Unfiltered

Every entrepreneur knows it, fights it, and at times, gets their ass kicked by it. And the “it” we’re talking about… imposter syndrome. Which usually is insecurity getting the best of us, but what about when it’s not? What’s the line between imposter syndrome and actually NOT being “qualified” to teach about something?

In today’s episode, we’re spilling all our thoughts on imposter syndrome and where not being “qualified” goes from an untrue thought you should tell off to an indication that you actually aren’t ready to charge for a certain subject.

We’re having a ridiculously unfiltered convo about BS trends, admitting our own insecurities when we were just getting started, and calling out some things we’ve seen in the online space that we think are mega uncool.

Highlights:

• 01:53—05:13 - Why imposter syndrome is so ridiculously common when you’re just starting out
• 05:13—11:18 - The difference between free content and paid content and how expertise impacts pricing 
• 11:18—19:50 - What “being qualified” even means to us
• 19:50—27:50 - How the amount of time you’ve spent learning a subject plays a role in whether or not you’re an “expert”
• 27:50—30:24 - Why it’s so damn important to rely on other experts for support and how marketing yourself as someone who knows it all might actually hurt your biz
• 33:24—38:31 - What it means to be an “expert” and why it’s important to start before you’re ready
• 39:49—50:48 - What you should consider BEFORE creating an offer (whether it’s paid or free
• 50:48—01:02:53 - A few important conclusions about this whole complicated conversation on imposter syndrome

Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

Should you work for free when you’re just getting started? What the hell can you do when your biz inspiration dries up? How the heck do you navigate a slow season that has you questioning if the money is gone for good?

We got you. Because in today’s episode of Unfiltered, we’re answering questions about being a brand new Pinterest manager, whether or not you should work for free when you start your biz, and how the hell to handle slow seasons and seasons of being wildly uninspired.

We’re getting personal, sharing some tough struggles we’ve had, and as always, are keeping the conversation totally unfiltered.

Highlights:

• 01:26—07:24 - How to set your pricing when you’re just getting started (and how to avoid EVER working for free)
• 07:29—14:21 - The #1 thing to prioritize when you get caught in a slow season
• 16:31—27:48 - Tips for preventing future slow seasons (and what to do while you’re in one)
• 27:48—36:56 - Why admitting “defeat” can be ridiculously helpful
• 36:58—41:43 - What RAS is (reticular activating season) and how to use it to your advantage rather than letting it scare the hell out of you
• 42:19—48:26 - The #1 things we do when we’re feeling uninspired in our businesses (cuz it happens to everyone!) 
• 48:28—57:15 - Our favorite tricks for finding inspiration again 

Resources and episodes mentioned:

• Q&A Part 1: How to Structure Your Schedule to Get Stuff Done
• A post on why you don’t want to position yourself as someone who simply takes stuff off other people’s plates
• Episode 110 of There She Rose: Go from anxiety to EASE with your money
• Episode 159 of Manifestation Babe: Is the Law of Attraction Working AGAINST You in Your Business?
• Episode 164 of Manifestation Babe: The EXPERIMENT that BLEW UP my business, bank account & life in a single year

Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice. And if you have thoughts, feedback, questions, etc. that you want to share with us, pop over to the bottom of this page on Alethea’s website!

As a biz owner, it’s easy as heck to spend a bunch of time with your eyes glued to the screen without actually getting anything done.

In today’s episode of Unfiltered, we’re answering a question about how we structure our days/weeks to avoid that problem exactly. From the tools we use to stay focused to the things we avoid that are serious time sucks, we’re getting into the nitty-gritty details of how we get sh*t done!

Highlights:

• The one method we ALL use to stay on take
• Our favorite focus tools and resources
• Why “theming” your workdays is a gamechanger (and how we do it)
• Best practices for time-blocking

A few resources mentioned:

• The To-Done List from Sarah Kleist
• Music that helps you focus (try it for free!)
• The Pomodoro Timer

Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice.

As 2023 comes to a close, we wanted to take some time to reflect on all this year has brought us: the good and the not-so-good. In this epsiode, we're sharing our wins, whoopsies and biggest lessons from 2023 to pull back the curtain and give you a truly Unfiltered recap of what this year has looked like! 

