Caleb Maddix is a force to be reckoned with at only 14 years old. Julia interviews Caleb on how he got started so young; how his day begins at 4:30, with a Periscope live stream to more than 100 people; how he does sales calls four hours per day to grow his company; and how he published his book on Amazon inside just a few weeks. Caleb drops nuggets throughout: "you can never close the sale until you open the sale" and "the gun that kills people is the gonna, I'm gonna do this." Caleb has huge goals ahead, including a TED talk by age 15, millionaire by 16, seminar launch, and more. See more: expresswriters.com/writepodcast. Follow Julia's Write Blog at: expresswriters.com/blog.

Jeff Deutsch went from a $150k gross/$50k net every month as a black hat SEO spammer to become a content-marketing focused, white hat inbound marketer for a startup in Beijing. As a father, it's just more stable for him. Jeff became notable in the marketing community after he wrote a viral article, Confessions of a Google Spammer, on inbound.org. He discusses what led to the demise of his black hat SEO wealth, what good SEO looks like today, and how content & storytelling play a big role in successful online marketing. See more: expresswriters.com/writepodcast. Follow Julia's Write Blog at: expresswriters.com/blog.

Storytelling is a critical element of creating great, engaging online content today. Listen as Julia highlights examples of top storytelling brands, including a crappily hilarious ad clip from Poo~Pourri, an incredibly creative storytelling brand. Julia explains easy ways any business can discover and tell their story online, and discusses how characters matter in storytelling and how they resonate with any audience. Follow Julia's Write Blog at: expresswriters.com/blog. See more podcast details: expresswriters.com/writepodcast.

In Julia's introductory episode, she shares her entire story of how she went from McDonald's and failing nursing school to turning her life around and discovering her true passion in writing, which she successfully turned into a self-taught, online career. Julia shares how she started out in SEO content writing, how Google influenced the early Internet marketing days and what Google's standards for good content are today. Follow Julia's Write Blog at: expresswriters.com/blog. See more podcast details: expresswriters.com/writepodcast.