Wayfind Marketing Live

Does marketing your business depend on getting out and attending networking events and activities? If so, you're not alone. Many of us are having to reinvent how we network and meet people since almost every in-person event has been canceled.

In this podcast,  we are joined by Jana Cardona, the Executive Director for BNI Midsouth. We discuss how to creatively network and move your business forward, one Zoom meeting at a time. 

Wayfind Marketing Live is based in Memphis, TN, and hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.

Join us for future live streams on Fridays at 12 pm, CDT on Facebook, YouTube, or here on our website at wayfindmarketing.com/live.

I'm willing to bet that no one has ever said they love feeling confused. Well, there was that one guy I went to school with, but other than him, people don't like confusion. More importantly, your customers and prospects don't want to be confused, especially when it comes to figuring out how your business can make their life better Because, as the saying goes, if you confuse, you lose.

Links mentioned in this show: 

1. Why Playing the Hero Will Cost You Business and How to Fix It

2. First Rule of Marketing: Know Thy Customer

3. The powerful impact of a compelling story on our brains

Wayfind Marketing Live is based in Memphis, TN, and hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.

Join us for future live streams on Fridays at 12 pm, CDT on Facebook, YouTube, or here on our website at wayfindmarketing.com/live.

Our current events have forced each of us to ask a ton of questions about our business: How to keep it afloat? How should we help our customers? How do we sell without sounding like a jerk? We are also painfully aware of the flaws in our business and are working like mad to keep things running.

It's time for a sanity break!!

In this podcast, I have a conversation with Don Farrell, Chief Cultivating Officer at Fresh Revenues. Don has years of experience leading and growing his companies through both the good times and the really challenging seasons (e.g., the last Recession and 9/11). We'll discuss how we can pivot our businesses in critical areas such as customer service, sales, and even A/R. You'll get practical tips you can implement right away.

Wayfind Marketing Live is based in Memphis, TN, and hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.

Join us for future live streams on Fridays at 12 pm, CDT on Facebook, YouTube, or here on our website at wayfindmarketing.com/live.

There's more noise and clutter on social media and our inboxes than ever before as more people are working from home and using digital channels to communicate. Which means it's easier than ever to ignore your emails and marketing messages. So how does your business stand out from everyone else? How do you get your message across so customers listen and respond?   In this episode, we discuss three critical things that every business needs to win more customers. We will also walk through the three stages every customer goes through so you can make better marketing decisions.  Grab a pen and paper or your favorite note-taking app and jump in!

Wayfind Marketing Live is based in Memphis, TN, and hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.

Join us for future live streams on Fridays at 12 pm, CDT on Facebook, YouTube, or here on our website at wayfindmarketing.com/live.

This is the Wayfind Marketing podcast, a recording of a live podcast we host on YouTube and Facebook each Tuesday and Friday at 12 pm.

COVID-19 blindsided us. Some were prepared for this kind of event, but many were not. So what do we do now? How can we be better prepared for next time?

In today's episode, we have a conversation with John Salajka, a seasoned business coach and Vistage Chair, who will share his insight on this very topic. Here's a peek into what we'll be talking about:

Wayfind Marketing Live is based in Memphis, TN, and hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.

Join us for future live streams on Fridays at 12 pm, CDT on Facebook, YouTube, or here on our website at wayfindmarketing.com/live.

This is the Wayfind Marketing podcast, a recording of a live podcast we host on YouTube and Facebook each Tuesday and Friday at 12 pm. 

Here's a question we've heard (and asked) a lot ever since the Coronavirus implications have rained down on our economy: how should I be marketing my business in the middle of everything that's going on with COVID-19? In this podcast we discuss:

Wayfind Marketing Live is based in Memphis, TN, and hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.

Join us for future live streams on Fridays at 12 pm, CDT on Facebook, YouTube, or here on our website at wayfindmarketing.com/live.

We all have a ton of questions right now as we try to figure out how to move ahead with our lives and our businesses. Join Bob Willumsen and me as we discuss four ways to make the most of what's happening because of COVID-19. Bob is an executive coach with The John Maxwell Team and has some great insights from his years of executive and pastoral leadership.

Wayfind Marketing Live is based in Memphis, TN, and hosted by Steve Phipps and AnnieLaurie Walters. Steve is the founder and president of Wayfind Marketing. He shares his years of experience guiding business owners by sharing simple and practical marketing tips and stories that will help you grow your business. AnnieLaurie brings her communications and PR experience to offer additional insights into how you can communicate more clearly and win more customers.

Join us for future live streams on Fridays at 12 pm, CDT on Facebook, YouTube, or here on our website at wayfindmarketing.com/live.

The world has entered into uncharted waters. As businesses shutter and Americans hunker-down, we talk about navigating small business and marketing through the chaos and into the new normal. This is episode one. Stick with us to learn more. Our heart is to encourage and equip you to stay afloat on the sea of change.  

**We are offering a free marketing assessment click the link to sign up: https://www.wayfindmarketing.com/schedule-30-minute-video-call