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Tim J Smith: Grow a Spine and Charge What You Are Worth
Tim J Smith of Wiglaf pricing shares my view that discounting is a sin. Giving away margin because your reps have a bad money concept is unforgivable.
How often does a founder or leadership team encourage discounting? Do you ever calculate what the true, full hidden cost of an initial discount will be over a customer's lifetime? It'll make your FD or CFO weep.
Tim and I don't pull any punches. This will be an uncomfortable listen for many of you.
Contact Tim linkedin.com/in/drwiglaf
Websites:
- wiglafpricing.com (Wiglaf Pricing)
Phone: +1 8728292495 (Work)
Email: [email protected]
Twitter: timo437
--
Contact me to chat about coaching and training https://calendly.com/marcuscauchi
View all episodes
By Marcus Cauchi, Laughs Last Ltd
4.8
2323 ratings
Tim J Smith of Wiglaf pricing shares my view that discounting is a sin. Giving away margin because your reps have a bad money concept is unforgivable.
How often does a founder or leadership team encourage discounting? Do you ever calculate what the true, full hidden cost of an initial discount will be over a customer's lifetime? It'll make your FD or CFO weep.
Tim and I don't pull any punches. This will be an uncomfortable listen for many of you.
Contact Tim linkedin.com/in/drwiglaf
Websites:
- wiglafpricing.com (Wiglaf Pricing)
Phone: +1 8728292495 (Work)
Email: [email protected]
Twitter: timo437
--
Contact me to chat about coaching and training https://calendly.com/marcuscauchi
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