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Maureen is an accomplished User Researcher & Service Designer with 7 years of industry experience across diverse fields. Her design & research efforts support decision-making in highly technical problem spaces, ranging from global health policy-making, local economics, and most recently, product design for enterprise software for Commercial Property Insurance provider, FM Global. Maureen utilizes expertise in data visualization to craft clear, compelling storytelling for designers through to Senior leadership. In addition to her product work, she’s also a mentor and leader, working 1:1 with aspiring UX Researchers through ADPList, and collaborating directly with Senior management to develop training initiatives and resources for FM Global’s 40-person UX organization.

In our conversation, we discuss:

* Understanding how low-maturity organizations hire UX professionals but struggle with integration and decision-making.

* The importance of adopting a challenge mindset to overcome organizational constraints and thrive despite them.

* Building deeper relationships with stakeholders by understanding their goals and positioning yourself as a valuable partner.

* How to create opportunities for career advancement by focusing on high-impact work and identifying organizational needs.

* Effective strategies for presenting research and feedback in a way that fosters collaboration and reduces defensiveness.

Some takeaways:

* Recognizing where your organization falls on UX maturity scales (such as Nielsen Norman’s model) helps in setting realistic expectations and strategies. It’s essential to acknowledge that a low-maturity organization is not a reflection of your skills but rather an environmental challenge to navigate.

* Embracing a challenge mindset, rather than a threat response, helps researchers see constraints as opportunities for innovation. Viewing colleagues as allies rather than obstacles fosters more productive relationships and enables better advocacy for user research.

* Just as researchers advocate for user empathy, they should extend that same empathy to stakeholders. Understanding their business goals and collaborating rather than competing fosters trust and mutual success.

* In low-maturity environments, career growth isn’t always linear. Researchers should proactively seek high-value work, propose solutions to persistent challenges, and align their work with business priorities to demonstrate impact.

* When working with resistant stakeholders, depersonalizing feedback using structured formats (like user requirements documents) helps focus discussions on problem-solving rather than blame, creating a more collaborative environment.

Where to find Maureen:

* Website

* LinkedIn

The Impact Membership : A space for user researchers who think bigger

You know your craft. You’ve run the studies, delivered the insights, and seen what happens when research is ignored. You’re ready to go beyond execution and start making real strategic impact but, let’s be honest, that’s not always easy.

That’s where the Impact Membership comes in.

This is not another free Slack group or a place to swap survey templates. It’s a curated community for mid-to-senior user researchers who want to:

* Turn research into influence – Get insights to stick, shape product and business strategy, and gain real buy-in.

* Break out of the research silo – Learn from peers facing the same challenges and work through them together.

* Stay sharp and ahead of the curve – Dive deep into advanced research strategy, stakeholder management, and leadership.

Why join now?

* You don’t have to figure this out alone – Every member is carefully selected, so you’re learning alongside people who truly get it.

* Get real value, fast – No fluff, no generic advice—just focused conversations, expert-led sessions, and practical guidance you can use right away.

* Make it work for you – Whether you want to participate actively or learn at your own pace, there’s no pressure—just a space designed for impact without overwhelm.

Membership fee: £627/year or £171/quarter

This isn’t just about keeping the lights on. Your membership funds exclusive research initiatives, high-caliber events, guest speakers, and a space that actually pushes the field forward.

Spots are limited because we keep this community tight-knit and high-value. If you’re ready to step up and drive meaningful change through research, we’d love to have you.

Interested in sponsoring the podcast?

Interested in sponsoring or advertising on this podcast? I’m always looking to partner with brands and businesses that align with my audience. Reach out to me at [email protected] to learn more about sponsorship opportunities!

The views and opinions expressed by the guests on this podcast are their own and do not necessarily reflect the views, positions, or policies of the host, the podcast, or any affiliated organizations or sponsors.

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