How you store a luxury watch directly affects its condition and long-term value.

In this episode, we explain whether watches should be kept in boxes, the biggest storage mistakes collectors make, and what really protects high-end timepieces over time.

What makes a watch feel truly luxurious?

In this episode, we break down the materials behind high-end watch cases and explain why metal choice matters more than most collectors realise.

This episode explores Armand Nicolet's unique use of restored historical mechanical movements and why it appeals to collectors who value heritage over trends.

Sotheby’s made history with a $42.8 million watch auction driven by strong global demand for rare and highly complicated timepieces.

This episode delves into the rare craft of the emailleur, showcasing how fire, glass, and artistry transform the most sought-after luxury watch dials.

It also highlights why techniques like Grand Feu and cloisonné define true high-end watchmaking and timeless craftsmanship.

This episode takes a close look at key Rolex dress watches, including the Datejust, Day-Date, and Oyster Perpetual.

It also offers simple advice on value retention and choosing between new or pre-owned models.

We break down how Phillips set new world records by selling Francis Ford Coppola’s rare F.P.Journe timepieces, including a unique prototype that reached an astonishing $10.8 million.

In this episode, we explore H. Moser & Cie.’s Streamliner Genesis 2, a rare release that shifts from digital ideas to pure, physical watchmaking craft.

Discover how its bold design, exclusive run, and story-rich vision shape the next chapter in the Genesis trilogy.

The TAG Heuer Carrera Chronograph x fragment is a 500-piece collaboration that pairs Fujiwara’s minimalist style with TAG Heuer’s heritage, featuring a bold black-and-white design and a modern glassbox chronograph build.

This episode explores Breguet’s new Expérimentale collection, highlighting how the Expérimentale 1 blends advanced precision technology with modern design while staying true to the brand’s heritage in innovation.