It's important to realize that once we start to scale a type of lead gen, hiring a sales staff is one of the most important things to consider. We use high ticket webinars to market and attract high ticket leads for our business whether that is for service-based businesses or high end offers for coaching or consulting. That's what we use the webinars for, but we want to figure out is how do we convert them when we get them on the phone? What are the different skill sets, tactics, and strategies to close high ticket deals? Let's face it, we don't have time to spend on the phone day in and day out, working with all of those leads. At a certain point, you need to get off the phone so you can focus on fulfillment, on operations, and on perfecting your craft. That’s when you need to bring on a sales staff. Sales expert Mike Mark says there’s a lot to consider when hiring a sales staff. If you're looking to grow your business through hiring sales staff, there's no one better to learn from than Mark who has been doing this for a very long time.