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Most people think starting a podcast is easy.
Travis Chappell knows the truth: most podcasts never make money, most never make it past 10 episodes, and the people who win are usually the ones willing to keep going through the lonely part when nothing is working yet.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Travis Chappell, podcaster, entrepreneur, and host of Travis Makes Friends and Travis Makes Money, to discuss podcasting, networking, monetization, personal branding, media, and where podcasting is headed next.
Travis shares how he went from door-to-door sales to podcasting after realizing he did not want to stay in sales forever. After college, he had a non-accredited degree, no clear career path, and a growing interest in personal development. Then he started listening to shows like Entrepreneur on Fire, The Art of Charm, and BiggerPockets and realized people were building real businesses through podcasting.
Chapters
0:00 Meet Travis Chappell
What Youโll Learn
๐๏ธ Why most podcasts never make real money
๐ค GUEST
Travis Chappell
https://www.instagram.com/travischappell/
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/us/podcast/visibility-with-lauren-cobello/id1896846267
๐ต Spotify:
https://open.spotify.com/show/033pkSbweTnun0mAfwDemS?si=c183d4f69dec402b
SEO Keywords
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What does it really take to become visible?
Not just viral. Not just known for one clip. But visible in a way that builds trust, opens doors, and helps people understand the value of what you do.
In this highlight Episode of The Visibility Podcast, Lauren Cobello brings together powerful moments from Pete A. Sciarrino, Spencer West, Peter Roth, Alex Canavan, Justin Freishtat, Joyce Toti, Jeff Knauss, Megan Thomas, Vanessa Gordon, Ramon Ray, and David Phillips to discuss what visibility actually looks like in real life.
Pete A. Sciarrino shares how consistency helped him grow as a creator. Spencer West talks about humor, identity, and setting boundaries. Peter Roth explains why reputation has to come first. Joyce Toti breaks down why your online presence needs to match who you are in person. Jeff Knauss opens up about identity after selling a company. Vanessa Gordon shares how she turned a creative project into a media and events brand. Ramon Ray explains why going viral is overrated. And David Phillips shares why meaning matters when life no longer feels aligned.
The big lesson is simple: visibility is built through trust, consistency, real relationships, and the courage to keep showing up before everything feels perfect.
Watch until the end to hear why becoming visible is not just about being seen. It is about becoming known for the right reasons.
It is showing up before you feel ready.
This episode is for founders, creators, authors, coaches, speakers, and business owners who want to stop being the best kept secret and start becoming known for the right reasons.
Watch until the end because the final conversation brings it back to one of the biggest questions so many people are quietly asking: what if the life you built no longer fits?
Chapters
0:00 Magic And Visibility
3. What Youโll Learn
๐ฉ Why consistency creates more โluckโ than waiting for the perfect post
๐ค GUESTS
Pete A Sciarrino: https://www.instagram.com/pasmagic/
Spencer West: https://www.instagram.com/spencer2thewest/
Peter Roth: https://www.instagram.com/officialpeterroth/
Alex Canavan: https://www.instagram.com/alexcanavan.co/
Justin Freishtat: https://www.instagram.com/justinfreishtat/?
Joyce Toti: https://www.instagram.com/mrsjoytuckertoti/
Jeff Knauss: https://www.instagram.com/jeffknauss/
Megan Thomas: https://www.instagram.com/meganthomaslaw/
Vanessa Gordon: https://www.instagram.com/vanessapgordon/
Ramon Ray: https://www.instagram.com/ramonraysmarthustle/
David Phillips: https://www.instagram.com/mycoachdave/?
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/
๐ต Spotify:
https://open.spotify.com/
SEO Keywords
Lauren Cobello, The Visibility Podcast, Pete A Sciarrino, Spencer West, Peter Roth, Joyce Toti, Jeff Knauss, Vanessa Gordon, Ramon Ray, David Phillips, personal branding
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What happens when the life you were told to build starts crushing you from the inside?
David Phillips knows that feeling. He had the career path. The structure. The responsibilities. The โnormalโ life. But at some point, he had to ask himself a hard question: do I go back to the work that was draining me, or do I step into something more meaningful?
