Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

In this episode, host Brian Lofrumento is joined by a special guest, Shawn Sundsvold, co-owner and COO of Gold Bear Media, a marketing agency specializing in organic growth strategies. Shawn dives deep into the importance of measuring progress, tracking success, and celebrating achievements in your entrepreneurial journey. From understanding your target audience's stories to harnessing the power of social media for brand recognition, this episode is packed with valuable insights and practical advice. So, sit back, grab your favorite beverage, and get ready to learn how to embrace consistency and achieve your goals as a wantrepreneur turned entrepreneur. Let's dive in!

ABOUT SHAWN

Shawn Sundsvold is the co-owner and COO of GoldBear Media, a full-service marketing agency focused on helping coaches, entrepreneurs, and small businesses through organic growth strategies. Their goal is to build brand identity and recognition through social media strategies focused on building engagement, simple and elegant web design, and targeted SEO.

Since February 2020, they’ve had the opportunity to help multiple brands and entrepreneurs build thriving 6 and 7-figure businesses, often increasing YoY revenue by 30-40% within a year while also increasing reach and engagement across their digital platforms

Shawn is also a certified life coach and self-proclaimed word nerd who loves the art and science of choosing the right word for the right moment.

Shawn owns GoldBear Media with his wife and partner, Kelly, who herself has over 20 years of experience in marketing. Shawn and Kelly have 4 kids together, ages 19, 18, and 14-year-old twins.

Prior to GoldBear Media, Shawn worked in sales and operations for Fortune 500 companies like Dell, T-Mobile, and Five Below, and has tried other entrepreneurial ventures including A/V consulting, futures trading, and real estate.

LINKS & RESOURCES

• Visit GoldBear Media’s Website
• Follow GoldBear Media on Instagram
• Find GoldBear Media on Facebook
• Follow GoldBear Media on LinkedIn
• Connect with Shawn on LinkedIn

In today's episode, host Brian Lofrumento is joined by incredible guest Glenn Akramoff, a thought leader, an expert in workplace health, and founder of Akramoff LLC. In this dynamic conversation, Glenn shares his insights on the challenges faced by organizations in creating a healthy work culture and the importance of leadership in navigating these issues. Get ready to dive deep into the six pillars of workplace health, the impact of generational changes, the power of purpose, and much more. Whether you're an entrepreneur, a leader, or simply seeking inspiration, this episode will provide valuable insights to help you thrive in the modern workplace. So grab your notepad and get ready to learn, as we dive into the wisdom shared by Glenn Akramoff on The Wantrepreneur to Entrepreneur Podcast!

ABOUT GLENN

Glenn Akramoff is the founder and CEO of Akramoff LLC. His expertise is rehabilitating and revitalizing municipal government workplaces and has developed a program that will improve any organization by returning humanity to the center of focus.

LINKS & RESOURCES

- Visit Akramoff’s website

- Follow Akramoff on LinkedIn

- Subscribe to Akramoff’s YouTube channel

- Follow Glenn on X

- Connect with Glenn on LinkedIn

- Get a copy of ‘The Human Centered Team’

In today's episode we'll talk about how gaining momentum in one area (ANY area!) of your life can start to build momentum across ALL areas of your life.

In today's episode we're going to talk about THE simplest thing you can do to start getting more eyeballs and attention on your business... which leads to more conversations, more sales, and more potential referrals!

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento welcomes entrepreneur and business consultant Anthony Gindin, CEO and Founder of Futurecraft Consulting. They discuss the concept of incrementalism and its antidote, total destruction, and rebuilding. Anthony shares insights into the importance of understanding various components of a business and the need for a checklist to reimagine and question existing processes. Anthony also touches on the challenges entrepreneurs face when intentionally building their businesses, like shiny object syndrome and overcomplicating things. Join Brian as he dives into the conversation with Anthony and explores how to take a holistic approach to growing your business.

ABOUT ANTHONY

Over the past 23 years, Anthony Gindin has built six companies, published two books, spoken at events around the world, worked with executive leaders in 17 countries, and been recognized with 11 international marketing awards.

During COVID, Anthony co-founded two e-commerce companies - both of which went public within a year. Then after exiting both companies, Anthony returned to the consulting world as Founder & CEO of Futurecraft Consulting.

