Episode 63: The Two Questions Keeping Your Business Small

I started recording this episode with a lot of emotions. Moments before, my husband (who's also my business partner) and I had just discovered we surpassed our revenue goals for the year. The emotion overwhelmed me because for eight of my ten years in business, this was the game I always wanted to play. For the first 8 years, two seemingly responsible questions kept me stuck in my comfort zone.

In this episode, we expose why asking "How do I know it's going to work?" and "Is it the right time?" actually prevents growth rather than ensuring it and we reveal the mindset shift required to take action.

Episode Summary:

This episode confronts the two questions that paralyze entrepreneurs at every stage. Whether you're launching your first product or making your tenth strategic hire, these questions disguise fear as prudence and keep you playing smaller than your vision demands. Through wisdom from my own coach about making offers work rather than choosing perfect ones and the principle Andrew and I use to match value with revenue, you'll learn why certainty-seeking is the enemy of extraordinary outcomes. This episode challenges you to stop calculating your way to guarantees and start operating from desire rather than fear.

Key Takeaways:

Why These Questions Keep You Stuck:

The Safe Zone:

The Spaghetti Strategy:

Making Offers Right vs. Choosing Right Offers:

The Value-Revenue Principle:

Operating From Desire vs. Fear:

Episode Highlights:

[00:00] Emotional opening after hitting revenue goals [01:30] Ten years in business, eight playing small [02:45] The satisfaction of finally playing a bigger game [03:30] The two questions clients always ask [04:15] Why these are the wrong questions [05:00] Entrepreneurship has no certainty [06:00] How these questions show up for new and seasoned entrepreneurs [07:30] Expanding capacity for uncertainty [08:45] Two years ago vs. today's reality [09:30] Desire vs. fear in business building [10:15] Chris Jenner's spaghetti-at-the-wall approach [11:30] Running experiments as an entrepreneur [12:45] The safe zone teaches you nothing [14:00] My coach's wisdom about making offers work [15:30] How my offers have evolved through iteration [17:00] The Visionary Mindset Program journey [18:00] Learning through doing, not planning [19:30] Behind the scenes of our marketing approach [20:45] Adding value first principle [21:30] Founder Consult Week example [23:00] Estimating value-revenue equivalence [24:30] You don't know until you try [25:45] Planning for 2026 revenue [26:30] Over-delivering as standard practice [27:15] Connect with desire, not fear [28:30] Courage as currency [29:00] Playing outside your safe zone

Memorable Quotes:

"The certainty game is a game of small numbers of what we already know. The big game is in the unknown."

"We need to throw spaghetti at the wall, but we need to be okay with making mistakes, with things not going our way."

"If you spend an entire year throwing spaghetti at the wall and fail miserably, what you learn in that year of failures will take you to your goals the following year."

"It's not about choosing the right offer, it's about making an offer and then making it right."

"If you build a business from fear, there are no guarantees that you won't fail. You can be as conservative as possible and still fail."

"Courage is your currency. Having the courage to follow your desires, to make a guess and put it out there even when you're scared."

"Learning to be with uncertainty and playing outside your safe zone is how you will play the biggest game."

Your Action Steps:

 Connect with Carolina:

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If this episode was helpful, please drop and rating and give us a follow. Your support helps other entrepreneurs discover the show and enables us to continue creating this free content. 

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Feedback can sting. "We need to talk." That's enough to tense up your body and make your mind race. Immediately we want to get defensive, and moments later you're either attacking back or shutting down completely. There's a better way.

In this episode, we explore why even the most successful leaders struggle with feedback and reveal the nine-step framework that transforms criticism into rocket fuel for growth.

