Tomorrow's Leader

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In this episode, host John Laurito is joined by the President and CEO of 97 Display, Houston Goodwin, as they talk about the power of having the right culture in your organization. Houston also shares the people-first business approach that his business has adapted and what traits matter to him the most in bringing people into their organization.

Affectionately nicknamed a ‘Houston Hurricane,’ this frequent occurrence happens when 97 Display CEO Houston Goodwin enthusiastically brings fresh ideas to the table for how he and his team can help their business owner clients succeed.

The direct result of a passion he can hardly contain, Houston’s hurricane comes from his driving focus to make the world a better place through business. Rooted in his Christian faith, Goodwin leads with humility, believing that every single person has value. It’s what led him to develop a hard-working, people-first business approach that has guided 97 Display to become the top internet marketing and lead-generation company for the martial arts and fitness industries.

Learn more about Houston and 97 Display:
Website: https://www.97display.com/
LinkedIn: https://www.linkedin.com/in/houstonlikethecity/
FB: https://www.facebook.com/houston.goodwin.7


Show notes:
[0:00] Intro
[1:43] What is Houston’s view on an organization's culture?
[3:24] What is a standup, and how does it work?
[5:36] What is the difference between doing and not doing standups in an organization?
[11:52] How has this changed how they bring people into their organization?
[14:58] What happens after a motivation interview?
[17:37] What traits does Houston admire and look for in people?
[19:04] What leadership style does he think is more effective?
[20:50] An essential thought for tomorrow’s leader?
[21:51] Where you can learn more about Houston
[22:30] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

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Cultural alignment — aligning your organization’s culture, values, and goals with its people — is a vital part of the recipe for business success. Today host John Laurito chats with CEO and Co-Founder of Viddyoze, Joey Xoto, about the power of cultural alignment in a business organization and how they created theirs.

In 2015 Joey co-founded and bootstrapped a software company called Viddyoze. Thanks to their powerful automated video creation engine, they help over 250,000 businesses create exceptional marketing videos without needing any technical experience whatsoever.

Viddyoze proudly remains a profitable bootstrapped business, boasting over $35m in sales and serving the likes of Coca-Cola, Tesla, Vodafone, and more.

Most recently, Viddyoze landed as the #16 Fastest-Growing Technology Company at the Northern UK Tech Awards and won the 2021 Young Entrepreneur Award.

Connect with Joey at:
Website: https://viddyoze.com/
LinkedIn: https://www.linkedin.com/in/joeyxoto/


Show notes:
[2:01] What is essential when creating an aligned culture in business?
[5:53] What should a leader do to decide the kind of culture to create?
[9:51] Does his team know how their roles connect with the bigger vision?
[15:05] On bringing someone new into the organization
[19:04] Viddyoze
[21:52] Find out more about Joey and Viddyoze
[23:10] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

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In this episode, host John Laurito takes the hot seat as he is joined by his co-host, son, and a rising leader, Nick Laurito. You will surely love this duo as his son asks him questions about leadership. Tune in and learn how John started on the leadership path and how he developed his own leadership style, and more importantly, what advice he has to offer Nick.

Show notes:
[2:13] How does John adapt his leadership style to what suits the people he works with without losing his core as a leader?
[9:15] How John found his own leadership style
[14:14] What surprised John about leadership?
[16:49] What about leadership made John get into it?
[18:22] Finding the balance between charisma and initiative
[22:10] Developing John’s leadership style
[29:32] Learning leadership through trial and error
[33:55] Why did John choose the leadership path instead of the advisor’s path?
[37:27] What is John’s advice for Nick as a new leader?

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

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In today’s episode, host John Laurito talks with Best-Selling Author, Global Keynote Speaker, and the Regional Managing Director of Jefferson Wells, Larry Kaufman. They talk all about the power of having the right connections and how Larry built his business through his own. He also shares his knowledge on how you can make connections and how to keep them.

Larry Kaufman is the Best-Selling Author of The NCG Factor – A Formula for Building Life-Changing Relationships from College to Retirement.  Larry is a connector, giver, and rainmaker who lives his life to help others succeed.

He is a Senior Level Sales & Operations Leader and has been a globally-published speaker and trainer on LinkedIn for more than a decade having spoken at YPO, Vistage, FEI, TMA, AM&AA, and many other associations and corporations across industries.