Highlights:

• 01:29—44:40 - Our biggest whoopsies of 2023
• 44:40—01:06:39 - Our biggest wins of 2023
• 01:06:39—01:09:55 - Our (rapid fire) top 3-5 lessons of 2023

Special shoutout to Olivia (@darkskycopy), Alethea's first mentee who we are all obsessed with.

Thank you for all of your support this year! We can't wait to continue bringing you episodes of Unfiltered in 2024. 

Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice.

From sliding into your DMs with ridiculous questions to not showing up on discovery calls, there are a lot of red flags to look for before sealing the deal with a potential client.

In today’s episode, we’re dishing on ALLLLLL the red flags we pay attention to and the ones we’ve ignored that have come back to bite us in the butt.

And hopefully, not only will you NOT make the same mistakes we have, but also—if you’ve already made these same mistakes—you’ll realize you’re definitely not the only one (because what business owner hasn’t said yes to a red flag client at some point?).

Highlights:

• 0:43—3:34 - The two types of red flags and why you should never ignore them
• 3:34—6:53 - Ways we check in with ourselves to see if anything is feeling icky before saying “yes” to a client
• 6:53—58:41 - Red flags 1-23

If you have any thoughts, feedback, or agreements/disagreements pop on over to Alethea’s podcast page on her website (there’s a form at the very bottom!)

Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice.

The biggest difference between being an entrepreneur and being an employee? All the freaking mindset and personal development work you HAVE to do on yourself. Because to run a biz, you need to know how to battle your insecurities, anxieties, and limiting beliefs.

In today’s episode of Unfiltered, we’re diving into a juicy conversation about the mindset issues we’ve had to overcome (and are still working through), how personal issues show up in business, the science that explains why pushing past our comfort zone goes against our survival instincts, and the tools and resources we rely on to help us stay on top of all the mindset stuff.

Highlights:

• 6:07—11:44 - What “personal development” actually means to each of us
• 11:45—16:39 - How learning to FEEL our feelings (and not just notice them) and dive into our fears has changed everything
• 20:34—31:41 - A few of the ways that what you’re struggling with personally will show up in your biz (and may even be part of why you started your business in the first place)
• 31:41—35:32 - How building a business actually goes against our survival instincts
• 39:34—47:31 - Intuition vs. anxiety and how to tell the difference 
• 47:30—52:38 - What the heck limiting beliefs are and how they can even impact the work you do for clients
• 57:38—01:05:02 - The top things that have had the biggest impact on each of our mindset and personal development journeys 

Paid and Free Resources:

• You Are a Badass at Making Money by Jen Sincero (an awesome book on money mindset!)
• Manifestation Babe Podcast
• Manifestation Babe Academy
• Hypnotherapy with Addison Bowen (she has free and paid resources!)
• Alma - Therapist Directory (US) 
• Find a Therapist Directory (US)
• Han’s favorite mediation app: Headspace (get a free 30 day guest pass)

If you have any thoughts, feedback, or agreements/disagreements pop on over to Alethea’s podcast page on her website (there’s a form at the very bottom!)

Don't forget to connect with us on Instagram! Find Han @hannahreed.co, Fran @thepassionscollective, and Alethea @copywithspice.

When it comes to publicly talking about mistakes in your industry or mistakes other people have made, where is the line between helping your people and giving the ick?

In this week’s episode of Unfiltered, we’re discussing this fine line, sharing our own perspectives and mistakes, and taking a closer look about the intentions behind talking shit. Is it always bad? Can it be helpful? Should people be burned to the ground for one mistake? Let’s chat about it!

Highlights: 

• 02:13—06:05 - Our different definitions of talking shit
• 07:19—22:00 - Talking shit vs educating your audience & the impact of your intention
• 22:13—27:17 - Responding to copycats and leaving room to make mistakes
• 45:00—54:16 - Is there a right and a wrong? Should we still share "hot takes"?

Like this episode? Check out episode 02. where we talk even more about mean girl marketing! Listen on Spotify, Apple Podcasts, Google Podcasts , and Amazon Music. 