Episode Summary:

After opening with a powerful reflection on gratitude and the gift of being human (even the uncomfortable parts), this episode tackles one of leadership's most vulnerable moments... being on the receiving end of feedback. Building from the biological reasons our brains interpret criticism as danger to the specific steps that separate defensive leaders from growth-oriented ones, you'll learn how to stay grounded even when feedback comes wrapped in emotions, accusations, or poor delivery. Through real scenarios from coaching sessions and practical frameworks, this episode transforms how you process criticism, extract value from messy feedback, and demonstrate the kind of leadership that builds trust through visible growth.

Key Takeaways:

Why Feedback Triggers Our Defenses:

The Four Automatic Responses to Avoid:

What Makes Leaders Great at Receiving Feedback:

Handling Poorly Delivered Feedback:

The 9-Step Framework:

Episode Highlights:

[00:00] Thanksgiving gratitude reflection [02:30] The gift of experiencing all human emotions [04:00] Introduction to receiving feedback [05:00] Why feedback threatens our identity [06:30] Biological reasons feedback feels like danger [07:45] How self-criticism amplifies feedback pain [09:00] High performers and feedback resistance [10:15] Uncertainty and the discomfort of change [11:30] Four automatic threat responses explained [13:45] The superhuman response to feedback [15:00] Staying with tension as a skill [16:30] Separating identity from work [18:00] Curiosity as the antidote to defensiveness [20:00] Understanding impact versus defending intention [22:00] Viktor Frankl quote on space between stimulus and response [23:30] Finding the gift in messy feedback [25:00] Not all feedback deserves equal weight [27:00] Client example: "You don't care about my project" [29:00] Team example: Strategic pivot backlash [30:30] Responding when feedback is poorly delivered [32:00] Acknowledging emotions without accepting attacks [34:00] When to enforce boundaries [36:00] Post-conversation processing questions [38:00] The 9-step framework begins [40:00] Preparation and positive intent [41:30] The power of taking notes [42:45] Listening to understand [44:00] Pausing and self-coaching [45:30] Acknowledging impact without blame [47:00] Finding the 2% truth [48:30] Creating shared future vision [50:00] Implementation decisions [51:00] Growth through visible action [52:30] Self-kindness as the secret weapon

Memorable Quotes:

"Between stimulus and response, there is a space. And in that space is your opportunity to choose your reaction."

"The work we do in coaching is superhuman. The human response is to defend. The superhuman response is to use our consciousness to override those automatic responses."

"People who are great at receiving feedback don't need to protect their ego. They need to build their future."

"You don't have to agree with someone's story and you can still respect their experience."

"Your job is not to fix their narrative but to understand the impact you had."

"No matter how the feedback comes, you can turn any feedback into something that helps you grow."

"The most powerful response to feedback is action."

"The criticism that hurts me the most is the judgments I have about myself."

Your Action Steps:

Resources Mentioned:

About This Episode:

This episode transforms the universal discomfort of receiving criticism into a competitive advantage for visionary leaders. Rather than protecting your ego through defense mechanisms that block growth, you'll learn to mine even the messiest feedback for insights that accelerate your development. By understanding the biological and psychological forces at play, then applying the practical nine-step framework, you'll join the ranks of leaders who turn every piece of feedback into fuel for their vision.

Connect with Andrew:

Subscribe & Review:

If this episode helped you transform how you receive feedback, please follow and rate the podcast. Your support goes a long way in supporting this free content. 

If you're anything like the entrepreneurs I know, you've had nights lying awake at 2 AM mulling over the problem that can't wait until morning to solve... or furiously refreshing your email to see if the algorithm favored the post you poured your soul into... or checking every few minutes to see if that article about your business has been published...

Meanwhile, the action items that need your attention sit untouched on your desk.

In this episode, we expose the factors that are draining your energy while simultaneously keeping you stuck, and we cover the ONLY three things you can actually control that determine your success.

Episode Summary:

Most entrepreneurs spend their mental energy obsessing over things completely outside their control… could be the market conditions, algorithm changes, client decisions, or employee satisfaction levels. This creates a dangerous illusion of being “strategic” when it's actually just your worry disguised as your responsibility. This episode reframes how visionary leaders should approach problems and uncertainty. You'll learn the critical distinction between low-quality problems that make you a victim and high-quality problems that make you powerful, plus a coaching exercise to move from anxiousness to productivity.  