In this episode of The Visibility Podcast, Lauren Cobello sits down with David Phillips, author of Surfing the Invisible Wave, speaker, and coach, to discuss career reinvention, midlife transitions, menโs mental health, shame, purpose, visibility, and what it really means to build a life that feels aligned.
David shares how his background in architectural project management eventually led him into coaching. At first, he began by supporting his wifeโs health coaching business and working with male clients who needed someone they could open up to. What he discovered was that the biggest struggle was rarely just physical health. It was mindset, belief, identity, and the stories people were telling themselves about what was possible.
Chapters
0:00 Meet David Phillips
2:14 From Architecture To Coaching
4:22 When Work Loses Meaning
7:31 Midlife Reinvention
13:31 Writing Through Story
17:25 Honesty Builds Trust
21:11 The Book As Calling Card
25:37 Who David Helps
28:21 Why Men Stay Hidden
41:15 Visibility Changed Everything
What Youโll Learn
๐งญ How David transitioned from architecture into coaching
๐ญ Why mindset is often the biggest obstacle to change
๐ Why midlife reinvention often begins years before taking action
๐ How stories can teach personal growth better than lectures
๐ง The key difference between guilt and shame
๐ How finding meaning can turn suffering into purpose
๐ฅ Why many men struggle to talk about career and identity
๐ฌ How spouses can create safer conversations around change
๐ฃ Why visibility matters when your message can help others
โค๏ธ How one media moment opened an unexpected new door
๐ค GUEST
David Phillips
https://www.instagram.com/mycoachdave/?
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
Website: https://leveragewithmedia.com/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/
๐ต Spotify:
https://open.spotify.com/
SEO Keywords
David Phillips, Lauren Cobello, The Visibility Podcast, Surfing the Invisible Wave, David Phillips interview,Leverage With Media PRStrategic PR for Entrepreneurs Authors & CEOs Leverage MediaWe help ambitious entrepreneurs
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Everybody wants attention.
But Ramon Ray says attention alone is not enough. You have to be good enough to turn that attention into trust, action, media opportunities, stronger relationships, and real business growth.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Ramon Ray to discuss what it really takes to become known, build authority, earn media, and grow a business in a world where everyone is creating content.
Ramon is a serial entrepreneur, keynote speaker, event host, media company founder, and author of The Celebrity CEO. He has built companies, interviewed major leaders and entrepreneurs, and spent decades helping small business owners understand how to become the face of their business.
Ramon shares how he started building visibility long before personal branding became a buzzword. From email newsletters and early blogging to interviews, events, podcasts, and media platforms, he has seen every version of online visibility evolve. But even though the platforms have changed, the core principle has not.
Chapters
0:00 Meet Ramon Ray
2:16 Visibility Before Buzzwords
6:27 Getting Noticed Today
9:16 Getting Media Ready
17:03 Mistakes Founders Make
20:03 Leveraging Media Hits
23:02 Think Like A Publisher
24:02 Interviewing Big Names
28:00 Why Businesses Stay Small
36:30 Going Viral Is Overrated
What Youโll Learn
๐ฃ Why attention only matters if people take action
๐ง How to find a unique angle in a crowded market
๐๏ธ Why great media guests focus on value first
๐บ How media coverage builds long-term credibility
๐ก Why going viral is not a real business strategy
๐งฑ How consistent media hits compound over time
๐ค Why improv, Toastmasters, and media training matter
๐ค How to build visibility through real relationships
๐ Why small businesses need to think like publishers
๐ How kindness can become part of your brandย
๐ค GUEST
Ramon Ray
Instagram: https://www.instagram.com/ramonraysmarthustle/
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
Website: https://leveragewithmedia.com/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/
๐ต Spotify:
https://open.spotify.com/
SEO Keywords
Ramon Ray, Lauren Cobello, The Visibility Podcast, The Celebrity CEO, Zone of Genius, Genius Talks Mastermind, small business marketing,
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Vanessa Gordon started East End Taste with no plan to turn it into a business.
It was just a blog. A creative outlet. A way to write about restaurants, openings, events, and life in the Hamptons while she was home with her young children.
