To Be Blunt

“The only way to determine what is in a product is through proper lab testing, which even in the lab can be difficult. It's a challenge for law enforcement officers to determine if a product is legal or not without these tests.” - Griffin Lott

In this episode, former law enforcement officer and cannabis advocate Griffin Lott discusses his experiences working in the cannabis industry and bridging the gap between law enforcement and the industry. We explore the challenges of cannabis testing and law enforcement, and the need for education and communication to promote responsible use and remove stigma. Overall, a thought-provoking discussion on all things cannabis.

[00:01 - 07:40] The Role of Law Enforcement in Cannabis Regulation and Legalization

[07:41 - 14:21] From Sheriff's Deputy to Cannabis Advocate

[14:22 - 20:54] From Law Enforcement to Cannabis Industry

[20:55 - 27:15] Cannabis Education and Sentiment in Travis County

[27:16 - 34:10] Reversing the Smokable Hemp Ban

[34:11 - 40:44] The Challenges of Cannabis Testing and Law Enforcement: An Industry Perspective

[40:45 - 52:53] Police Officers Host Trainings on Cannabis Impairment to Promote Responsible Use and Remove Stigma

Griffin Lott is a cannabis industry professional and former law enforcement officer. After 8 years with the Travis County Sheriff's Department, Griffin moved to Colorado and gained extensive experience in managing cannabis operations. He then built a successful indoor growing facility in Vancouver, Washington. In 2022, Griffin and his wife returned to Texas to launch Texas Fire Flowers, offering cannabis consulting and premium hemp flower production.

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD wellness brand shipping nationwide.

Check out my new website 👇🏼

theshaydatorabi.com

Let's work together:

Free 20 min session

https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12

60 min Ask Me Anything

https://calendly.com/theshaydatorabi/60min?back=1&month=2022-12

Social Media Audit

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“You're not gonna get anyone to listen to anything you have to say until you understand where they're coming from.” - Arend Richard

In this episode, Aaron Richard joins the conversation to discuss navigating censorship in the cannabis industry and his upcoming high-end cannabis lounge, Cirrus Social Club. We also explore global cannabis legalization developments and challenges in opening consumption lounges in different states. Join us to learn about creating quality content and setting industry standards.

[00:01 - 07:56] Cannabis Legalization Updates

[07:57 - 14:06] Former Customer Service Manager Wins Award for Cannabis Content Creation and Launching Successful Platform

[14:07 - 20:43] Navigating Social Media Platforms for Cannabis Content

[20:44 - 26:50] A Visually Luscious Podcast Room for Consuming Cannabis

[26:51 - 33:11] Hospitality Licenses Stabilize Colorado's Cannabis Market

[33:12 - 40:11] Navigating Cannabis Hospitality Regulations and Air Quality Standards for Safe Consumption

[40:12 - 46:25] Denver's Cannabis Hospitality Industry Struggles with State Regulations and Employee Mentality

[46:26 - 53:02] Challenges of Cannabis Lounges in Las Vegas and Denver

[53:03 - 01:00:07] Navigating Cannabis Legalization and Social Equity in the Hospitality Industry

Arend Richard is a seasoned entrepreneur, LGBTQ+ advocate, and cannabis enthusiast. He founded Cirrus Social Club, merging cannabis with hospitality. Co-founder of The WeedTube.com and co-host of Glitter Bong Bash. Richard published two LGBTQ+ Sci-Fi novels and is a certified business owner.

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD wellness brand shipping nationwide.

Check out my new website 👇🏼

theshaydatorabi.com

Let's work together:

Free 20 min session

https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12

60 min Ask Me Anything

https://calendly.com/theshaydatorabi/60min?back=1&month=2022-12

Social Media Audit

https://calendly.com/theshayda

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“So what a synthetic is, you start off from a derived cannabinoid, so just CBD and then manipulate it to give you another cannabinoid of interest such as THC delta nine or THC delta eight, depending on the environment that you subject in.” - Chris Hudalla

In this episode, we explore the future of chemically driven cannabinoids and how to ensure their quality and safety for consumers. Our esteemed panel discusses the differences between synthesizing molecules in labs versus using enzymes in plants and why this is important in terms of access, laws, interpretations and efficacy. Join us for this insightful conversation!