Key Takeaways:

What’s Draining Your Energy and Killing Your Business:

The Only Three Things You Can Control:

Low-Quality vs High-Quality Problems:

Why We Choose Victimhood:

The Decision-Making Truth:

Episode Highlights:

[00:00] Introduction: The mindset difference between anxious and powerful entrepreneurs [02:00] Energy as fundamental requirement for business growth [03:30] The biggest energy leak: obsessing over uncontrollables [04:45] Why worry feels strategic but isn't [06:00] The cost of worrying: anxiety, indecision, self-doubt [07:30] Spinning in indecision and too many options [09:00] The realistic view: most things aren't in our control [10:30] The only three things you can control [12:00] Thoughts, emotions, and actions explained [14:00] Agua Bendita founders story: "Every day there is a problem" [16:30] Father's wisdom: "That's what leaders do—solve problems" [18:00] Tony Robbins on quality of problems [19:30] Low-quality problems defined [21:00] Reframing from victim to hero [22:30] AI fear example: from scary future to preparation [24:00] Why victimhood feels easier [25:30] The high price of avoiding responsibility [27:00] Decision-making as vulnerability [29:00] Why we avoid decisions [30:30] Expanding emotional capacity for uncertainty [31:30] Selling yourself on your decisions first [33:00] Making decisions right through action [34:00] The coaching exercise

Memorable Quotes:

"Worry is not strategy. Worry is just your brain trying to create certainty in a place where certainty doesn't exist."

"If you want to be successful entrepreneurs, you have to continue expanding your ability to be with uncertainty."

"We don't sign up for this because we want a life without problems. We sign up because we want to become better at solving those problems."

"The reason why they hired me is to solve problems. That's what leaders do."

"When we change the way we look at problems, we go from feeling like a victim to feeling like the hero of our own story."

"Entrepreneurship is not about waiting for the perfect decision. It's about making a decision and then making it right through our actions."

"Your job as the founder is to elevate the quality of the problems you're solving."

Your Action Steps:

Connect with Carolina:

Take a minute to think... are there any conversations you've been avoiding lately? Maybe it's an underperforming manager, a team member missing deadlines, or a client who's gone off the rails? You probably know it needs to happen but every time you think about it, your chest tightens. What if they get defensive? What if they quit or churn? What if you make things worse?

In this episode, we dive into the exact step-by-step framework for having difficult conversations that transform conflict into clarity and broken trust into stronger partnerships.

Episode Summary:

Building on Part 1 of this series, this episode delivers the tactical framework I teach all my clients for navigating difficult conversations. From the crucial preparation phase through the conversation itself to the follow-up that ensures real change, you'll learn why most leaders approach these conversations backwards and how to flip the script. Through real examples including the manager who couldn't delegate and the business partners who built an unbreakable bond through monthly "hard stuff chats," this episode transforms one of leadership's most dreaded tasks into a powerful tool for growth.

Key Takeaways:

The Two-Part Preparation:

The Conversation Framework:

Creating Safety Throughout:

The Follow-Through:

Episode Highlights:

[00:00] Welcome and request for ratings/reviews [01:30] Why preparation determines success [02:45] The importance of giving advance notice [04:00] Separating facts from stories exercise [06:30] Example: The underperforming manager scenario [09:00] Understanding your true intention [11:00] How to start the conversation [13:00] The power of sharing your theory vs. stating truth [15:30] Why listening is the most underrated leadership ability [17:45] Taking notes and staying curious [19:00] Apologizing for your part builds trust [21:30] Moving into action planning [24:00] The importance of written follow-up [25:30] Post-conversation evaluation [27:00] Why relationships happen over time [28:30] The "hard stuff chat" example [31:00] You can't control others' emotional reactions [33:00] Being okay with big emotions [34:30] When safety breaks, name it [36:00] How breaks in relationships create strength

Memorable Quotes:

"True listening means you set your brain into the mode of curiosity with the intention of understanding what the other person is saying, not to approve or disapprove."

