We Are Podcast

We Are Podcast

By Ronsley Seriojo VazBusinessMarketing
Download on the App Store

We Are Podcast episodes

  • 150. Glen Carlson on Finding Our Best Traits, The Importance of Assets & The Real Value of Podcasts

    Coming up with genius ideas and turning them into million-dollar businesses is a little bit of luck and a whole lot of hard work and dedication.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    On this episode of Should I Start a Podcast we have Glen Carlson, podcaster and co-founder of Dent Global which is best known for their flagship 'Key Person of Influence' Accelerators. DENT are worldwide leaders in strategy and technology for entrepreneurial businesses. In the last six years they’ve built their global small business, with offices in the UK, USA, Singapore and Australia.

    For Glen, he might say that turning ideas into profitable businesses is what drives his work everyday: helping people access their own best ideas and convert them into wealth-building assets.

    For a little insight into Glen’s genius, tune into his presentation at 2017’s We Are Podcast, where he explains why we’re often terrible at realising how brilliant we already are.

    In his talk, Glen covers:

    • What assets are and why you need them
    • His concept of “proximity bias” and how it can ruin your confidence
    • The importance of valuing IP over physical assets
    • Why podcasts can be great for generating wealth — even if they don’t make any money
    • Why devoting energy to solving problems can be a waste of time
    • How to create a product ecosystem
    • What your job should really be as a company founder

     

    Links:

    Glen Carlson - Dent Global

    Glen Carlson - LinkedIn

    The DENT Podcast

    Key Persons of Influence

    38 min
  • 150. Glen Carlson on Finding Our Best Traits, The Importance of Assets & The Real Value of Podcasts

    Coming up with genius ideas and turning them into million-dollar businesses is a little bit of luck and a whole lot of hard work and dedication.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    On this episode of Should I Start a Podcast we have Glen Carlson, podcaster and co-founder of Dent Global which is best known for their flagship 'Key Person of Influence' Accelerators. DENT are worldwide leaders in strategy and technology for entrepreneurial businesses. In the last six years they’ve built their global small business, with offices in the UK, USA, Singapore and Australia.

    For Glen, he might say that turning ideas into profitable businesses is what drives his work everyday: helping people access their own best ideas and convert them into wealth-building assets.

    For a little insight into Glen’s genius, tune into his presentation at 2017’s We Are Podcast, where he explains why we’re often terrible at realising how brilliant we already are.

    In his talk, Glen covers:

    • What assets are and why you need them
    • His concept of “proximity bias” and how it can ruin your confidence
    • The importance of valuing IP over physical assets
    • Why podcasts can be great for generating wealth — even if they don’t make any money
    • Why devoting energy to solving problems can be a waste of time
    • How to create a product ecosystem
    • What your job should really be as a company founder

     

    Links:

    Glen Carlson - Dent Global

    Glen Carlson - LinkedIn

    The DENT Podcast

    Key Persons of Influence

    38 min
  • 149. Building a Wonderful, Active Online Community with the Merrymaker Sisters, Emma and Carla Papas

    Social media has grown from it’s infancy where merely having a presence and connecting with an audience allowed businesses and brands to harness a new avenue of advertising. Now, those that succeed in using the power of social media do so through the creating and fostering of their own online communities.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    If you’re ever seen the Merrymaker Sisters — Emma and Carla Papas — you know that they have big personalities. They’re excited, passionate about wellness and happiness and love finishing each other's’ sentences.

    Building a community for their brand might’ve come naturally to them. But there are quite a few tips and tricks they learned along the way, most of which came from making mistakes.

    On this episode of Should I Start a Podcast we bring you the presentation by Emma and Carla from the stage of We Are Podcast 2017. They tell the story of how they went from nine-to-fivers to managing a dedicated community of health and wellness enthusiasts that makes them excited for work every morning.

