Unfold Podcast

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Today on Unfold Podcast, we're talking about how to develop great taste as a filmmaker. Learn to break down creative goals, find your references, and build a career around what you actually love, not just chasing money. Practical advice for leveling up your filmmaking.

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
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📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
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Previs changed everything. In this video we show the simple pre-production process we use to end chaotic film shoots, plan every shot, wrap early, and keep clients happy. If you’re a director/DP tired of missed frames, this workflow is for you.

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
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📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

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In this video, we cover essential business tips for freelancers looking to establish their value in the creative industry. Learn how to sell your skills effectively and navigate the mental state required to thrive in creative job ideas. Whether you're starting out or looking to refine your approach, these insights will help you elevate your game! 

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

Send us Fan Mail

You don’t need film school to become a director. In this episode, we break down a practical path to directing—built on specialization, real-world practice, and repeatable systems. Learn how to move from videographer to director, build a reel that attracts real brands, lead sets without touching the camera, and develop the five core skills that accelerate your career.

What you’ll learn:
How to specialize your lane so clients know exactly why to hire you
Five core skills: communication, research, reverse-engineering references, focus, collaboration
How to structure briefs, handoffs, and roles so every project feels clear
Portfolio and case-study tweaks that signal your niche and command higher rates

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

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Scale isn’t a gear problem—it’s a communication problem. In this episode, we break down how poor communication silently caps your revenue: weak briefs, wearing every hat, unclear hand-offs, and misaligned client expectations. You’ll hear a candid story about an Olympics project that derailed due to trust and pre-production gaps—and the exact fixes that turned things around.

What you’ll learn:
The real reason filmmakers struggle to scale (and how to diagnose it fast)
How late or missing briefs create chaos on set—and how to prevent it
A simple way to hand off from sales to directing without breaking trust
How to price and quote with clarity to avoid scope creep
When to say no (or pass to a better-fit director) so your pitches land stronger
Practical tools: team roles, expectations, and a client brief checklist you can start using today

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

Send us Fan Mail

Stuck taking $500 gigs, working nights and weekends, and wondering why your rates never move? This episode breaks down the $500 death spiral: how vague scopes, weak boundaries, and panic-yes decisions trap filmmakers in burnout and the exact system to climb out. We cover the retainer trap, why portfolio mismatch keeps you underpaid, and a practical exit plan: diagnose your goals/energy/time, replace pitches with proof (spec + BTS + distribution), repackage your offer, set minimums, and specialize in a role and niche clients actually pay for. If you’re ready to stop saying yes to everything and start building a sustainable, higher-rate filmmaking business, this is your roadmap.

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

Send us Fan Mail

The fastest way to raise your rates and stop burning out isn’t more gear—it’s mastering client intake and scoping. In this episode, we show how diagnostic questioning turns vague inquiries into clear deliverables, timelines, usage rights, and approvals so you can price with confidence, avoid scope creep, and protect your margin. You’ll see our exact intake flow, red flags to watch for, how to frame budget vs. deliverables, and simple email scripts that turn “Can you do a video?” into a profitable project (or a polite pass). If you’re a solo filmmaker or creative stuck saying yes to everything, this is the skill that compounds.

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

Send us Fan Mail

Traditional networking won’t get you out of low-paying cycles. In this episode, we show why most filmmakers are trapped in an “invisible feedback loop” (you post the work you don’t want and attract more of it) and what to do instead: build proof. We break down how to pivot with spec work, then use a simple marketing trifecta—BTS, targeted content, and intentional distribution—to create demand, stay top of mind, and land the right clients. Proof beats potential, and posting with purpose beats collecting business cards.

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

Send us Fan Mail

In this episode, We lay out a practical playbook for repositioning your brand from the ground up. We cover portfolio pruning, niche positioning, website and bio upgrades, pricing signals, and a repeatable content plan that attracts higher-value briefs. If you’re stuck between generalist gigs and the work you actually want to be known for, this is your roadmap to stand out, raise rates, and build a brand that compounds. Perfect for directors, DPs, and small studios ready to relaunch with intent in 2025.

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction

Send us Fan Mail

The filmmaking landscape is shifting fast. In this episode, we break down what’s changing between now and 2026—and exactly how to position yourself so you’re not left behind. We cover why generalists are getting squeezed, how to choose a profitable niche, and the step-by-step plan to update your bio, portfolio, and offer so the right clients find you.

If you’re serious about landing better clients and bigger budgets in 2025–2026, this episode gives you the playbook to specialize, stand out, and scale.

🎬 Want to break into commercial filmmaking? Here's a free guide to get you started: https://thespecworkplaybook.carrd.co/
✉️ Weekly Filmmaking Newsletter: https://www.tenfoldfilmmaker.com/
-----
📲 Follow us on Instagram
Adrian Anvari: https://www.instagram.com/adriananvari/
Jason Dam: https://www.instagram.com/iamjasondam/
----
Follow Tenfold Production: https://www.instagram.com/tenfoldproduction