Today, Anthony helps other founders and CEOs reinvent their businesses for better growth.

Anthony has also just launched a new book called The Agency Secret where he shares his extensive experience in the agency world - providing a model to transform and scale the world's best agencies.

LINKS & RESOURCES

• Get on the waiting list for Anthony’s new book
• Visit Anthony’s website
• Connect with Anthony on LinkedIn

Welcome back to another episode of The Wantrepreneur to Entrepreneur Podcast! Today we have a special guest joining us: Leslie Gibbs. Leslie is a branding expert with over 30 years of experience in the field, having worked with over 50 different brands. She's the founder and CEO of Strategic Branding Matters, a strategic consulting firm that helps companies define, refine, or refresh their brand and marketing strategy. In today's episode, Leslie will be sharing her valuable insights on branding, why it's important across industries, and how companies can successfully differentiate themselves. Whether you're in the healthcare, tech, web design, or legal industry, this episode is packed with information that will help you stand out and take your business to the next level.

ABOUT LESLIE

Leslie Gibbs is a career marketer with over 30 years of brand marketing experience and has worked with over 50 different brands across technology, healthcare, consumer products and foods and beverage. Leslie has been the CMO at three different companies, has an MBA from Kellogg School of Management and currently owns and manages Strategic Branding Matters, LLC. Strategic Branding Matters is a strategic consulting firm for companies looking to define, refine, or refresh their brand and marketing strategy.

LINKS & RESOURCES

- Visit the Strategic Branding Matters website

- Connect with Leslie Gibbs on LinkedIn

In today's episode, we have the pleasure of welcoming a very special guest, Sophie Bayley, the founder of Lemony. Sophie is here to share her insights on the importance of soft skills and how investing in personal development can lead to entrepreneurial success. From the changing landscape of soft skills to the challenges and rewards of building a business, we dive deep into the world of entrepreneurship. Join us as we explore the power of resilience, the complexity of life, and the need for continuous growth. So grab a cup of coffee, sit back, and get ready to be inspired on this episode of The Wantrepreneur to Entrepreneur Podcast!

ABOUT SOPHIE

After a traditional career path as a management consultant in the innovation sector, Sophie Bayley now follows her passion as the founder of Lemony to support people on their path to a more meaningful, connected and self-determined life. Because in today's world, more than ever, we need resilient, compassionate and courageous people who take the leap even though they are afraid, who live with complexity despite the need for simplicity, who innovate even though they fail, and who collaborate despite conflict. She was born in Switzerland, has English and Belgian roots and lives in Bressanone, Italy.

LINKS & RESOURCES

- Connect with Sophie on LinkedIn

- Visit Lemony’s website

In today's episode you'll hear a very personal and reflective look back at the lessons learned over the past SEVEN years of the Wantrepreneur to Entrepreneur Podcast.

In today's episode we'll talk about potentially THE most important task that ALL entrepreneurs (and yes, wantrepreneurs!) must incorporate into their daily/weekly/monthly task lists: FOLLOWING UP with people!

On today's episode of The Wantrepreneur to Entrepreneur Podcast, our guest Daniela Stokes, a people-centric HR professional and consultant from Human Sector Consulting, is here to talk about the crucial role of HR and culture in driving business success. Daniela shares her insights on all things HR and culture, with a focus on how small businesses can learn valuable lessons from larger ones. We dive into the importance of recognizing and embracing individual differences in the workplace, understanding work preferences and communication styles, and the impact of generational and cultural diversity. Additionally, we explore the power of implementing growth plans and mentorship programs to foster employee development, even in the absence of a dedicated HR team. Daniela also sheds light on the criticality of maintaining balance and well-being in our entrepreneurial journey, emphasizing the importance of caring for our spiritual, mental, and physical health. Get ready to captivate, illuminate, and ignite your team and entrepreneurial journey!

ABOUT DANIELA

A people-centric HR professional and consultant of over 17 years, Daniela Stokes has a heart of the employee experience. As a mom, caretaker, and fellow human, she understands that life exists outside of work and that we all have different dynamics that make our employment situations unique. She loves to guide leaders to sit in the grey area: balancing a healthy workforce and the needs of the business.

LINKS & RESOURCES

- Connect with Daniela on LinkedIn