Whitney shares her full recap of Natural Products Expo West 2025 in Anaheim. You’ll hear what it was like to attend one of the biggest industry trade shows in the natural products world—from staying at the Hilton for the first time to sampling everything from oat milk truffles to sugar-free condensed coconut milk.

This episode is a mix of product discovery, founder stories, and real talk about how customer service shapes brand perception. If you’re curious about what’s trending in vegan, gluten-free, and functional foods—or you just want to live vicariously through Whitney’s eyes and tastebuds—this one’s for you.

🎧 What You’ll Hear in This Episode:

• Whitney’s favorite new food and drink discoveries from the show
• What it was like staying “on campus” at the Hilton
• Which brands wowed her with customer service (and which didn’t)
• Why tote bag merch nearly derailed the whole experience
• Behind-the-scenes tips for attending trade shows like a pro
• Shoutouts to small brands, functional snacks, and vegan cheese rolls

Join the Community:

Want to keep the conversation going? Join Beyond Measure — Whitney’s private, free community space built around connection, support, and shared growth. It’s still a work in progress (scaffolding and all), but the door’s open. https://whitneylauritsen.com/beyond-measure/

Whitney (she/her) shares a brief update in response to the current state of the world. This episode steps outside the usual format to acknowledge the uncertainty, fear, and collective concern surrounding global events, political shifts, and the growing tension in the U.S.

If you’re looking for safe, thoughtful spaces to process what’s happening—or you’ve wondered where Whitney’s been politically active—this episode is a reminder that staying connected and informed can take many forms.

Join the Community:

•  Want to keep the conversation going? Join Beyond Measure — Whitney’s private, free community space built around connection, support, and shared growth. It’s still a work in progress (scaffolding and all), but the door’s open. https://whitneylauritsen.com/beyond-measure/

Find Whitney on TikTok: https://www.tiktok.com/@whitlauritsen

In this cozy, meandering update, Whitney sits down to catch you up on life since the last recording. You’ll hear about her first Disneyland trip in nearly 20 years, prepping for the Beyoncé concert, thoughts on aging and creativity, her recent movie obsession, and what it’s been like revamping her private community, Beyond Measure.

This episode is an honest reflection on energy, joy, connection, and letting go of hustle culture. If you’ve ever needed permission to go off-script and just follow what lights you up, this one’s for you.

🎧 What You’ll Hear in This Episode:

• Whitney’s evolving relationship with time, productivity, and energy
• How prepping a Beyoncé concert outfit sparked unexpected joy
• The role of creative self-expression in midlife
• Why she doesn’t introduce people by their job titles anymore
• Updates on her slow rebuild of the Beyond Measure community
• Movie and concert recs: Sinners, Tyler, the Creator, and more

Join the Community:

• Want to keep the conversation going? Join Beyond Measure — Whitney’s private, free community space built around connection, support, and shared growth. It’s still a work in progress (scaffolding and all), but the door’s open. https://whitneylauritsen.com/beyond-measure/

After a few months away, Whitney returns to the mic to talk about burnout, creative vulnerability, and stepping into a new chapter of life and work. From reflecting on the emotional toll of content creation to revealing why she made the surprising leap into full-time employment after 15 years as a freelancer, this episode is packed with raw insights on work, energy, identity, and neurodivergence.

She also shares the behind-the-scenes story of launching (and possibly pausing) a new podcast with friends, her experience traveling to Spain for work, and how she’s reimagining her private community, Beyond Measure, with renewed purpose. Whether you’re navigating burnout, career transitions, or creative roadblocks, this episode is a reminder that it’s okay to evolve and take your time.

What You'll Hear in This Episode:

• Why content creation has become more emotionally complex over time
• Whitney’s thoughts on cancel culture, sensitivity, and being misunderstood online
• The emotional labor of freelance and client work—and why she finally said yes to a full-time role
• What it’s really like working remotely at Circle (and how it’s changing her relationship to rest and structure)
• Launching a new podcast with friends—and why it may not continue
• Updates on Beyond Measure and her vision for mutual support in uncertain times

Whitney's TikTok: https://tiktok.com/whitlauritsen

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Beyond Measure community today:

• https://whitneylauritsen.com/beyond-measure/

Whitney shares an update after a three-month hiatus from podcasting. From the struggles of consistency to reflections on mental health, privilege, and social justice, Whitney opens up about the events and lessons that shaped her journey over the past few months.

Join Whitney as she recounts her experiences, including navigating the aftermath of the 2024 election, facing personal challenges, and finding renewed purpose through yoga, community, and advocacy. This episode also explores her commitment to supporting marginalized communities and her evolving thoughts on prioritizing mental health, financial security, and equality in 2025.