[00:00 - 07:43] The Future of Cannabinoids

[07:44 - 15:01] Synthetic vs. Bio-synthetic Cannabinoids

[15:02 - 21:57] The Wild Spectrum of Cannabinoids

[21:58 - 29:14] Taking the Steps Towards Legalizing Cannabis

[29:15 - 43:25] Exploring and Navigating the Complexities of Synthetic Cannabinoids

[43:26 - 57:49] Regulating Synthetic Cannabinoids

[57:50 - 59:27] Doing Things the Right Way

Click here to know more about this topic:

https://schedule.sxsw.com/2023/events/PP126084

Click here to catch this video on Youtube

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD wellness brand shipping nationwide.

Check out my new website 👇🏼

theshaydatorabi.com

Let's work together:

Free 20 min session

https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12

60 min Ask Me Anything

https://calendly.com/theshaydatorabi/60min?back=1&month=2022-12

Social Media Audit

https://calendly.com/theshaydatorabi/socialmediaaudit?back=1&month=2022-12

Learn more about Show It website builder

https://account.showit.co/r/q33s5tdk

Send me an email with any questions or for an

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“It's hard when you want to pay attention to what the system is saying or what your lawmakers are saying, or what the regulation is saying, and they're not making it, I guess, accessible or fair or really understanding.” - Coss Marte

In this episode, Coss Marte shares his inspiring journey from being a multimillion-dollar drug ring leader to becoming an entrepreneur in the cannabis industry. He shares his experience in advocating for the cannabis space and applying for dispensary licenses in Massachusetts and New York. Coss also discusses the complexities of cannabis legislation in New York, such as vertical integration restrictions and branding regulations.

[00:00 - 08:07] From Multimillion Dollar Drug Ringleader to Cannabis Entrepreneur 

[08:08 - 16:20] Coss Marte’s Transformative Journey 

[16:21 - 24:55] From Illicit to Legalized in New York 

[24:56 - 32:45] A Look at New York's Unique Licensing System 

[32:46 - 40:17] Navigating the Cannabis Legalization System in New York 

[40:18 - 47:52] From Solitary Confinement to Founding a Cannabis Coalition 

[47:53 - 56:52] ConBud on the Horizon 

Coss Marte, once a multi-million dollar drug operation ringleader, transformed his life while in prison by losing 70 pounds through bodyweight exercises. He launched CONBODY, a prison style bootcamp, hiring 50+ formerly incarcerated individuals as trainers, with over 70,000 clients. Coss won major pitch competitions and founded Second Chance Studios, a non-profit that trains formerly incarcerated individuals in media production. He's now working on CONBUD, hiring those affected by the war on drugs to build a presence in the cannabis market through dispensaries in New York.

Connect with Coss Marte:

Social Media: Instagram

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD wellness brand shipping nationwide.

Check out my new website 👇🏼

theshaydatorabi.com

Let's work together:

Free 20 min session

https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12

60 min Ask Me Anything

https://calendly.com/theshaydatorabi/60min?back=1&month=202

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“If you wanna play the game, do your research.” - Reagan Hatch

In this episode of To Be Blunt, Reagan Hatch, co-founder of CannaSite, shares her knowledge on the importance of performative websites for businesses and how to optimize them for speed, plugins, SEO, email marketing, blogging, and content integrations. She explains the value of web hosting and how businesses can maintain their own websites without extra help. Reagan and Shada Torabi discuss the importance of having a website for cannabis brands and tips for setting up e-commerce solutions. They also talk about continual maintenance, data analysis, and how influencer marketing and affiliate programs can create a competitive edge.