He has also been a powerful force in helping small, mid-market, and larger companies recruit talent to their organizations and has provided hundreds of corporate introductions to companies and business professionals wishing to expand their client base. Larry is an investor and advisor to several local technology companies and sits on the board of Holiday Heroes, a charity that brings joy and a sense of normalcy to hospitalized children.  Larry resides in a Chicago suburb with his wife and two children.

Reach out to Larry at:
Website: https://www.kaufman-larry.com/
LinkedIn: https://www.linkedin.com/in/larrykaufmanlinkedinspeaker/

Grab a copy: https://www.amazon.com/NCG-Factor-Life-Changing-Relationships-Retirement/dp/173306351X


Show notes:
[3:45] The NCG Factor
[6:33] What sent Larry down the road of networking and connections
[8:32] What goes into networking?
[15:00] Is there a right and wrong way to connect with people?
[19:42] How did he get into his global speaking business?
[24:02] What does he think is the big missed opportunity for LinkedIn users?
[26:06] Why connections are important as a leader
[32:12] Is there a method to keep the connections you’ve made?
[34:40] Learn more about Larry and his book
[36:10] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

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One most powerful thing about time is that it continuously changes. Change is the only permanent factor in time. In this episode, host John Laurito talks about the concept and power of time. When trying to achieve something, you may think that what you’re doing is ineffective because you don’t see results yet. Give it time; it may just be the only thing you need.

Show notes:
[0:44] John’s biggest regrets
[4:59] The point is…
[8:07] It has everything to do with everything; even leading an organization
[10:13] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

Send a text

Good communication is an essential skill in any environment with human interactions. Today, host John Laurito talks about the power of good communication, voicing your opinion, and being on the same page with someone you’re talking to. This episode is a continuation of episode #277 - You Gotta "Ask For the Order" and is a topic given by a loyal listener, Belinda.

Show notes:
[1:31] Thanks, Belinda!
[3:12] The power of better communication
[7:08] It needs to be a two-way street
[9:52] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

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We often find ourselves in situations where we feel obligated to honor an obligation against our wishes. In today’s episode, host John Laurito talks about changing your mindset when approaching things or situations beyond your control instead of putting up with it and complaining. Just bear in mind that you’ll likely gain an unexpected benefit from it when you get into it.


Show notes:
[1:40] Storytime!
[4:48] Change your mindset and approach it with a different attitude
[8:32] Learn from those experiences
[11:45] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

Send a text

Many of us may have been raised to let our hard work “speak for itself.” Unfortunately, that may not be enough when you’re angling for a promotion. Today host John Laurito shares what you can do to get that promotion everybody probably wants. And if you have your eyes set on a better title or bigger salary in the future, being a valuable member of the organization is a critical first step.


Show notes:
[0:45] Thinking back, what John realized is…
[2:18] Let your leader know your goals in the company and how you want to grow
[4:15] Ask them what you need to work on or develop
[7:33] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

Send a text

In today’s episode, host John Laurito shares how you can ask for the order as a salesperson or a leader. Say it’s a potential client, and you’re closing the sale. The good news is: You’ve got some form of agreement. The bad news is: You need to make them aware of precisely what they are agreeing to. The next thing you’ll have to do is: ask!

Show notes:
[0:44] Storytime!
[5:26] Hello, salespeople, and leaders
[7:29] Asking for the order
[9:58] Leave a review, Share, Subscribe
[11:38] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]

Send a text

We've sat through that painful presentation, webinar, or training that felt like we were being punished for something we didn’t do. Today host John Laurito shares his knowledge on captivating an audience during your speech and what you can do to prepare for it. Whether it’s engaging them from the beginning, keeping them curious, or connecting with them through humor. Make sure that they can't stop talking about you and your presentation when they leave.


Show notes:
[0:47] A pulled muscle
[3:00] How can you be good at speaking in front of an audience?
[8:25] Think about the Think-Feel-Do
[9:14] Visualize people coming up to you and saying positive things
[10:57] Start and end with a story
[14:10] Don’t get fixated on slides
[15:01] Bounce your eyes around the room
[16:02] Move around
[17:27] Move your voice up and down
[19:30] Practice
[21:09] Outro

Get a copy of Tomorrow's Leader on Amazon https://tinyurl.com/huseae9h

Text LEADER to 617-393-5383 to receive The Top 10 Things That The Best Leaders Are Doing Right Now

For questions, suggestions, or speaker inquiries, contact me at [email protected]