Key Takeaways:

1. Embracing Inconsistency: Whitney shares how stepping back helped her focus on mental health and self-discovery.
2. Navigating Challenges: Reflecting on the 2024 election, the LA wildfires, personal losses, and moments of fear, she reveals the importance of resilience and adaptability.
3. Social Justice and Mutual Aid: Insights into Whitney’s dedication to supporting marginalized communities and contributing meaningfully to social change.
4. Mindful Masking and Yoga: How returning to hot yoga and wearing a mask in class empowered her to prioritize health and overcome vulnerability.

Join the Beyond Measure community: https://whitneylauritsen.com/beyond-measure/

Whitney opens up about navigating the complexities of ADHD, mental health support, and her ongoing journey of self-discovery. Recorded in her childhood bedroom, she shares her frustrations with medical providers, the challenges of managing ADHD, and the societal gaps in supporting those with mental health needs. Reflecting on dark moments, the impact of community, and the importance of validation, Whitney discusses coping strategies, her experiences with rejection-sensitive dysphoria, and the solace she finds in creating deep, meaningful connections. Join her as she candidly explores these sensitive topics, encouraging listeners to seek support and find resilience in their unique journeys.

Key Takeaways:

1. ADHD Journey: Whitney’s exploration of ADHD as a recognized disability and her experiences with medical support.
2. Mental Health Obstacles: Discussing difficulties in accessing care while traveling and the impact of dismissive medical experiences.
3. Community and Connection: How connecting with others who understand can be a lifeline during dark times.
4. Beyond Measure: Insights into Whitney’s supportive, private community, and the importance of having a safe space for sharing personal struggles.
5. Finding Balance in Life's Pace: The constant battle between needing both stimulation and rest and the importance of slowing down to savor meaningful moments.

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Beyond Measure community today:

• https://podcast.wellevatr.com/beyond-measure

In this episode, Whitney reflects on her ongoing road trip, her camping experiences in Rhode Island, a memorable Hans Zimmer concert, bike trips, a bad experience with a psychiatrist, and more. She shares personal insights about managing ADHD, experimenting with Adderall, and the dynamics of emotional wellbeing. Whitney also discusses her renewed engagement with TikTok and the impact of global events on her perspective. Emphasizing authenticity, she explores how embracing one's natural rhythm and being true to oneself is vital, especially amidst societal pressures and curated lives. Between recounting serene moments and confronting reality, Whitney invites listeners to connect with her and join the conversation about life's complexities.

https://www.tiktok.com/@whitlauritsen

Join the Beyond Measure community today: https://whitneylauritsen.com/beyond-measure/

Love the show? Subscribe, rate, review, and share!

• Here’s How »

In this episode, Whitney reflects on her ongoing road trip from her van parked in her parents' driveway in Massachusetts. She discusses visiting friends, navigating unexpected situations, and using various travel gear. Highlights include attending the Newtopia trade show in Denver, experiencing immersive art at MeowWolf, and spontaneous trips to Rocky Mountain National Park and Acadia National Park.

01:07 The Emotional Rollercoaster of Travel

03:28 Van Life vs. Traditional Travel

05:14 Unexpected Challenges and Realizations

12:15 Trade Show Adventures in Denver at Newtopia

13:05 Exploring Meow Wolf and Making Connections

19:01 Highlights from the Trade Show

32:58 Yoga at Red Rocks and Spontaneous Elk Adventure

34:11 Exploring Rocky Mountain National Park

38:49 Cracker Barrel and Indianapolis Visit

43:01 Family Crisis in Cleveland

48:32 Camping in Maine and Acadia National Park

55:02 Gear Talk and Shopping at Sierra

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Beyond Measure community today:

• https://podcast.wellevatr.com/beyond-measure

Whitney, broadcasting from a Cracker Barrel parking lot in Illinois, shares her journey back to Colorado, following a trip to Cleveland for a family memorial. Discussing the nuances of van life, accessibility challenges at amusement parks, and considerations about carrying a gun for safety, Whitney delves into her experiences with neurodivergence and the complexities of public spaces. She also reflects on her nostalgic visit to Cedar Point and the discriminatory experiences faced by her family. She touches upon her plan to attend the Newtopia trade show in Denver and her deep emotions stirred by the Democratic National Convention.

Whitney shares her experiences traveling in her new van from Los Angeles across the country with her dog, Evie. She talks about the sense of grounding and clarity she feels on the road, the mental challenges she's faced, and the balance she's trying to achieve between work and relaxation. Whitney reflects on her neurodivergence and the evolving understanding of herself over time. Additionally, she recounts her stops in Utah and Colorado, a flat tire incident, navigating through thunderstorms, and attending a OneRepublic concert. Whitney also touches on safety considerations while traveling alone and the overall joy and freedom her van life brings.

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join the Beyond Measure community today:

• https://podcast.wellevatr.com/beyond-measure