Then brands started reaching out.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Vanessa Gordon, CEO and publisher of East End Taste, to discuss how she turned a personal blog into a digital media platform, event production company, and luxury lifestyle brand with reach across the Hamptons, New York City, Miami, London, Italy, California, and beyond.
Chapters
0:00 Meet Vanessa Gordon
1:27 Starting East End Taste
5:16 Learning To Monetize
8:03 Bootstrapping A Media Brand
10:05 Growing Into Events
13:04 Rebranding The Platform
18:30 Learning Event Production
21:56 Press And Media Strategy
34:53 Influencers Vs. Media
48:14 What Comes Next
What Youโll Learn
๐ How Vanessa turned a personal blog into a real business
๐ก Why it is okay not to know everything when you start
๐ฐ How to begin pricing your creative work with confidence
๐ Why numbers, credibility, and consistency matter
๐๏ธ How events became a growth engine for East End Taste
๐๏ธ Why press relationships should never feel transactional
๐ How gift bags and sponsorships create brand visibility
๐ค Why loyalty and relationships help events stand out
๐ธ How personal branding changed Vanessaโs business
๐ฅ What most people underestimate about event production
๐ค GUEST
Vanessa Gordon
Instagram: https://www.instagram.com/vanessapgordon/
Business: https://www.instagram.com/eastendtaste/
https://linktr.ee/vanessapgordon?
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
Website: https://leveragewithmedia.com/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/
๐ต Spotify:
https://open.spotify.com/
Keywords
Vanessa Gordon, Lauren Cobello, The Visibility Podcast, East End Taste, Hamptons events, Hamptons lifestyle
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Not every workplace is a safe workplace.
For many victims of sexual harassment and discrimination, speaking up can feel more frightening than staying silent. But as employment attorney Megan Thomas explains, one person finding the courage to come forward can create a ripple effect that helps countless others.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Megan Thomas to discuss workplace sexual harassment, discrimination, retaliation, employee rights, warning signs to watch for, and what to do if you or someone you know experiences misconduct at work.
What You'll Learn
โ๏ธ What legally qualifies as workplace sexual harassment
๐ก๏ธ What to do if you experience harassment or discrimination
๐ฌ Why so many victims choose not to report misconduct
๐ฅ How employers should respond to workplace complaints
๐ฉ The warning signs everyone should recognize
๐ค How to support someone going through harassment
๐ฆ Why one person's story can inspire many others to come forward
๐ Common misconceptions about employment law
๐ฑ How accountability helps build healthier workplace cultures
โจ Why speaking up can create lasting change
Chapters
0:00 Meet Megan Thomas
2:15 How Megan Became an Employment Attorney
7:42 Understanding Workplace Sexual Harassment
13:18 Warning Signs in the Workplace
19:54 What To Do If It Happens To You
26:31 Knowing Your Rights as an Employee
33:46 Supporting Victims Through the Legal Process
38:55 The Power of Speaking Up
44:15 Protecting Future Generations
๐ค GUEST
Megan Thomas
Instagram: https://www.instagram.com/meganthomaslaw/
Website: https://mkt-law.com/
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
Website: https://leveragewithmedia.com/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/
๐ต Spotify:
https://open.spotify.com/
Megan Thomas, Lauren Cobello, The Visibility Podcast, Megan Thomas interview, employment attorney, workplace sexual harassment, workplace discrimination, employee rights, employment law, retaliation, workplace safety, legal advice, women in leadership, workplace culture, sexual harassment attorney
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Jeff Knauss built one of the fastest-growing agencies in the country, sold it, and thought he had finally earned the right to stop working.
Three weeks into โretirement,โ he was having an identity crisis in Finland.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Jeff Knauss to discuss entrepreneurship, failure, leadership, business exits, artificial intelligence, personal branding, and what happens when the thing you thought you wanted no longer makes you happy.
Jeff grew up in a blue-collar family in Central New York. Entrepreneurship was not part of the plan. He started his career in television advertising, working with small business owners and learning how they thought about marketing, customers, and growth.