[00:00 - 07:54] Creating the Perfect Website

[07:55 - 16:07] Discovering the Benefits of a Well-Built Website using WordPress, Shopify, and Squarespace

[16:08 - 23:30] Understanding the Difference Between WordPress.org and Customization

[23:31 - 31:19] The Importance of Finding the Right Host for Your Website

[31:20 - 39:09] Navigating the Complexities of Cannabis E-Commerce

[39:10 - 47:08] Get Ready to Start Your Business Journey with the Right Website Components and Plug-Ins

[47:09 - 54:45] Tips for Making Your Website Competitive in Cannabis

[54:46 - 55:52] Closing Segment

Reagan Hatch is a dynamic business development professional who thrives in social situations and has a natural talent for building long-lasting relationships. Her passion for meeting new people and exploring new opportunities has led her to excel in sales and business development, particularly within the marketing industry where she can bring her creative ideas to life. Reagan's ability to develop strong and meaningful connections has allowed her to create a successful career that is both fulfilling and rewarding. With a knack for networking and a talent for strategic planning, Reagan has become an expert in the world of business development and marketing. She brings a unique perspective to the industry and is a valuable asset to any team she works with. Whether she's developing new relationships, cultivating existing ones, or working on creative projects, Reagan is always driven by her passion for success and her commitment to excellence.

Connect with Reagan Hatch:

@cannasite

@reaganmcelroyhatch

https://www.linkedin.com/in/reagan-hatch-2b5611107

CannaSite.com

Sign up for 4 months FREE at WP Engine

https://www.shareasale.com/r.cfm?b=394686&u=3477806&m=41388

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“Cannabinoids are not toxic as we know today.” - Alleh Lindquist

“Everyone's trying to come up with the right way to move forward because I think everyone knows that we need to move forward.” - Robert Jensen, Ph.D

Join us on this episode of the Be Blunt Podcast as host Shada Torabi sits down with Rob Jensen, CEO and Co-Founder of Floor Works, and Alleh Lindquist, VP of Research and Development at Floor Works. They are at the forefront of developing innovative cannabinoids to meet unmet medical needs. Using cutting-edge technology, they delve into the complexities of individual cannabis compounds and their potential effects on consumers, address safety concerns, discuss hemp legislation in the Texas legislative session, and explore chemically derived cannabinoids. Gain valuable insights into the journey of professionalizing and unlocking the therapeutic potential of cannabis. 

[00:00 - 08:44] The Reality of Synthetic vs Synthesized Cannabinoids

[08:45 - 21:42] Unlocking the Therapeutic Potential of Cannabinoids

[21:43 - 35:50] Understanding the Efficacy and Safety of CBN and Other Compounds

[35:51 - 49:32] Prohibition and Regulation of Artificially Derived Cannabinoids

[49:33 - 01:40:30] Closing Segment

Alleh Lindquist is the CEO and Co-Founder of FloraWorks, a company dedicated to advancing the field of cannabinoid research. He has a proven track record as a successful entrepreneur and business leader in the cannabis industry and previously served as the CEO of Swell Companies, one of Oregon's largest cannabis extraction facilities. Robert Jensen, Ph.D. is the Vice President of Research and Development at FloraWorks and is an accomplished analytical and organic chemist with experience in the isolation and analysis of small organic molecules. He holds a Ph.D. in Organic Chemistry and has a background in the management of laboratory and production personnel. Together, Alleh and Robert bring expertise and knowledge to drive FloraWorks' research and development efforts towards unlocking the therapeutic potential of rare and novel cannabinoids.

Connect with Alleh Lindquist and Robert Jensen, Ph.D:

Website: https://flora-works.com/

Texas Hemp Coalition Legislative Webinar:

https://www.texashempcoalition.org/events

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD w

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“You gotta go into this with eyes open, and if you're gonna go into it, you need to make sure that you're well educated.” - Rod Kight


Join us in this episode as Rod Kight, a seasoned cannabis lawyer and cannabis entrepreneur, discusses the challenges of THC-A hemp flower in the market. He delves into the complexities of THC-A flower and its similarities to marijuana, Total THC testing requirements, and the progressive hemp laws in North Carolina and Texas. Listen in as they share their personal experiences and insights on the legal implications of selling THC-A flower, age verification, packaging regulations, and more.