If you have any thoughts, feedback, or agreements/disagreements pop on over to Alethea’s podcast page on her website (there’s a feedback form at the very bottom!).

Don't forget to connect with us on Instagram! Find Han (@hannahreed.co), Fran (@thepassionscollective), and Alethea (@copywithspice).

As a biz owner, you’re gonna have to learn how to set clear AF boundaries with clients and enforce consequences when clients don’t do what they’re supposed to do. But… those things take practice and can feel intimidating to do, especially if you’re someone who worries about coming across as “mean.”

In today’s episode of Unfiltered, we’re spilling all of our thoughts on boundaries. What they are, how they’re different than contractual agreements, how to communicate clear expectations to clients, the types of boundaries we’ve set in our businesses (like not tagging clients we’re in the process of working with), and more.

As always, it’s one spicy conversation that’s completely unfiltered. Enjoy!

Episode highlights:

• 06:51 - What boundaries even are and how they’re totally different from contractual agreements
• 13:17—16:47 - Why it’s best to avoid working with anyone who asks for you to make an exception to your process/contract
• 18:25—23:18 - The importance of communication with clients—from communicating potential consequences to communicating personal boundaries
• 24:23—34:54 - The #1 thing to remember when clients violate a contract
• 35:12—42:25 - Why we don’t post about the clients we work with (until a project is finished
• 42:33—54:31 - Boundaries we have and communicate to our clients about tagging them in stories and sending them gifts
• 55:14—01:06:07 - Boundaries we have around work/life balance
• 01:06:10—01:08:34 - A reminder that boundaries and self-care are never an excuse for providing a bad client experience or dropping the ball on client work

If you have any thoughts, feedback, or agreements/disagreements pop on over to Alethea’s podcast page on her website (there’s a feedback form at the very bottom!).

Don't forget to connect with us on Instagram! Find Han (@hannahreed.co), Fran (@thepassionscollective), and Alethea (@copywithspice).

There’s something we’ve been noticing in the online space a whole lot lately… And that thing?

Copycats.

In today’s episode of Unfiltered, we’re diving into a hella nuanced conversation about copycats and digging into the line between inspiration and imitation, how copying someone else’s successful strategy is doing you a ginormous disservice, AND the different ways to confront a copycat.

• 02:19 - 11:28: The different experiences each of us have had with copycats and why copycats happen when you’re an industry leader
• 11:28 - 15:51: Where we draw the line between inspiration and imitation (and why it’s damn important that you’re actually educated on the ideas you’re sharing) 
• 26:00 - 36:18: Why copying someone else is an amateur move and keeps you from building the business you want
• 36:18 - 38:21: How brand strategy can help you avoid becoming a copycat
• 38:21 - 45:06: How copying other people leads to distrust from your audience and burnout for you 
• 45:06 - 51:37: The rules we have to avoid copying anyone else
• 51:37 - 01:00:33: When (and how) to confront a copycat and when it’s better to just let it go

Don't forget to connect with us on Instagram! Find Han (@hannahreed.co), Fran (@thepassionscollective), and Alethea (@copywithspice).

“Delegate what doesn’t light you up.” Great advice or total BS?

In today’s episode of Unfiltered, we’re diving into a spicy topic that’s all about whether or not you should outsource the things that don’t light you up, when outsourcing actually causes more harm than good, and why it’s important to sometimes grit your teeth and learn to do something yourself.

Buckle up buttercup, because today’s convo is a doozy.

Highlights:

• 01:32 - 17:38: What to consider before hiring someone to help with copywriting, Pinterest marketing, or client experience and systems support
• 21:00 - 31:53: Why “delegate what doesn’t light you up” is a little too simplistic and the other factors you should consider before outsourcing a task you don’t love 
• 31:54: An important reminder that just because you CAN do something yourself, doesn’t mean you should 
• 41:13: The difference between proactive investing and reactive investing/outsourcing
• 46:22: Why it’s totally okay to make the wrong investments and the importance of taking messy-ass action

Don't forget to connect with us on Instagram! Find Han (@hannahreed.co), Fran (@thepassionscollective), and Alethea (@copywithspice).