"When you finish one of those conversations, I want you to put the success measure a hundred percent on you."

"Leaders have that ability to receive feedback, process it, and own their part."

"Relationships happen over time. This is not about having a single battle, but it's a campaign."

"When we break a bone and it heals, the part through which the bone broke grows even stronger than before. It's the same thing with relationships."

"The measure of your leadership is how you show up when the stakes are high."

Your Action Steps:

Resources Mentioned:

About This Episode:

This episode delivers the tactical framework that transforms difficult conversations from dreaded confrontations into catalysts for growth. Instead of avoiding conflict or diluting your message to spare feelings, you'll learn how to create psychological safety while delivering clear, actionable feedback that strengthens relationships and drives results.

Connect with Andrew:

Subscribe & Review:

If this episode gave you the confidence to tackle that conversation you've been avoiding, please subscribe to The Visionary's Pursuit and leave a review. Your feedback helps other visionary leaders discover the show and join our community of founders building exceptional businesses.

The conversations you're avoiding are slowly destroying your most important relationships. The unspoken truths between you and others are creating distance that's eroding trust, building resentment and ultimately costing you success and happiness.

In this first part of a two-part series on how to have these difficult conversations, we explore why difficult conversations are the determining factor in relationship quality, how avoiding them creates more conflict than having them ever could and why the belief that good relationships don't have arguments is dangerously wrong.

Episode Summary: Drawing from years of coaching executives and founders, I address one of the most common leadership challenges: navigating difficult conversations with employees, bosses, business partners and even family. Through the story of a COO whose once-fantastic relationship with her CEO crumbled into resentment because they avoided core conversations, this episode exposes the hidden cost of "keeping the peace." I frame it this way... each unspoken truth is like placing a pillow between you and the other person for each withhold you have, until there's so much distance that just their presence bothers you. The episode challenges the misconception that good relationships don't have arguments, revealing instead that relationships without difficult conversations are superficial masks destined to break. Most importantly, I distinguish between conflict (reactive, emotion-fueled, about being right) and difficult conversations (proactive, understanding-focused, about solving problems together), while exploring the Pygmalion Effect and how our beliefs about others directly impact their performance.

Key Takeaways:

The Cost of Avoidance:

The Pillow Metaphor:

Conflict vs Difficult Conversations:

The Pygmalion Effect:

When to Have Difficult Conversations:

Episode Highlights: [00:00] Welcome to episode 59 - part one of difficult conversations series [01:30] Tony Robbins quote: relationship quality determines life quality [02:15] Most of us never received training on good relationships [03:00] Defining difficult conversations - high stakes, strong emotions [04:00] Examples: performance feedback, unmet expectations, boundaries [05:00] Why avoiding conversations erodes trust and accumulates tension [06:30] COO and CEO story - from fantastic to leaving the company [08:00] The pillow metaphor explained [10:00] How to know you've created too much distance [11:00] Quality of relationships determined by difficult conversations [12:00] Good relationships aren't conflict-free - that's a misconception [13:30] If you don't talk it out, you'll act it out [14:30] Difference between conflict and difficult conversations [15:30] Brené Brown: "Clear is kind" [16:00] Conflict as me vs you, conversations as us vs problem [17:00] Is it worth the discomfort - assessing belief in the person [18:30] The Pygmalion Effect research explained [20:00] Teacher expectations impacting student performance [21:00] How beliefs about employees affect their success [22:30] If you don't believe in them, have the conversation to end it [23:30] Recap and preview of part two [24:00] First step preview: putting righteousness aside

Memorable Quotes:

"The quality of our relationships determines the quality of our life."

