Unbreakable Brands®

Tired of the feast-or-famine cycle of one-off projects? Learn how to structure profitable retainers that create predictable income while building deeper client relationships- without the 24/7 availability trap.

Retainers brought me:

• Predictable revenue
• Deeper creative partnerships with my amazing clients
• Smoother schedules
• Additional client loyalty and trust because I was continuing to impact and improve their businesses
• Space to lead, not just execute (especially with consulting and strategy-based retainers)

Let’s Keep the Momentum Going

→ Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

Discover how award-winning writer Paulette Perhach transformed her business by separating her personal brand from Powerhouse Writers, moving from "scrappy" to "bold" while focusing on what AI can't replicate: community, live events, and deeply personal storytelling that changes lives.

In this episode, we’ve conversed about:

• The strategic decision to separate a personal brand from a business brand after four years of growth
• How Powerhouse Writers evolved beyond individual coaching into a comprehensive ecosystem for writers
• Why personal essays and storytelling remain irreplaceable in an AI-dominated landscape
• The transformation from "scrappy" to "bold" through complete visual and strategic rebranding
• Building community that grows beyond the founder's daily involvement
• The importance of maintaining artistic identity while scaling a coaching business
• How nature metaphors and feminine energy shaped the new brand direction
• Creating space for both masculine drive and feminine flow in creative work

You can find out more about Paulette (she/her): www.pauletteperhach.com

Let’s Keep the Momentum Going

→ Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

Discover how Allison Luvera transformed the boxed wine industry with Juliet Wine, creating an eco-conscious, luxury brand that's changing perceptions and empowering women entrepreneurs in the wine space.

In this episode, we’ve conversed about:

• How Juliet Wine is transforming the perception of boxed wine through premium quality and stunning design
• The journey from corporate roles to co-founding a revolutionary wine brand
• Why sustainability and eco-conscious packaging drove their product innovation
• How authentic customer relationships prove more effective than traditional influencer marketing
• The experience of being a female founder in the male-dominated wine industry
• Practical insights on transitioning from direct-to-consumer to wholesale distribution
• Unexpected market research discoveries and customer feedback that shaped the brand
• Creative wine pairings and the story behind going viral with spicy wine trends

You can find out more about Allison (she/her): Juliet Wine

Let’s Keep the Momentum Going

→ Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

Learn how art therapist Tori Force leveraged personal branding to transform her career path, leading to her dream role as a middle school counselor at Lakeside School. Discover the power of authentic self-expression in professional spaces.

In this episode, we’ve conversed about:

• What art therapy is and how it helps people express their feelings
• How authentic personal branding opened doors to unexpected career opportunities
• The journey from dimming yourself for "professionalism" to embracing your true colors
• Why showing up authentically attracts the right people and opportunities
• How one middle school counselor transformed mental health conversations school-wide
• The importance of matching your external brand with your internal authentic self
• Practical advice for therapists and creatives unsure about building their personal brand

You can find out more about Tori (she/her): www.forcearttherapy.com

Let’s Keep the Momentum Going

→ Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

We've all ignored red flags in business relationships. In this episode, I'm sharing the partnership that taught me alignment, the clients who refused my expertise, and how I finally learned to trust my gut and say no.

Let's dive into what I call the "Red Flag Roundup":

• The misaligned partnerships that look perfect on paper
• The warning signs I missed
• Why saying no is actually saying yes to your integrity
• How to trust your gut (even when the money looks good)
• Time for some real talk

Let’s Keep the Momentum Going

→Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

Discover how to transform your business's backend from duct-taped chaos to streamlined success with Ariana Tenine, fractional Director of Operations. Learn practical strategies for implementing systems, automation, and operations that free you from being the bottleneck in your own business.

In this episode, we’ve conversed about:

• Why most businesses fail to scale (hint: everything lives in the owner's head)
• How automation creates MORE personalization, not less
• The hidden cost of manual processes in high-ticket businesses
• Why systems are a form of self-care for entrepreneurs
• Converting time into money through strategic automation
• The real reason VAs and team members don't work out
• Creating systems that work on your clients' schedule so you can work on yours

You can find out more about Ariana (she/her): www.arianatenine.com

Let’s Keep the Momentum Going

→Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

Want to attract high-end clients who book you and brag about you? Breaking into the luxury market isn't about slapping an extra zero on your prices. In this episode, we dive into the 3 essential priorities you need before raising your rates, and:

• The difference between high-end and premium clients (and why it matters)
• What approaches DON'T work for luxury markets
• How to market to high-end clients without feeling salesy

Let’s Keep the Momentum Going

→Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

Discover how podcasting can become a powerful tool for brand growth with insights from Hayleigh Hayhurst, founder of Espresso Podcast Production. Learn practical strategies for leveraging podcasts for networking, lead generation, and building trust with your audience.

In this episode, we’ve conversed about:

• How podcasting serves as a powerful networking tool for entrepreneurs
• Using podcasts for lead generation and trust-building
• Common mistakes to avoid when launching a podcast
• Why consistency matters in podcasting
• Creating content that resonates with your ideal client
• Leveraging video podcasts for multi-platform content
• The surprising statistics about podcast longevity

You can find out more about Hayleigh (she/her): Espresso Podcast Production

Let’s Keep the Momentum Going

→Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

Today, we’re diving into what happens after your rebrand. Because here’s the truth: Branding and marketing go hand in hand. A beautiful brand doesn’t build a business on its own—it needs visibility, consistency, and smart marketing to do its job. So if you’ve just gone through a rebrand—or are planning one soon—the first 90 days matter so much. In this episode, I’ll break down:

1. What to expect emotionally and practically
2. The biggest mistakes to avoid
3. What to do on the tech side to set your brand up for SEO success
4. And five high-impact ways to maximize your rebrand starting right now

Let’s Keep the Momentum Going

→Light up your brand’s best angles—join The Works, my weekly email sharing visibility tips.

→ bethanyworks.com | Bethany Works® Design Agency

→ Designer ready to scale? Check out The CreativeCEO Mentorship

→ Not sure what makes your brand tick? Take the Free Brand Personality Quiz

________

Secure Bethany as a speaker for your next event or experience: bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on TikTok and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign

A conversation with my client Emma on her transition from nursing to entrepreneurship, the creation of Nurse Fern, and the lessons learned along the way, including mistakes, risks, and triumphs.

In this episode, we’ve conversed about:

• Transitioning from a nursing career to entrepreneurship
• What Emma learned in nursing that applies to entrepreneurship
• Being selective about brand collaborations
• Taking risks that lead to growth
• Having supportive mentors or partners
• Learning from different models and mentors
• Maintaining integrity in business
• Receiving positive feedback and seeing the impact of your work on others

Resources & Links to Continue the Conversation:

Nurse Fern

Discover Your Brand Personality by Taking The Free Brand Quiz

Learn more about Bethany Works® Design Agency: bethanyworks.com

Create a Stunning Psychology-Backed Brand with our Brand & Web Design Services

Enter Into Your Bespoke Brand Evolution Through Our Signature Offer, BRANDCEND™

Apply to work with Bethany as your coach through The CreativeCEO Mentorship

________

Secure Bethany as a speaker for your next event or experience:

bethanymccamish.com

Let’s Keep the Conversation Going On Social:

@bethanyworksdesign on Instagram & Facebook

@unbreakablebrandspod on Instagram & Facebook 

@bethanymccamish on Instagram, TikTok, and LinkedIn

Connect with Bethany:

• Agency Website:  https://bethanyworks.com/
• IG: @unbreakablebrandspod
• IG: @bethanyworksdesign