Welcome to the trailer for Episode #414: From Seed to Lip: Changing How We Drink - with Seedlip Founder Ben Branson.   In this Wednesday's episode, Ben and I will be talking about disrupting the market by creating a new category and how he started Seedlip from ground up.   Here are some highlights:

• If you have a goal, plan for it. Go for it. Screw it, just do it!
• In building something, there is no finish line. There is always something to ponder on, improve on. It's a continuous cycle of learning and and moving forward.
• The aim is not be just a good brand but rather to be an impactful brand. Create meaningful contents to have meaningful connections with your consumers.

  Sponsored by Freshbooks: The all-in-one accounting solution that’s built for business owners like you.   Join us on Wednesday for the full episode.