"When we don't address the elephant in the room, when we don't address the truth, the core of what's bothering us, it grows and relationships end."

"If you don't talk it out, you will act it out."

"Clear is kind. When we're clear about our expectations, our thoughts, our feedback, that is demonstrating kindness to the other person."

"Conflict is me versus you. Difficult conversations are us versus the problem."

"The quality of your relationships are determined by the difficult conversations you have."

Resources Mentioned:

About This Episode: This episode tackles one of leadership's most critical skills - having difficult conversations. I dismantle the myth that avoiding conflict creates harmony, revealing instead how unspoken truths destroy relationships from the inside out. Through practical examples and psychological insights, you'll understand why the conversations you're avoiding are costing you trust, connection and success. This is essential listening for any leader, entrepreneur or person who wants authentic, lasting relationships.

Connect with Carolina:

Subscribe & Review: If this episode opened your eyes to the conversations you need to have, please rate and follow Visionary's Pursuit. Your support helps us to continue providing you with this free weekly content.

Next Episode Preview: In Part Two, I walk through the exact steps for having successful difficult conversations, starting with the crucial first step: putting your righteousness aside and taking full responsibility for your part. Don't miss the framework that will transform how you approach every challenging conversation.

You have a plan to hit your growth targets, you have the metrics and the roadmap. But consider this... what if pursuing that goal is actually burning you out because you're missing something bigger?

In this episode, we explore the critical difference between vision and goals through the lens of Dan Sullivan's "10x is Easier than 2x" framework. Learn why your biggest dreams simplify decision-making, how Netflix's vision transformed an entire industry and why letting go of what's working might be the key to exponential growth.

As 2025 ends, Carolina reflects on whether to push for year-end revenue goals or step back to reconnect with vision for 2026. This leads to a powerful exploration of how goals keep us moving forward while vision makes that movement meaningful. Through client examples and insights from "10x is Easier than 2x," this episode reveals why 10x thinking requires identity transformation rather than just doing more of what already works.

Goals vs Vision:

2x vs 10x Thinking:

The Identity Transformation:

Real-World Application:

[00:00] Introduction and podcast rating request [01:30] End of year reflection on pushing vs stepping back [03:00] The difference between vision and goals explained [04:30] 10x is Easier than 2x book connection [06:00] Vision stretches identity while goals provide roadmap [07:30] Personal example of doubling revenue vs becoming thought leader [09:00] Why you need both vision and goals [10:30] How vision includes lifestyle considerations [11:45] Dan Sullivan on 2x doing more vs 10x choosing what matters [13:00] $5M to $30M client story [15:00] Why 2x feels safer but creates burnout [16:30] Netflix DVD to streaming transformation [18:00] Letting go of safety and control [19:30] How vision simplifies decision making [20:45] Bigger vision equals more happiness [21:30] Identity transformation requirements [23:00] Energy of goals vs vision [24:30] Sometimes vision means downsizing first [25:30] Invitation to pause and imagine your 10x vision [27:00] Vision as compass and goals as roadmap

"Goals keep us moving forward but vision is what makes that movement meaningful."

"2x goals are about doing more of what you're already doing. 10x visions are about doing only what matters most."

"If you want to be happier in your life, you need a bigger vision."

"Your vision is the compass. Your goals are the roadmap."

"10x is really easier than 2x, not because it takes less effort but because it is more aligned, more clear and more meaningful."

This episode challenges entrepreneurs to think beyond incremental growth and embrace transformational vision. Carolina breaks down why doubling your revenue through hustle leads to burnout while pursuing a 10x vision actually simplifies decisions and creates meaning. Through practical examples and frameworks, you'll understand how to hold both vision and goals in a way that creates sustainable success and fulfillment.

If this episode inspired you to think bigger about your business and life, please rate and follow Visionary's Pursuit. Your support helps us continue creating free content every week and helps other visionary leaders discover the show.

