We dive into the furnace line for RunTru by Trane, and welcome Kellie Lindenmoyer from Trane to help discuss key features, specs and advantages of the RunTru line of furnaces. Trane and RunTru are trademarks of Trane in the U.S. and other countries.

We take a deep dive into outdoor units for RunTru by Trane by exploring the key advantages and specifications of RunTru's Air Conditioners and Heat Pumps.

We continue our discussion on RunTru by Trane by welcoming Patrick Van Deventer back to Torrice Talk. This week, we discuss product features, key benefits of the RunTru product line and the new warranty program.

We introduce you to RunTru by Trane on our latest podcast. To do so, we welcome Patrick Van Deventer from Trane as he introduces the newest value equipment line that is backed by Trane.

We welcome Patty Gillette from Mitsubishi Electric back for part two of our customer service discussion where we break down the best way to set appointments and close calls with potential customers.

We explore the fundamentals of great customer service with Patty Gillette, Northeast Channel Marketing Manager for Mitsubishi Electric. In part one, we define a customer and go through the 10 rules to abide by in customer service.

We welcome Lorne Sederoff from SearchKings to Torrice Talk to introduce HVAC dealers to SearchKings and discuss the Google Local Services program and the Google Guarantee program to help dealers get more leads and "spend their money on their own terms, not Google's".

We welcome Chris Morin, owner of the HVAC Pro Blog, to Torrice Talk to discuss how HVAC contractors can utilize HVACProBlog.com and the training classes offered by Chris.

We bring Territory Manager Tyler Cleary back to Torrice Talk to discuss the advantages of installing an iWave air purification system on all of your unitary or ductless HVAC jobs. 

We discuss how to use the System Selection Tool and the benefits it brings to dealers with S. G. Torrice CEO, and founder of the tool, Matt Bedard.