Was your trademark registration rejected by the USPTO? Wait! Don’t give up yet, there is still hope. In this podcast, trademark attorney and expert, Erik Pelton, reveals your options.

Did you know that the new trademark rule requires that anyone outside the U.S. must now use a U.S. attorney to file for a trademark in the U.S.? Listen to this podcast and to other important developments Erik shares in … Continue reading →

What is your portfolio of trademarks and should you have one? Perhaps it’s time to audit your portfolio.

There are great similarities between preparing and running a marathon and trademark protection. Having assistance from a a coach or an expert is critical and is one of these similarities. In this podcast, Erik reveals several critical other similarities.

Are you wasting your precious resources when trademarking your brands and business? Listen to this podcast and to Erik discussing what you don’t need and actually what you do need.

Did you know that there are 34 classes for products and goods and 11 for services when it comes to trademarks? In this podcast Erik explains what these classes are all about.

There is plenty of room for creating new brands but will that force us to run out of options for trademarks?

Did you know that a supplemental register is used for descriptive or ornamental trademarks. In this podcast, Erik clarifies what they all mean and when to use them.

When creating a trademark, should you come up with a name that’s completely original and unique? Can you even duplicate an existing name and use its trademark in your industry? Listen to this podcast and to Erik’s answers and insights.

There are many analogies that apply to growing and nurturing a plant that are also applicable to trademarks. You will have to listen to this podcast and find these out. Some great learning here.

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