[00:00 - 07:36] Exploring the Risks and Rewards of Dealing with THC-A Hemp Flower 

[07:37 - 15:30] A Look at Hemp, Medical Marijuana and Legalization Efforts

[15:31 - 31:56] Cannabis Legalization and Regulation

[31:57 - 44:47] The Legalities and Risks of Selling THC-A Flower

[44:48 - 51:48] Closing Segment

Rod Kight is a cannabis business law attorney based in North Carolina and Mexico, and is widely regarded as an expert on the subject. He's the author of "Cannabis Business Law" and has been quoted in several major media outlets. He's part of several legal teams and advises C-suite level executives on cannabis issues. Rod is a believer in cannabis for personal and medical use and has been an attorney advocate for NORML. He's a member of several cannabis-related organizations and is a regular speaker on US and international podcasts about cannabis and psychedelics. He resides in Mexico and North Carolina with his family and is also an avid musician.


Connect with Rod Kight:
Website:https://cannabusiness.law/
Social Media: LinkedIn


Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 
SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs
LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes
RESTART CBD is an education-first CBD wellness brand shipping nationwide.


Check out my new website 👇🏼
theshaydatorabi.com


Let's work together:
Free 20 min session
https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12


60 min Ask Me Anything
https://calendly.com/theshaydatorabi/60min?back=1&month=2022-12


Social Media Audit
https://calendly.com/theshaydatorabi/socialmediaaudit?back=1&month=2022-12


Learn more about Show It website builder
https://account.showit.co/r/q33s5tdk


Send me an email with any questions or for an agency referral
[email protected]

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“There's a gift in you and there's a talent that you're still not sure about that you have, but you have it.” - Manny Cuevas

Join us on this episode of the To Be Blunt as we delve into the story of Manny Cuevas, a fashion designer in the western wear industry. We'll cover his journey, from learning from his dad to showcasing their work in Denver and moving to Nashville. We'll also explore Manuel's Star Spangled Couture Collection, raising 8.9 million dollars and using hemp fabric to create unique designs with marijuana leaves. Tune in for a journey of entrepreneurship and innovation as Manny shares raw conversations to help others navigate their own paths.

[00:00 - 08:57] Opening Segment

[08:58 - 21:57] From the Runway to the Studio

[21:58 - 34:23]  Navigating the Fashion Industry with My Father

[34:24 - 47:29] The Star Spangled Couture Collection

[47:30 - 1:00:35] The Journey of Manny and Manuel

[1:00:36 - 1:23:25] Closing Segment

Manny Cuevas is a fashion designer and tailor, coming from a family with a heritage in the fashion industry dating back to the 1950s. He learned tailoring and fashion design from his father, Manuel, and his artisan co-workers. He helped relocate the family business to Nashville in 1991 and began designing and creating individual garments for celebrity clientele such as Johnny Cash and Bob Dylan. He continues to create limited run collections and consult for other fashion boutiques. His work is inspired by his rich Mexican and American heritage, the fashion history of the Americas, and the constant recycling of pop culture.

Connect with Manny Cuevas:

Website: www.wearitoutbymanny.com

Social Media:,Instagram, Facebook Page, 

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD wellness brand shipping nationwide.

Check out my new website 👇🏼

theshaydatorabi.com

Let's work together:

Free 20 min session

https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12

60 min Ask Me Anything

https://calendly.com/theshaydatorabi/60min?back=1&month=2022-12

Social Media Audit

https://calendly.com/theshaydatorabi/socialmediaaudit?back=1&

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“You just gotta get super clear on who you're marketing to and you gotta get super clear on who you're messaging to and you have to be super clear on what are you trying to get outta of this and like who are you trying to connect with.” - Max Juhasz

In this episode of the To Be Blunt podcast, Max Juhasz shares his journey of doing door to door sales and transitioning to digital marketing. He also talks about how he helped one hemp and CBD companies go from 600,000 to 4.2 million in online sales. Max also discusses about building links and content to boost a product's rankings in search engines and brand awareness.

