have my own moments of doubt. 

But this morning a beautiful quote popped up on my computer screen & I wanted to share out with you. 

Enjoy, I hope it inspires you to take action today! 

See the video here - https://youtu.be/e1HRl7C7_QY

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity 

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram 

So what do you do if you suffer with crippling self doubt? 

So much so, that it’s stopping you in your tracks. Stopping you from getting out there and truly being who you want to be and doing what you want to do? 

That was the question in an email I recently received from a member of the YLB Community. 

In this weeks episode I’m giving you three tips you can start to practice today to eradicate or at least minimize your self doubt and start taking action on your dreams. 

See the video here - https://youtu.be/QHgZ4lIMgmA

Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/

Your Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity 

Your Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram