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On this episode of Turbo Charged MD, we will discuss the how to convert a prospect into a new patient. Many private pay medical practices offer life changing treatments and programs. If you find yourself or your team struggling to convert your leads into paying patients, you are not alone.
Medical Practice sales (or any type of sale for that matter) are not one call or one contact conversions. It takes a solid game plan and well-trained team to increase your new patient base and revenues. On this episode we discuss:
For further information, staff training or questions about our Vortex Concierge Call Center services call us at 888-292-1147. Or visit us at www.medicalmarketingsolution.com.
On this episode of Turbo Charged MD we will discuss our breakthrough Lead Generation program, The Turbo Lead Generator. Lead generation is the crux of fueling any private pay medical practice revenues. There are lots of "expert" lead generation companies who fall short on driving highly responsive, "qualified" leads. There is a lot of skill required in matching potential patients with medical specialists who serve their local community.
A great lead generation program finds granular details about prospects demographics, buyer persona, buying habits and intent to invest in the desired treatment and service. This is not about quantity, rather a matter of quality that when achieved can be ramped up for quantity equaling the perfect storm of revenue streams.
What sets the Turbo Lead Generator Program apart from other lead gen programs?
For more information, please call us at 888-679-0309
On this episode of Turbo Charged MD we discuss the benefits of retaining the services of a Concierge Call Center to handle your your inbound and outbound propsecting and conversions. If you are relying on your front desk to convert calls or web inquiries into live consultations, you may be spinning your wheels, especially if you are not monitoring their activities. The Concierge Call Center is your virtual sales team!
Concierge Advisors
Staffed by full time Concierge Advisors trained and focused to book your consultations and convert your prospect into patients. Need someone to book consults? Want someone to get payment from potential patients upfront? We are your full time Sales Team. Our Concierge Advisors are experts in customer service and sales and will professionally represent your practice on the front lines. Remember, you only have one chance to make a first impression.
We handle all inbound sales calls and email inquiries. No need to hire a salesperson or worry about your front desk mishandling leads. When a prospect calls, they will be greeted as if they are calling your practice. When a web lead is submitted your Concierge Advisor will call the prospect immediately. Your prospects will never fall through the cracks. We capture every inquiry and do all the heavy lifting with your prospects.
For more information on our Concierge Call Center services, call 888-292-1147 or visit us at https://www.medicalmarketingsolution.com/concierge-call-center-the-vortex/
On this episode of Turbo Charged MD, Rich Force, CEO of Medical Marketing Solutions interviews Dr. Kim Crawford, Quadruple Board Certified Physician in Internal, Sports, Preventative and Anti-Aging Medicine, on the opportunity to derive addtional practice revenue with the Pharmanex BioPhotonic Scanner Program. In our interview, Dr. Crawford addresses the following:
How does raman spectroscopy work/how accurate is this scanner?
Raman spectroscopy uses a focused beam of visible green light, directed into the palm of the hand, where carotenoids layer out. Those carotenoids rotate the green light into blue light which is then calculated (quantified) by the scanner. This non-invasive measurement is more accurate than a blood test.
How much does a scan cost the patient?
You can decide what you want to charge. Most practices charge $20 per scan.
How much do the supplements cost?
WE have packages from as little as $30/month to the premium package of $300/month. The average Functional practice patient tends to be higher end.
Does this involve my staff?
Usually it involves the receptionist, nurse and office manager, yes. In small concierge practices where the doctor does his/her own scanning; it can just be "you."
Who trains my staff?
I will send a downloadable training package that includes the instructional videos I have produced, documents, flow charts, and everything you need to get your staff started. I will then personally get on the phone with your staff to review procedures, word tracking, as well as website use and so on.
I have been approached by other reps-why should I do this with you?
We're fun!. We don't charge for training; unlike the other folks trying to do this program. My medical expertise may also be of value to you. Lastly, my training program is a copyrighted program my partner and I created, which is not available to others. It has been shown to significantly increase office revenue production compared to the voice coaching only method employed by others.
What kind of money are we talking about?
If you do 4 scans per day, 5 days per week, and 2 of the 4 patients say "yes" to going on supplements, it will take you 10 weeks to place 100 patients on supplements; with an average Functional medicine practice price of $150/month. That will then yield you $6000 per month revenue; and that doesn't even include scan fees!
I feel funny about selling something to patients-why is this different?
National statistics show that 75% of your patients have tried a MVI sometime during the past year. Right now, due to COVID, sales are even higher, as patients try to boost their immune systems. The scanner allows you to measure. The supplements are $-back guaranteed by the company. Why should large companies profit from selling poor quality supplements when you are the one caring for your patients, not them?
**For additional information on how to add this program to your practice, please contact us at 888-292-1147**
Welcome to brand new season of Turbo Charged MD. On this episode, Rich Force, CEO of Medical Marketing Solutions interviews Jill Swartz, Founder and President of Specialty Med Training, a membership model designed specifically for clinicians in the functional, regenerative, preventative and medical-spa space. The majority of their members operate cash-based centers or are practitioners ready to transition out of the insurance model once and for all!
Specialty Med Training offers:
Medical Marketing Solutions is your one stop shop for everything involving Marketing and Sales to help private pay, cash based medical practices increase their revenues and profits.
The combined synergies between Specialty Med Training and Medical Marketing Solutions has created the private pay medical community with the first comprehensive solution for the best in medical training, sales and marketing solutions, education and consulting.
For more information on Specialty Med Training, visit www. specialtymedtraining.com or call 561-408-7248.
For more information on Medical Marketing Solutions, visit www.medicalmarketingsolution.com or call 888-292-1147.
On this final episode of season 2 of Turbo Charged MD, we will discuss the cycle of taking a cold prospect, converting them into a new patient and ultimately a raving fan. Many private pay medical practices offer life changing treatments and programs. While investing in cutting-edge technologies and offering a selection of services that makes your practice unique, you need a constant influx of new patients while retaining your existing patients for a profitable practice. On this episode we will discuss:
Front End Strategies
Back End Execution
Getting them in the door can be challenging. Keeping them is a completely different skill set.
For further information on how to master your practice processes, call us at 888-292-1147 or visit us at www.medicalmarketingsolution.com
On this episode of Turbo Charged MD, we discuss the upward trend in Erectile Dysfunction treatments, more specifically, non medication related treatment and therapies. Topics include:
Contact us for more information on how to incorporate ED solutions into your practice: 888-292-1147
On this episode of Turbo Charged MD, we discuss how to capture market share from your competitors during the Corona Virus Economy.
If you do not have a digital strategy to navigate you through these turbulent times, please contact us for a free marketing and consulting session.
Medical Marketing Solutions: 888-292-1147
www.medicalmarketingsolution.com
On this episode of Turbo Charged MD, we discuss suggested small investments and adjustments you can make in your medical practice as many private pay practices are experiencing a slow down due to Covid-19.
Your phones are not ringing like they usually do, patients are cancelling appointments and new prospects are not calling or submitting leads. What do you do? Don't panic! We are a few months into this pandemic and hopefully getting closer to the end or at least to a point where we can resume business back to "as normal as possible". You have a few choices:
A: Panic and make irrational decisions.
B: Do nothing.
C: Be proactive and take the time you normally wouldn't have to re-evaluate the "business side" of your practice and strategize as to how to fine tune areas you may have been lacking in and be prepared to come out leaner and meaner.
Today we will talk about Option "C", be PROACTIVE. We will cover the following topics:
1: Evaluate your overall business plan. Look back at the data from the last year on each treatment you are offering. What are you most effective and profitable treatments and are there specific treatments that you are investing in that maybe it is time to stop offering them. Look at your ROI. Is your marketing output and patient demand worth keeping those specfic treatments or is it time to pause or eliminate them all together?
2: Take a good look at your Website. Is it truly a good representation of your physical practice or do you need to make some changes both aesthetically and in functionality to truly represent your practice. Is it easy to navigate, easy to understand, clearly educate your current patients, have call to action and are you easy to contact?
3: Look at your Marketing Budget: Have you made the small investment into your Technical SEO or put all of your eggs in the Paid Ad bucket. Technical SEO when done correctly helps you organically rank on the search engines (long term play) vs. Paid Ads (short term hits). Depending on your practice and the parameters of your local area that you are trying to cover, your SEO investment which SHOULD include ALL of your SOCIAL MEDIA management, website management and maintenance, reputation management, etc, should be no more that $595-$995 per month.
4: Training: This is a great time to put together an employee training program. Put strategies into place as to how you want the practice run and clearly define everyone's roll. Specifically, concentrate on your Sales Training including, answering the phones correctly, handling web leads, follow up and converting leads into patients.
5: Social Media Presence: Check out your Social Media platforms and make sure they are up to date with relevant content and messaging.
6: Evaluate your vendor relationships. Are you happy with your marketing company, suppliers, phone systems, software, etc.
7: Email Database: This is a great time to organize your email database or make plans to start an email database. Separate your database into Patients, Past Patients and Prospects. Select a platform to send your emails and come up with a plan as to what messaging you would like to communicate now and what your plan will be going forward.
Medical Marketing Solutions is currently offering a Free Consultation for all Private Pay Medical Practices. We will help you with your planning and future strategies and implementation to help stabilize and help re-kick start your business in the very near future.
Call us at 888-292-1147
www.medicalmarketingsolution.com
On this Special Edition of Turbo Charged MD, we interview Gal Agassi, Chief Marketing Officer of Medical Marketing Solution and Partner and founder of 360 Business Marketing Inc, an agency that specializes in online business marketing, web development, brand reputation, and converting relevant web traffic from thought to action.
About Medical Marketing Solutions
Our marketing solutions are full scale and comprehensive. Designed to help you define your ideal patient, craft a specific message to catch their attention, capture their information to generate and nurture new prospective patient leads and convert them into lifetime, raving fans, we have you covered soup to nuts. Our services include:
Call 888-292-1147 or visit us at www.medicalmarketingsolution.com
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