In this episode of The Rainmaking Podcast, host Scott Love speaks with Sophia Matveeva, CEO and founder of Tech for Non-Techies, about how professional service providers can attract and work with tech clients. Sophia, an expert in tech education for business professionals, explains that technology is reshaping every industry, making it a lucrative and forward-thinking niche for consultants, lawyers, and other service providers. She emphasizes that understanding the language and mindset of tech founders, venture capitalists, and startup executives is essential for building relationships and winning business in this sector.

Key topics include the importance of learning the fundamentals of tech without becoming a coder, how to segment the tech industry into consumer and enterprise sectors, and how professionals can leverage tech accelerators and networking opportunities to gain credibility. Sophia shares three actionable steps: 1) Acclimate to tech language by listening to tech podcasts and industry news, 2) Engage with the industry by attending tech accelerators and networking events, and 3) Build credibility by mentoring startups or advising at incubators. She also highlights common pitfalls, such as trying to learn coding unnecessarily instead of focusing on industry fluency and relationship-building. This episode provides practical strategies for professionals looking to break into the tech sector, position themselves as trusted advisors, and capitalize on the rapid growth of digital transformation.

Visit: https://therainmakingpodcast.com/

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Starting on June 25 at 1 PM Eastern time, Scott Love will lead a virtual six-session masterclass with a small group of professional services providers on the topic of rainmaking. Space is limited. Get your seat today at www.rainmakingseminar.com. Use discount code “podcast” for a $200 tuition discount.

Sophia Matveeva is the CEO & founder of Tech For Non-Techies, an executive education and consulting company.

Sophia has contributed to the Harvard Business Review, Financial Times, The Guardian, and Forbes on entrepreneurship and technology, and hosts the top-rated Tech for Non-Techies podcast. 

She has also guest lectured at the University of Chicago, London Business School, and Oxford University.

Sophia is a start-up mentor at the Chicago Booth Polsky Center of Entrepreneurship and has advised leading accelerators including Chicago Booth’s New Venture Challenge and the Techstars x Blackstone Launchpad.

She holds an MBA from Chicago Booth, and a BSc (Hons) in Politics from Bristol. She speaks English, Russian, and French.

Sophia also sits on the Advisory Board to Riviter, which uses AI to predict consumer trends for the world's biggest brands.

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This show is sponsored by Leopard Solutions Legal Intelligence Suite of products, Firmscape, and Leopard BI. Push ahead of the pack with the power of Leopard. For a free demo, visit this link:

https://www.leopardsolutions.com/index.php/request-a-demo/

Links:

https://www.linkedin.com/in/sophia-matveeva-556365a/

techfornontechies.co/ 

podcasts.apple.com/gb/podcast/tech-for-non-techies/id1516475320 

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