Effective tourism marketing with limited time and resouces In episode #20 of Tourism Tweetup the Podcast we chat to Sean Blocksidge from Margaret River Discover Tours, a niche day tour business operating out of Margaret River in Western Australia. Sean tells the fantastic story of starting the tour business, almost going broke and then the day ‘the phone and […]

Tourism branding and social media In episode #19 of Tourism Tweetup the Podcast we chat to Bret Love from Green Global Travel and Green Travel Media about tourism branding and social media. We also discuss what is branding and if branding is still important and relevant in the age of social media. Highlights, Notes & Links We Mention […]

Insurance winning with travel social media In episode #18 of Tourism Tweetup the Podcast we chat to Lynton Manuel, Social Media Manager for Cover-More Travel Insurance. We chat to Lynton about ‘big business’ using social media and how even a travel insurance company can come to life through social media activities. In this podcast we cover a range of […]

Tourism Tweetup the Podcast In episode #17 of Tourism Tweetup the Podcast we chat to Alison Michalk CEO of Quiip. Quiip are a 24/7 community management and social media management service. We discuss the difference between community management and social media management and why we need to understand this difference. Alison Michalk shares with us several tips […]

Tourism Tweetup the Podcast Chatting with Trevor Young aka the PR Warrior about content marketing and personal branding. Trevor discusses some examples of who is doing content marketing well and offers tactics and strategies for those working in the travel and tourism industry. Trevor has had a long career in the PR and communication business and he speaks […]

Tourism Tweetup the Podcast Chatting with Annabel Candy about reputation marketing for tourism businesses. Annabel and her husband Rich have been running a successful web marketing business for 18 years and Annabel discusses although some things have stayed the same, many things have changed especially with the increase in competition on the web. They believe incorporating […]

Tourism Tweetup the Podcast In episode 14 of Tourism Tweetup the Podcast we discuss to topic of Social Selling for Conference, Meeting and Event planners, bureaus as well as destinations. Author, strategist and keynote speaker Tom Martin from Converse Digital in New Orleans has written a book called “The Invisible Sale”. This book offers a social […]

Tourism Tweetup the Podcast This week we mix things up a little bit and rather than having a guest I run through 12 Top Ways to Rock Your Social Media for 2015. I have written about this topic and it was the title of my presentation at the recent Maximum Occupancy Hotel Conference but it […]

Tourism Tweetup the Podcast Chatting with Graham Michael Freeman one of the six winners of Best Jobs in the World, a marketing campaign run by Tourism Australia aimed at encouraging youth travel to Australia. We chat to Graham about storytelling and how he used Instagram to tell the story of Tasmania, Australia.   Episode #12 of […]

Tourism Tweetup the Podcast Chatting with Greg Mikkelsen Founder and General Manager of 3mandarins a consultancy helping Australian businesses work in the China market. We chat with Greg about China, current insights and trends and what tourism business need to consider if they are looking to attract Chinese travellers. We touch on branding, marketing and of […]