What really fueled Donald Trump’s 2024 comeback? In this episode Rick sits with journalist and author Alex Isenstadt to discuss his new book, Revenge: The Inside Story of Trump's Return to Power. They dive into Trump's campaign strategy, his ability to harness cultural resentment, and the political maneuvers that secured his victory. From his outreach to young male voters through podcasts to the decisive role of figures like JD Vance and Elon Musk, Isenstadt provides an insider's perspective on how Trump reshaped his movement. They also explore the psychological impact of the assassination attempt in Pennsylvania and how it further galvanized his supporters.

Alex's book, Revenge: The Inside Story of Trump's Return to Power, available here.

Timestamps:

(00:01:30) What people missed in the Trump Campaign

(00:02:50) How Trump used the culture war

(00:14:53) Revenge

(00:24:13) Susie Wiles and Elon Musk

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