Brand websites are often pretty similar — there are product pages, pictures, carousels, maybe even videos. That’s worked for a while, but Matt Gorniak, the CEO of Threekit, says it’s time to up the ante. Threekit is creating a whole new category for brands who want to get into visual commerce and bring 3D and AR into the fold. Matt talks about what that looks like on this episode. 

Tune in to learn:

• How do you get the most out of visual commerce? (9:00)
• Rethinking what the virtual commerce experience will look like (12:00)
• What’s going on with NFTs (20:40)
• How do you measure the ROI of your visual commerce investments? (25:40)

Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at http://www.salesforce.com/commerce 

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