This week on the Uncharted Veterinary Podcast, Dr. Andy Roark is joined by Melanie Kramer - Director of Uncharted Veterinary Conference and Editorial Director at DrAndyRoark.com to discuss repurposing your blog and social media content to do more with less.

ABOUT OUR GUEST:

Melanie Kramer is a multimedia producer, editor, video director and producer. In 2011 she helped launch the veterinary consumer site Vetstreet.com which quickly garnered over 3 million unique visitors per month. As executive director she worked with a multitude of veterinarians across the world and was editor and chief of Healthy Pet Magazine. She holds a masters degree in Interactive Journalism from American University and is a former executive editor and photo editor for the AOL.com homepage, where among her duties was featuring compelling pet content — articles, photos and videos — for more than 50 million visitors per month.

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The PSIvet Healthcare Initiative hopes to introduce new ways to ensure all Veterinary Professionals get the healthcare coverage they need. Learn more at www.psihealthcareinitiative.com/

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VitusVet is on a mission to help front desk heroes with easy to use technology that reduces phone calls by 70% while boosting revenue. You’ll have more time to do what you love best - help clients and heal pets. The platform includes unlimited 2-way text and picture messaging, digital service and refill reminders, appointment scheduling, a branded practice app, monthly payment plans for clients and checkout tablets that work anywhere. It’s all included and integrates with most PIMS. Uncharted Listeners get 2 months free. Learn more at vitusvet.com/uncharted