TMCP #388{5 Years And Counting of Building Hot Rods at Street Metal Concepts – March Pro-Touring Update with Larry Callahan

In this episode I talked once again to my dear friend Zip Simons, co-owner of Street Metal Concepts in Orlando Florida. Zip and Don Endonino put the paint and finishing touches on my Chevelle in 2016. It is hard to believe that it has been that long since they have been on the show even though I talk to them often since then.

Street Metal Concepts Humdinger on Diesel Power Magazine cover
Zip and Don have been working on cars for a very long time now and I wanted to get some behind the scenes info. He said that one of SMC's biggest features is it's record keeping. Every "valuable" hour is documented with what work was done and what decisions were made. This information is then provided back to the customer so they are comfortable with what is being done to their treasured vehicle. Zip says a lot of time is spent on project planning and documentation but in the long run it is all worth it. They also provide photo documentation on an ongoing basis and many customers look forward to the pictures of how the process is going. It keeps them involved and interested instead of becoming a drop it off and forget it relationship. Zip wants them to understand what is going on and what is involved.

Butch Poes '63 Chevy II by Street Metal Concepts
Creating a custom vehicle is an emotional roller coaster and the guys want the customers to know this right up front. Quite often they get unfinished projects from other shops and this is usually due to the lack of a relationship. These vehicles are not a necessity and emotionally driven and the emotions run out before the project gets finished. Zip and Don want the customer to be comfortable and know the ball is in their court.