For nine years, I've been waking up at 3 AM, wide awake and ready to conquer the world. If you're a entrepreneur who can't seem to turn off your brain, this episode is for you.

In a more personal exploration, we cover the addiction to achievement that drives most founders and why our greatest strength becomes our greatest vulnerability when it comes to rest. Drawing from my own journey with chronic sleep issues and the wisdom of my doctor who said "your body is in bed but your brain isn't," we uncover practical strategies for downregulating your nervous system without sacrificing your ambition.

Episode Summary:

This episode reveals why high achievers struggle with rest. I share my ongoing journey of learning to slow down, including the radical step of asking my husband child-lock my phone and the micro-practices that are finally helping me sleep through the night. You'll discover why traditional relaxation advice fails for ambitious entrepreneurs and learn a new approach that honors both your drive and your need for restoration.

Key Takeaways:

The High Achiever's Sleep Problem:

Why We Love Being Busy:

Building Nervous System Flexibility:

Episode Highlights:

[00:00] Welcome and invitation to rate/share the podcast [02:00] This episode is about something I'm learning, not mastering [04:30] My nine-year struggle with 3 AM wake-ups [06:00] Doctor visits and traditional advice that didn't work [08:00] Confession: Having my husband child-lock my phone [10:30] The moment before sleep when anxiety hits [12:00] Doctor's insight: "Your body is in bed but your brain isn't" [14:00] The endless mental load of being a founder and parent [16:00] Why I volunteer for everything despite being overwhelmed [18:00] The addiction to achievement and feeling important [20:00] My failed attempt to slow down after having my second child [22:30] Appreciating the miracle of nature and presence [24:00] Mary Oliver's poem and misunderstanding its message [26:00] Current practices: Deep breaths and affirmations [28:00] Eating lunch without distractions (the hardest practice) [30:00] How smartphones keep our brains constantly activated [32:00] Learning to be present with my kids without my phone [34:00] The process of retraining our ability to do nothing [36:00] Why Zebras Don't Get Ulcers explanation [38:00] Turning off to turn on - flexibility is key [40:00] Final encouragement to be more like zebras

Memorable Quotes:

"Your body is in bed but your brain isn't."

"I love being activated. I love doing three things at the same time and being challenged and being creative and solving things."

"Slowing down and practicing the art of doing nothing is also a way of appreciating the present moment."

"Ambition and presence are not opposite. They're actually complementary."

"The more I learn to downregulate, the better I can be when I need to upregulate and be creative and solve problems."

"Let's be a little bit more like zebras."

Your Action Steps:

Resources Mentioned:

About This Episode:

This episode breaks the myth that constant activation equals productivity. Carolina vulnerably shares her ongoing struggle with sleep and nervous system regulation, offering not perfected solutions but real practices she's implementing in real-time. Through personal stories and scientific insights, you'll learn why your drive for achievement might be sabotaging your rest and how developing nervous system flexibility can enhance both your ambition and your ability to be present.

Connect with Carolina:

Subscribe & Review:

If this episode resonated with your experience as a high-achieving entrepreneur, please subscribe to Visionary's Pursuit and leave a review. Your feedback helps other visionary leaders who struggle with turning off their brains discover practical strategies for sustainable success.

You've been told to leave your emotions at home and bring only logic to work so in this episode, we explore groundbreaking research from Yale and Stanford that shows the best advice is to do almost the opposite. In other words, suppressing emotions actually degrades your cognitive function and decision-making abilities. Drawing from neuroscience and real-world leadership examples, we reveal why emotional intelligence drives everything from company valuation to team performance and introduce a four-skill framework that transforms emotions from liabilities into leadership assets.

I was once called "brave" for discussing emotions after I spoke at a corporate event revealing just how uncomfortable we are with feelings in professional settings. Reviewing research from Yale Center for Emotional Intelligence and insights from neuroscientist Lisa Feldman Barrett, this episode dismantles the myth that strong leaders suppress their emotions. Instead, we learn why the best leaders know how to regulate (not suppress) their emotional experiences and how this ability directly impacts strategic thinking, creativity and company performance.

