Trent365

Market research is often something farmed off to a third party agency. It shouldn’t be. Direct feedback from your customers to you is GOLD! You don’t want someone in between that.

#marketresearch #feedback #customerexperience #customerinterface

In Episode 89 I sit down with Mia Kyricos - Senior Vice President and Global Head of Wellbeing for Hyatt Hotels.

Mia is a veteran of the hotel spa business and a highly respected leader in the field of spa and wellness.

Lots to talk about.

WeWork Go is aiming to become the Third Place. Sound familiar? It’s a logical brand extension for them and a good example for hotels and even spas.

 #spa #hotels #businessmodel #thirdplace

Discussions about exclusivity of brands/products/services are usually one sided. When it comes to hotel spas, more often than not, it’s not a big deal.

 #spabusiness  #spa #hotel #hotelspa #contracts

Most would assume that DNA

Starbucks has always pushed this idea of The Third Place - the place you go between home and work. But now they’ve started delivery, they could be risking it all.

#branding #starbucks #brandstrategy

Dorethea McKellar first published this iconic poem in 1908 under the title ‘Core of My Heart’. Some great words in here for all those Aussie expats today.

#australiaday #literature #poetry #australian

Selling refills of household consumable products like dishwashing liquid, washing powders & liquids, shampoos, soaps, etc could be real opportunity in a world of Conscious Consumerism.

#consumerism #sustainable #packaging #businessmodels

Adding a 15 minute express spa treatment to the end of a dentist

In Episode 88 we talk about what I kinda call The Great Packaging Re-Think.

Packaging has been almost as much a part of the luxury skincare game as the product inside.

But the Rise of Conscious Consumerism may change all that.