Chapters
0:00 Meet Jeff Knauss
2:00 Leaving Television Behind
4:30 Fear Versus Regret
8:20 Scaling Digital Hyve
13:36 Leading Through Crisis
18:02 Employees Became Owners
21:25 Retirement Felt Empty
27:34 Starting Over Again
32:29 Building An Authentic Brand
45:28 Why AI Changes Everything
What Youโll Learn
๐ Why Jeff left a safe career to start Digital Hyve
๐ง How fear of regret can be stronger than fear of failure
๐ Why execution matters more than having a good idea
๐ผ How Jeff helped employees become business owners
๐ก๏ธ How leaders balance vulnerability with confidence
๐ฅ Why business success can still lead to burnout
๐งญ What Jeff learned from losing his identity after an exit
๐ค Why authenticity makes personal branding easier
๐ค How AI can remove repetitive work without replacing your best people
โณ Why companies need to begin adopting AI now
๐ค GUEST
Jeff Knauss: https://www.instagram.com/jeffknauss/
https://www.linkedin.com/in/jeffknauss/
https://www.facebook.com/jeffknauss
https://www.jeffknauss.com/
https://arcovo.ai/
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
Website: https://collectivewomensleadership.com/meet-the-founder/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/us/podcast/visibility-with-lauren-cobello/id1896846267
๐ต Spotify:
https://open.spotify.com/show/033pkSbweTnun0mAfwDemS?si=c183d4f69dec402b
Keywords
Jeff Knauss, Lauren Cobello, The Visibility Podcast, Jeff Knauss interview, Arcovo AI, Digital Hyve, artificial intelligence, AI strategy, AI employees.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Corporate America was built for men by men.
Joyce Toti believes women can still win inside that system, but only if they understand the rules, learn how to advocate for themselves, and stop waiting for someone else to hand them an opportunity.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Joyce Toti, founder and CEO of Collective Womenโs Leadership, to discuss women in business, workplace visibility, personal branding, mentorship, confidence, leadership, and what it really takes to become known in a male-dominated world.
Joyce spent 25 years working inside luxury retail, fashion, hospitality, and gaming. Her career included major brands such as Tiffany & Co., Tory Burch, Victoriaโs Secret, Nordstrom, and LVMH. Then COVID changed everything.
Chapters
0:00 Meet Joyce Toti
1:39 From Retail To Leadership
4:19 Building A New Community
7:26 Relationships Before Transactions
12:28 Creating A Visible Brand
17:34 Women In Male-Dominated Rooms
20:13 The Rules Women Miss
23:08 Building Without Losing Yourself
28:20 Reinvention Takes Real Courage
39:23 There Is No Shortcut
What Youโll Learn
๐ผ How Joyce turned 25 years of experience into a new business
โ Why informal relationships can create stronger communities
๐ How to become visible before opportunities appear
๐ค Why women need to advocate for other women
๐ฃ๏ธ How to prepare for difficult workplace conversations
๐ Why consistency matters more than chasing quick growth
๐ How appearance can affect confidence and performance
๐ฑ Why your online presence must match who you are offline
๐ช How to reinvent yourself without erasing your past
๐ฅ Why grit and repetition are the only real shortcuts
๐ค GUEST
Joyce Toti: https://www.instagram.com/mrsjoytuckertoti/
https://www.instagram.com/collectivewomensleadership/
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/us/podcast/visibility-with-lauren-cobello/id1896846267
๐ต Spotify:
https://open.spotify.com/show/033pkSbweTnun0mAfwDemS?si=c183d4f69dec402b
Keywords
Joyce Toti, Lauren Cobello, The Visibility Podcast, Collective Womenโs Leadership, women in leadership, female founders, women in business, personal branding, business visibility
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Justin Freishtat spent five years in college and left without a degree.
He went from earning $7 an hour in warehouses and selling mattresses door to door to building and selling a major food company, entering the investment world, and raising more than $10 million during his first year managing a fund.
But none of it followed the โnormalโ path.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Justin Freishtat to discuss how sales, personal branding, networking, and relentless action helped him move from door-to-door salesman to entrepreneur, investor, hedge fund manager, and marketing agency owner.
