One of the biggest worries about pet ownership is that your pet will go missing, and while there are methods to identify and track lost pets, they are imperfect solutions. This week, Shawn & Ivan speak with Lorien Clemens of PetHub about digital ID tags. Lorien recommends Start With Why by Simon Sinek (amzn.to/2XXTj9m) & Dare to Lead by Brené Brown (amzn.to/39NSqmz). Learn more about Lorien at pethub.com.

The idea of filtering human blood to remove toxins is not new, but applying that concept to veterinary medicine can help save lives. This week, Shawn & Ivan speak with Jeff Barnes of Aimalojic about blood filtering devices for veterinary medicine. Jeff recommends Zoobiquity by Dr. Barbara Natterson-Horowitz & Kathryn Bowers (amzn.to/3nCTjGO). Learn more about Jeff at aimalojic.com.

Even though 75% of the workforce has a pet at home, only 2% of those pets are insured. Why such a disparity, and how can we increase the rate of adoption for insurance? This week, Shawn & Ivan welcome Aaron Oaks of United Pet Care to discuss pet benefits. Aaron recommends Pet Nation by Mark L. Cushing (amzn.to/3nduyk1) & The Lean Startup by Eric Reis (amzn.to/3BQanwG). Learn more about Aaron at unitedpetcare.com.

More and more, creating and maintaining a loving relationship with a pet is becoming the primary reason for many to have one. This week, Shawn & Ivan speak with Janel Young of Nava Pets about the differences between pet parents and pet owners. Janel recommends Dogs (bit.ly/3ydFoZ7). Learn more about Janel at petownerdiary.com.

Empowering clinic employees to reduce areas of friction can result in a higher-quality medical experience for all, This week, Shawn & Ivan welcome Dr. Beth Davidow of the Veterinary Idealist to talk about improving the quality of veterinary medicine. Beth recommends Radical Candor by Kim Scott (amzn.to/3DcC2JP). Learn more about Beth at vetidealist.com.

Mail-in testing became more widespread due to the Covid-19 pandemic, but the method can also be applied to testing for infectious diseases in pets. This week, Shawn & Ivan speak with Edgar Goluch of QSM Diagnostics about pseudomonas bacteria testing. Edgar recommends High Output Management by Andrew Grove (amzn.to/3AO77RU). Learn more about Edgar at qsmdiagnostics.com

With the constant stream of news in the veterinary space, it can be difficult to know what is most important or relevant. This week, Shawn & Ivan speak with Kirk Augustine of Animal Health Digest about the curation of content for veterinary professionals. Kirk recommends It's Not About You by Tom Rath (amzn.to/3jJX5uh) & Cracking the Code to Leadership by G. Thomas Herrington, Patrick T. Malone & James Georges (amzn.to/3AB4kvu) Learn more about Kirk at animalhealthdigest.com.

What does the future of work in veterinary medicine look like? How can we best serve clients over the next decade? This week, Shawn & Ivan welcome Marcie Whichard of the Veterinary Innovation Council to discuss this year's Veterinary Innovation Summit.

Marcie recommends The Future of the Professions by Richard Susskind & Daniel Susskind (amzn.to/2TT16n8).

Learn more about Marcie at veterinaryinnovationsummit.com.

How might veterinary clinics be able to optimize their payment and inventory processes to create more convenient experiences? This week, Shawn & Ivan are joined by Dr. Mark Olcott of VitusVet to talk about merchant services for veterinary clinics. Mark recommends Crossing the Chasm by Geoffrey Moore (amzn.to/3j0nQdC). Learn more about Mark at vitusvet.com.