[00:00 - 09:03] Opening Segment

[09:04 - 16:57] How Plain Jane Took Advantage of the Farm Bill and CBD Education Push

[16:58 - 21:22] Mastering SEO for Cannabis Brands

[21:23 - 36:43] Protecting Your Brand and Boosting Rankings

[36:44 - 52:04] How to Differentiate Yourself and Climb the Digital Ladder 

[52:05 - 1:16:45] How to Succeed Despite the Challenges

[1:16:46 - 1:21:52] Closing Segment

Max Juhasz is the Founder of Cannabiz Marketing Solutions aka DopeSEO.com.   He has spoken at a number of different cannabis events including Kushcon, Cannabis Marketing Summit, Lucky Leaf, CBD Expo, HAZE Radio and other publications.  He and his partner Pavel recently launched the DopeMarketingPodcast.com to help give some free marketing advice to cannabis operators looking for some insight.

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD wellness brand shipping nationwide.

 

Check out my new website 👇🏼

theshaydatorabi.com

 

Let's work together:

Free 20 min session

https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12

 

60 min Ask Me Anything

https://calendly.com/theshaydatorabi/60min?back=1&month=2022-12

 

Social Media Audit

https://calendly.com/theshaydatorabi/socialmediaaudit?back=1&month=2022-12

 

Learn more about Show It website builder

https://account.showit.co/r/q33s5tdk

 

Send me an email with any ques

RESTART CBD
RESTART CBD is an education first CBD wellness brand shipping nationwide.
restartcbd.com

Support the show

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tobebluntpod.substack.com

“I think we're all so silent in our states that people kind of need a little reality check. Like having these conversations [about cannabis] are a wake up call to people.” - Liz Udell

Welcome back to the To Be Blunt podcast! In this episode,Liz Udell shares opportunities and challenges of self-employment in the cannabis industry and how people who have been recently laid off can leverage the power of social media to their advantage, especially platforms such as LinkedIn which offer a great opportunity to network and connect with potential clients

[00:00 -06:48] Navigating the Cannabis Industry

[06:49 - 15:24] Positioning Her Personal Brand for Success

[15:25 - 21:58]  Learning to Adapt Your Content for Different Platforms

[21:59 - 29:42] The Uncertainty of Social Media Censorship

[29:43 - 35:30] The Challenges of Working for Cannabis Brands 

[35:31 - 43:03] The Reality of California Cannabis Workers

[43:04 - 59:20] Exploring the Complexities of Legal Cannabis

[59:21 - 1:00:53] Closing Segment

Liz Udell is a director of digital, content and social media in the cannabis, restaurant, lifestyle, e-commerce, and entertainment industries. She's been  a digital marketing instructor @ San Diego State University and the University of Las Vegas since 2020 and teaches content marketing and social media management. 

Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda's not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi 

SPONSORSHIP is brought to you by Restart CBD. Check them out for your CBD needs

LEAVE A REVIEW + help someone who wants to join me for episodes featuring some serious cannabis industry by sharing this episode or click here to listen to past episodes

RESTART CBD is an education-first CBD wellness brand shipping nationwide.

 

Check out my new website 👇🏼

theshaydatorabi.com

 

Let's work together:

Free 20 min session

https://calendly.com/theshaydatorabi/free15?back=1&month=2022-12

 

60 min Ask Me Anything

https://calendly.com/theshaydatorabi/60min?back=1&month=2022-12

 

Social Media Audit

https://calendly.com/theshaydatorabi/socialmediaaudit?back=1&month=2022-12

 

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