The Two Ways People Handle Emotions:

The Science of Suppression:

The Four Skills Framework for Emotional Mastery:

The Business Case for Emotional Intelligence:

[00:00] Introduction and the TV interview story [02:30] Why emotions are our GPS and universal language [04:00] The two dysfunctional ways we handle emotions [06:15] Research on suppressing emotions and cognitive function [08:30] Yale and Stanford findings on emotional suppression [10:00] The parking brake analogy [11:45] Leaders who regulate emotions vs suppress them [13:00] Wharton research on negotiation and EQ [14:15] Korn Ferry study on CEO emotional intelligence [16:00] Common misconceptions about emotions at work [18:30] The Self-Coaching Model and thoughts creating emotions [20:45] Numbness vs resilience [22:30] The Judith Wright quote on pain and love [24:00] The four skills framework introduction [25:30] Acceptance skill explained [27:00] Identification and Lisa Feldman Barrett's research [29:00] Expression without blame [31:00] Completion and the 90-second rule [33:00] Emotional mastery as self-care

"When we suppress emotions, we reduce our ability to recall memories and we reduce our capacity for making good decisions."

"Suppressing emotions is like driving a car at 80 miles per hour with the parking brake still on. You may be moving forward but you're burning out in the process."

"74% of investors believe emotional intelligence in a CEO improves company valuation."

"Peace is not the absence of pain but the result of the acceptance and expression of pain."

"Every metric founders care about (valuation, performance, growth, innovation, retention) depends on skills that are related to emotional intelligence."

This episode challenges the conventional wisdom that emotions don't belong in business. We present research demonstrating that emotional suppression actually impairs leadership performance while emotional regulation enhances it. Using frameworks and insights taken from neuroscience, you'll learn why emotional intelligence represents the deepest form of self-care and professional development available to visionary leaders.

If this episode changed how you think about emotions in leadership, please subscribe to Visionary's Pursuit and leave a review. Your feedback helps other visionary leaders discover the show and join our community.

You finally land the million-dollar investment, or close the deal you've been chasing for months, or hit some ambitious goal that never felt realistic… and then, right in that moment of pure joy, a less enjoyable thought crosses your mind: "What if I lose this? What if I can't deliver? What if this is as good as it gets?"

In this episode, we explore why joy is actually our most vulnerable emotion and how foreboding joy (that tendency to imagine disaster in our happiest moments) might be actually limiting your capacity for greater success. Drawing from research and my experience working firsthand with my clients, we reveal how gratitude becomes the antidote to fear and the key to expanding what you can hold in your business and life.

Episode Summary:

Through stories of entrepreneurs feeling foreboding joy after experiencing success along with moments and insights from neuroscience and positive psychology, this episode transforms how you think about joy, vulnerability and your capacity to receive more. You'll learn why your nervous system associates success with danger and discover practical tools to rewire this response through gratitude and somatic practices.

Key Takeaways:

The Vulnerability of Joy:

Understanding Foreboding Joy:

The Gratitude Solution:

Building Capacity for More:

Episode Highlights:

[00:00] Introduction to the pattern of joy and heartbreak [02:30] The special moments with kids that trigger foreboding joy [04:00] Client story: Raising the first million and immediate worry [05:15] Client story: Landing the deal and fearing failure [06:45] Why joy is our most vulnerable emotion [08:00] Brené Brown's research on foreboding joy [09:30] The nervous system's response to success [11:00] How gratitude rewires our response to joy [12:30] The neuroscience behind gratitude practices [14:00] Research on gratitude and long-term thinking [15:30] Personal breakthrough with coaching conversation [17:00] Building capacity to hold more success [18:30] The Taylor Swift joke that created permission [20:00] Four practices for expanding capacity [21:30] Regulating your nervous system after wins [23:00] Upgrading your self-concept for success [25:00] Building emotional range for all feelings [26:30] Two approaches to gratitude practice [28:00] Transforming vulnerability shudders into gratitude [29:30] Final thoughts on receiving joy

Memorable Quotes:

 "Joy doesn't make us grateful. Gratitude makes us joyful."