Justin shares how he first discovered entrepreneurship while studying music in college. Instead of using the recording studio for classwork, he found musicians on campus and charged them to record, mix, and master their music. That early instinct eventually led him into door-to-door sales, where he spent years learning how to communicate, build trust, handle rejection, and keep going when things did not work.
Chapters
0:00 From College Dropout To Founder
4:11 Degrees Donโt Define Success
7:02 Build Before You Need It
11:02 Why Branding Builds Trust
16:24 Managing Multiple Businesses
21:20 What Actually Drives Sales
23:00 Turning Media Into Revenue
27:03 Handling Critics And Hate
30:15 Your Brand Walks In First
35:46 Building What Comes Next
What Youโll Learn
๐ Why traditional credentials are not the only path into business
๐ช How door-to-door sales taught Justin to earn trust
๐ How to shift your brand when your career changes
๐ฑ Why you should build an audience before you need one
๐ค How networking can challenge limiting beliefs
๐ฌ Why manual conversations often outperform automated outreach
๐๏ธ How podcast appearances can reach valuable audiences
๐ Why views and followers do not always create revenue
๐ก๏ธ How to handle criticism without abandoning your values
๐๏ธ Why a personal brand gives entrepreneurs more ways to rebuild
๐ค GUEST
Justin Freishtat: https://www.instagram.com/justinfreishtat/?
https://www.instagram.com/atphedgefunds/
https://web.facebook.com/p/Justin-Freishtat
https://www.tiktok.com/@justinfreishtat
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/us/podcast/visibility-with-lauren-cobello/id1896846267
๐ต Spotify:
https://open.spotify.com/show/033pkSbweTnun0mAfwDemS?si=c183d4f69dec402b
SEO Keywords
Justin Freishtat, Lauren Cobello, The Visibility Podcast, Justin Freishtat interview, personal branding, entrepreneur podcast
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What if your biggest advantage isn't where you live, but who you're willing to meet?
Most people think they need to move to a major city to build a successful business, media company, or personal brand.
Alex Canavan proved otherwise.
In this episode of The Visibility Podcast, Lauren Cobello sits down with Alex Canavan, founder of the CNY Women's Network and host of the Cultivate Podcast, to discuss entrepreneurship, networking, community building, media, visibility, personal branding, and how she built one of the most influential women's business platforms in Upstate New York.
Alex shares her journey from competitive dancer to MAC makeup artist, entrepreneur, event founder, podcast host, and media company owner. She explains how a single pitch at age 23 led to the creation of the CNY Women's Summit, which eventually evolved into a thriving media and events business.
CHAPTERS
0:00 From Dancer To Entrepreneur
4:04 Becoming A MAC Makeup Artist
7:16 The Pitch That Started Everything
10:37 Why Small Markets Win
15:20 Overcoming Imposter Syndrome
20:15 Why She Started A Podcast
24:12 The Rebrand That Changed Everything
31:35 Building A Community From Scratch
37:17 The Power Of Experiential Marketing
47:59 What's Next For Alex Canavan?
WHAT YOU'LL LEARN
๐ก How Alex built a media company without a media background
๐๏ธ Why podcasting accelerated her growth
๐ค The networking strategy that opened doors
๐ How to build a business in a small market
๐ฅ Why visibility creates opportunity
๐ The power of relationship-driven growth
๐ญ How to overcome imposter syndrome
๐ฏ Why asking is one of the most underrated skills in business
๐ The secret to building a strong community
โจ How experiential marketing drives engagement
๐ค GUEST
Alex Canavan: https://www.instagram.com/alexcanavan.co/
๐ธ Follow the Host
Lauren on Instagram: https://www.instagram.com/lauren_cobello/
๐ง LISTEN TO THE PODCAST
๐ Apple Podcasts:
https://podcasts.apple.com/us/podcast/visibility-with-lauren-cobello/id1896846267
๐ต Spotify:
https://open.spotify.com/show/033pkSbweTnun0mAfwDemS?si=c183d4f69dec402b
SEO KEYWORDS
Alex Canavan, Alex Canavan podcast, CNY Women's Network, Cultivate Podcast, Lauren Cobello
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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