Known around the web as a “social media power influencer,” Madalyn Sklar has made a name for herself for being one of the best Twitter marketers around with a solid knowledge of Twitter strategy and practices. Currently ranked the #1 Social Media Power Influencer in all of Houston, Madalyn keeps busy blogging about all things technology and social media. Listen as Julia interviews Madalyn on her story, how she created #TwitterSmarter (a podcast and a Twitter chat), and her best tips on using Twitter. *See more podcast episodes at https://expresswriters.com/write-podcast/. *Read Julia's blog at www.expresswriters.com/write-blog. *Get Julia's new bestseller: http://bit.ly/juliamccoy.

Tune in for a true story in a solo episode by the CEO of Express Writers, Julia McCoy, on how she nearly encountered failure after two employees were discovered embezzling from her company for eight months, what she did to recover from the process, and why she believes 100% in honesty and authenticity (even with clients). Julia shares four major lessons she learned the hard way that every business and marketer can put into practice for better results in business. *See more podcast episodes at https://expresswriters.com/write-podcast/. *Read Julia's blog at www.expresswriters.com/write-blog. *Get Julia's new bestseller: http://bit.ly/juliamccoy.

Tune in for everything you wanted to know about the creation and management of a successful Twitter chat! Julia McCoy created and launched Twitter chat #ContentWritingChat in January 2016, hosted by her agency account on Twitter, @ExpWriters. It quickly grew to #40 and #20 on Twitter in the next few months, and in six months, it hit the trending sidebar on Twitter. Rachel Moffett, the social media manager at Express Writers, joins Julia to share how she continues to manage the chat every week, set up reminders to boost engagement, and the secrets of ongoing success that keep it hot. (Hint: it's simple, but elbow grease is involved!) Julia and Rachel answer a big question as well: Do you need 5000 followers to launch a successful Twitter chat? The answer might surprise you. *See more podcast episodes at https://expresswriters.com/write-podcast/. *Read Julia's blog at www.expresswriters.com/write-blog. *Buy Julia's new bestseller: http://bit.ly/juliamccoy.

Brandon Schaefer, expert growth and business strategist, has helped companies like BuzzSumo, Hashtagify and many others climb to the top. He's also created multiple companies of his own, including MyVirtualSalesForce.com. Brandon comes from a family of entrepreneurs and is an avid proponent of content marketing, lending his passion, expertise and personality to Julia's show as a featured guest expert in this episode. You won't want to miss this episode! *See more podcast episodes at https://expresswriters.com/write-podcast/. *Read Julia's blog at www.expresswriters.com/write-blog. *For Julia's new book, go to http://bit.ly/juliamccoy.

Julia's book, So You Think You Can Write? The Definitive Guide to Successful Online Writing, just launched TODAY in Amazon, on print and Kindle! In Episode 10 of The Write Podcast, Julia reads a chapter of her book. Learn about how storytelling is a fundamental of all great online writers; which companies excel in online stories; and hear about Julia's first early years as a content marketer. To buy the book, go to http://www.amazon.com/Think-Definitive-Successful-Online-Writing-ebook/dp/B01EGAAZB8/ or type in http://bit.ly/juliamccoy. See more podcast episodes at https://expresswriters.com/write-podcast/.

Guillaume is an engineer-turned-content-marketer who likes to reverse engineer content marketing. The CEO of Scoop.it, a content curation platform with over 2 million members, he's an expert on how to blend content curation correctly into your content marketing strategy. Guillaume joins Julia in this episode discussing Scoop.it's mission, how content curation helps marketers, how re-sharing content means more visibility, why measuring the ROI of content marketing matters, and how we're about to see serious growth in content marketing among small-medium size businesses. See more: expresswriters.com/writepodcast. Follow Julia's Write Blog at: expresswriters.com/blog.

Trusted by Moz, Hubspot, BuzzFeed, National Geographic, and many more national brands, BuzzSumo is a key content marketing tool online. In this episode, Steve Rayson, the co-founder of BuzzSumo joins Julia to discuss best content marketing practices using BuzzSumo: how to tailor your search and find what your audience is talking about, what it really means to be successful on Twitter (it's not about your followers), and why content marketing means a lot of hard work and regularity. Steve knows what it takes to be a content marketer and create a successful company: he's founded several. You won't want to miss this episode, if you're in online marketing! See more: expresswriters.com/writepodcast. Follow Julia's Write Blog at: expresswriters.com/blog.

Michael Stricker is the marketing director at SEMrush, one of the leading SEO and digital marketing software online. Michael has been a lead consultant and SEO, SMM, ORM, CRO expert for national brands & Fortune 500 companies. A creative writer himself and an expert in SEO, he joins Julia in this episode to share the do's and don'ts on SEO research practices to optimize your online content, tailored to the busy writer or business owner who doesn't have a ton of time to spend there. Learn how to use SEMrush to find your best-fit keywords, how to find topics that your prospects might be searching for right now, and how to do SEO effectively in your online marketing. See more: expresswriters.com/writepodcast. Follow Julia's Write Blog at: expresswriters.com/blog.

How did Sujan go from being a college dropout to a multi-company founder and entrepreneur, leading the digital marketing strategy for companies like Sales Force, Mint, Intuit and many more Fortune 500 brands? Is Neil Patel actually related to Sujan Patel? (The answer might surprise you.) How did Sujan get on guest blogs like Entrepreneur, Forbes, and Inc? What are the craziest risks he’s taken? In this fun episode packed to the gills with sound advice, Julia interviews Sujan on those topics and much more. If you want to learn how to be a better guest blogger, how and why to implement video marketing in your content marketing mix, and more: you won’t want to miss this! See more: expresswriters.com/writepodcast. Follow Julia's Write Blog at: expresswriters.com/blog.

Joanna Wiebe, famed copywriter for brands like Neil Patel, Crazy Egg, Buffer, Shopify, and many more, joins Julia for a guest expert interview discussing her background in copywriting, how "conversion copywriting" came to be a term, the three pillars of conversion copywriting, how she boosted Crazy Egg's home page ROI by 8%, and much more. Does SEO even fit into her world of conversion-oriented online copy? Find out in this episode, where Julia interviews Joanna all about copywriting. See more: expresswriters.com/writepodcast. Follow Julia's Write Blog at: expresswriters.com/blog.