"The higher we rise, the more there is to lose."

"Gratitude doesn't just make us happier. It expands our capacity to hold more joy, more success, more money, more visibility without collapsing into fear or stress or shame."

"When our nervous systems associate success with danger, we will unconsciously avoid it."

"Success isn't a once in a lifetime thing but the new level you've achieved."

"Being a visionary is not just about dreaming big. It's about learning to hold the emotional range that comes with success."

"When life gets good, let's not rehearse tragedy. Let's instead receive the joy, breathe it in, and tell ourselves, thank you."

Your Action Steps:

Resources Mentioned:

About This Episode:

This episode challenges the assumption that success should feel comfortable. We reveal why our greatest moments of achievement often come with a side of dread and provide a scientific framework for expanding what we can hold. Through vulnerable personal stories and proven practices, you'll learn to stop rehearsing tragedy and start receiving the success you've worked so hard to create.

Connect with Us!

Subscribe & Review:

Please subscribe to receive the weekly podcast and please be sure to leave a review! Your support is invaluable.

Your pitch is perfect, your logic is airtight and your value proposition is crystal clear. So why won't they buy, invest or partner with you?

In this episode, we explore why most entrepreneurs approach influence backwards and reveal the three fundamental pillars that actually move people to action. Drawing from client cases including a stalled bank loan and a resistant team, we break down the difference between influence and manipulation and why the person you need to influence first is always yourself.

Episode Summary:

After reflecting on September's achievements and the beauty of being in the "messy middle" of entrepreneurship, we dive into one of the most critical skills for any visionary leader... influence. Carolina shares insights from working with clients in the Visionary Mindset Program's sales module, revealing why traditional persuasion tactics fail and what actually creates genuine influence. Through stories from the trenches and wisdom from sources like Brené Brown's work on trust, this episode transforms how you think about getting others to say yes.

Key Takeaways:

The Foundation: Influence Starts With You

The Three Pillars of Influence:

Common Influence Mistakes:

Episode Highlights:

[00:00] Introduction and gratitude for September [02:30] The beauty of the "messy middle" in entrepreneurship [04:15] Sebastian's parking spot at Disney Studios story [06:45] Why influence is the oxygen of business [08:30] Business school lesson: Your biggest challenges will be about people [10:00] Influence vs. convincing vs. manipulation [12:30] The first person you must influence is yourself [14:45] Rating your belief in what you're selling [16:00] First pillar: Building genuine trust [18:30] The Speed of Trust insights [20:00] Brené Brown on trust and safety [22:15] Second pillar: Removing judgment [24:30] The bank employee story [26:45] Third pillar: Understanding what already matters to them [29:00] The inherited team example [31:30] Common mistakes that kill influence [33:15] The car buying example [35:00] Playing the long game with integrity

Memorable Quotes:

"The person with the most certainty in a situation will ultimately influence the other."

"Trust is when someone feels that something that is important to them is safe with us." - Brené Brown reference

"You can only influence people through what already matters to them."

"Influence is not about convincing someone to believe the same things that you believe but finding what matters to them and connecting that to your vision."

"At the end of the day, businesses are not just the numbers, businesses are people."

Your Action Steps:

Resources Mentioned:

About This Episode:

This episode challenges the conventional approach to influence that most entrepreneurs default to. Instead of perfecting your pitch or sharpening your arguments, Carolina reveals why understanding and aligning with what already matters to others is the key to genuine influence. Through client examples and practical frameworks, you'll learn how to build trust, remove judgment and create authentic connections that lead to yes.

Connect with Carolina:

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