VideoMy Pod

Find out from Tayla Noble how PPD Search altered the base use case for Story Feed in order to inform their prospective candidates on best practice tips and advice in order to better ensure their recruitment success.

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

We’re super excited to introduce our next #TalkingTalentLive co-host – Brie Mason!

Brie lives and breathes employer branding. After nine years of in-house experience leading a global employer brand and marketing function, Brie launched her own consulting practice Employer Brand Mason, working with a range of leading employers including Lion, Johnson & Johnson, Officeworks, Wesfarmers, Kmart and Westpac (to name a few).

For our July episode, we sit down with Brie (live from Sydney) and discuss her journey as well as deep dive into the process of building, activating and measuring your employer brand from the perspective of someone who’s worked on more than a few.

We cover topics such as:

👉 How to keep your EB program aligned to the changing needs of the business in challenging times.
👉 The importance of an ‘activation mindset’ and avoiding the set and forget pitfall.
👉 Breaking down ‘employer of choice’ into more tangible goals you can actually measure.

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

Rolling from one industry leader to another, this month on Talking Talent Live we sat down with BHP’s Karly George, one of the country’s most experienced candidate experience and employer branding experts.

Over ten years, Karly has helped BHP find and attract the best quality candidates by building a world class candidate experience. Today Karly is responsible for candidate engagement and recruitment marketing across all of BHP’s global assets, from Australia to South America. Karly believes that recruitment has a lot to learn from consumer marketing and focuses on treating candidates as customers to provide truly exceptional service throughout the recruitment process.

Join us as we discuss:

👉 Building a strategy and scaling it over the long term, from solo lead to a full team and budget.
👉 Why and how to reach the right audience, not the biggest audience for your campaigns.
👉 Adapting consumer marketing metrics and aligning measurements to talent objectives.

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

Another month, another awesome episode of Talking Talent Live. We absolutely  wait loved chatting to one of Australia’s leading employer branding experts, CommBank’s Alex McVeigh.

Heading up the employer branding team at one of Australia’s largest employers means Alex has been involved in some major projects, including CommBank’s recent award-winning EVP launch. And while seeing big creative pieces come to life is always rewarding, Alex is also no stranger to rolling her sleeves up and digging through the data or driving advocacy programs to help find the best ways to connect and engage the right audience and provide real value where it’s needed most.

Among others, we cover topics such as:

👉 Striking the right balance throughout the research and messaging development phases.
👉 Activating an EVP for multiple audiences and an insight into CommBank’s recent EVP launch.
👉 How to communicate success through both hard and soft measures.

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

This month on Talking Talent Live we’re pumped to be sitting down with Steven Brand, who was recently appointed EY’s Head of Employer Branding in London.

With a wealth of employer branding experience, Steven has helped organizations of all kinds to understand and realize the value of a well-managed, honest and ambitious employer brand and people strategy. From tech startups through to some of the world’s largest companies, Steven has developed and managed employer brands that truly connect with candidates while delivering a consistently impressive people experience.

In the session we’ll be discussing:

👉 The role EB managers should (and shouldn't) play in building the story and empowering advocates.
👉 Balancing between radical openness and reputation management in your activation strategy.
👉 Communicating and validating the "Human Business Case" for EB programs & campaigns.

And as always, if there are any topics you want to learn more about the chat will be open, so come with plenty of questions!

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

Talking Talent Live is back for another episode and we’re super excited to be joined by Recursion’s Brooke Clark from Salt Lake City.

A highly experienced TA strategist, over six years Brooke has helped Recursion grow from a 40 person start up to a world-leading biotech company that employs over 500 people. Having implemented a wealth of key Employer Branding and Talent Acquisition strategies, Brooke has recently stepped into a Business Operations role, drawing on her experience to deliver business-critical initiatives and maximize talent across the organization.

In the session we cover:

👉 How to implement key TA and EB initiatives that align with changing business needs
👉 Importance of internal engagement and mobilizing stakeholders
👉 Going beyond the generic and segmenting your messaging for key talent segments

Don’t miss this chance to hear from one of the industry’s leading experts.

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

We’re absolutely wrapped have Talking Talent Live episode two with Frances Agius of Canva, Sydney!

Frances is one of Canva’s Talent Brand Partners and brings with her a wealth of Talent Attraction and Employer Branding experience with a focus on activation from some major Australian organizations such as Optus, Macquarie Group, EY, and Commonwealth Bank.

We discuss (amongst other things):

👉 Practical approaches to better empower TA and employee advocates.
👉 Cultivating a community of prospective talent through content.
👉 Quality vs Quantity of applications - measuring to the right outcomes.

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

We’re super excited to be back for a brand new season of Talking Talent Live!

After going from strength to strength last year, we’re hitting the ground running and sitting down with the inimitable Quila Cervelli. A former New York native, Quila is a genuine employer branding pioneer (dare we say… rock star?), having led award-winning teams at some of Australia’s largest employers.

She’s also taking up co-hosting duties for us this season while our own Brit Anderson is off on maternity leave, so we thought we’d put her in the hot seat before she hops behind the mic.

We’ll be discussing:
- The current state of Employer Branding activation and how it’s evolved over time.
- How to overcome key activation challenges and who’s doing it well.
- Everything we have to look forward to in the upcoming season of Talking Talent Live

We’ve absolutely loved getting to connect and share industry insights with you all over the past year and are so excited for everything season two has in store. Join us as we kick things off with a bang!

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

For our last Talking Talent Live episode of 2022, we’ll be joined by employer brand senior leader, Helen Durkin, who is currently the Head of Recruitment Marketing EMEA at Microsoft.

With over 15 years of industry experience, Helen has led high-performing global EB teams and launched a number of award-winning EVP programmes.

We’ll be talking about:
- Employer brand activation strategies and how to communicate the business impact
- Getting recruiters, hiring managers and employees onboard with a consistent recruitment marketing program
- Taking a global EVP to regional markets - the considerations, challenges and wins

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that! 

We’re so excited to be joined by EY Talent Acquisition Leader and Executive Coach, Lauren Stanton, for episode number seven of Talking Talent Live.

Lauren currently leads Talent Attraction and Acquisition for EY across Oceania and is also a qualified organizational coach who is passionate about helping others rise so that together we can achieve more.

We’ll talk about:
- How EY is focusing less on polish and more on grit when it comes to activating their employer brand.
- Award-winning talent attraction campaign examples that are budget-friendly and high-impact.
- The positive outcome of embedding individual purpose and potential into your talent team culture.

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-to's.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMy, we are so grateful when you do that!