    Watch the video of their talk to learn about:

    • The importance of keeping it real
    • How to build trust with your audience
    • Getting people to go from freeloading to paying for your products
    • How to not burn yourself out
    • Why Emma and Carla frequently meet up with community members
    • The benefits of “detachment”
    • Why you should cherish your more difficult members

     

    Links:

    Merrymaker Sisters - website

    Merrymaker Sisters - Facebook

    Merrymaker Sisters - Instagram

    Merrymaker Sisters - Twitter

    29 min
  • 149. Building a Wonderful, Active Online Community with the Merrymaker Sisters, Emma and Carla Papas

    Social media has grown from it’s infancy where merely having a presence and connecting with an audience allowed businesses and brands to harness a new avenue of advertising. Now, those that succeed in using the power of social media do so through the creating and fostering of their own online communities.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    If you’re ever seen the Merrymaker Sisters — Emma and Carla Papas — you know that they have big personalities. They’re excited, passionate about wellness and happiness and love finishing each other's’ sentences.

    Building a community for their brand might’ve come naturally to them. But there are quite a few tips and tricks they learned along the way, most of which came from making mistakes.

    On this episode of Should I Start a Podcast we bring you the presentation by Emma and Carla from the stage of We Are Podcast 2017. They tell the story of how they went from nine-to-fivers to managing a dedicated community of health and wellness enthusiasts that makes them excited for work every morning.

    Watch the video of their talk to learn about:

    • The importance of keeping it real
    • How to build trust with your audience
    • Getting people to go from freeloading to paying for your products
    • How to not burn yourself out
    • Why Emma and Carla frequently meet up with community members
    • The benefits of “detachment”
    • Why you should cherish your more difficult members

     

    Links:

    Merrymaker Sisters - website

    Merrymaker Sisters - Facebook

    Merrymaker Sisters - Instagram

    Merrymaker Sisters - Twitter

    29 min
  • 148. Danielle Lewis on the Power of Influencer Marketing and Harnessing the Power of Influencers

    In today’s world businesses can rise and fall off the back of a few well placed social media posts by only a handful of respected people on any given social media platform.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    On this week’s episode of Should I Start a Podcast we take a listen to Danielle Lewis’ session at We Are Podcast 2017. Danielle is CEO and co-founder of Scrunch, a platform that links brands to influencers around the world. She’s also at the forefront of a new but rapidly evolving industry.

    Influencer marketing is, as Danielle puts it, “the new word-of-mouth”. By hiring influencers and accessing their massive social media circles, your company can tap into new and relevant audiences and get more eyes on your product.

    But how do we make things work in this Wild-West industry? At We Are Podcast, Danielle gave a talk on the benefits of influencers and how you can get some of the huge returns that people are seeing with this new form of marketing. It was a densely-packed and highly informative talk that no marketer should miss.

    Danielle also talks about:

    • Why some people are getting incredible results with influencers — while others aren’t
    • How to transition influencer traffic to sales
    • Why influencer marketing is the new “word-of-mouth”
    • How some businesses are seeing 20-to-1 returns on influencer marketing
    • The benefits of using a third-party software to access influencers
    • Why a clear contract can save you from disaster
    • How to avoid a PR nightmare by incorrectly using influencer content
    • Why influencer marketing isn’t just for cool, young brands

     

    Links:

    Scrunch
    Danielle Lewis - LinkedIn
    Scrunch - YouTube
    Scrunch - Facebook

    26 min
  • 148. Danielle Lewis on the Power of Influencer Marketing and Harnessing the Power of Influencers

    In today’s world businesses can rise and fall off the back of a few well placed social media posts by only a handful of respected people on any given social media platform.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    On this week’s episode of Should I Start a Podcast we take a listen to Danielle Lewis’ session at We Are Podcast 2017. Danielle is CEO and co-founder of Scrunch, a platform that links brands to influencers around the world. She’s also at the forefront of a new but rapidly evolving industry.

    Influencer marketing is, as Danielle puts it, “the new word-of-mouth”. By hiring influencers and accessing their massive social media circles, your company can tap into new and relevant audiences and get more eyes on your product.

    But how do we make things work in this Wild-West industry? At We Are Podcast, Danielle gave a talk on the benefits of influencers and how you can get some of the huge returns that people are seeing with this new form of marketing. It was a densely-packed and highly informative talk that no marketer should miss.

    Danielle also talks about:

    • Why some people are getting incredible results with influencers — while others aren’t
    • How to transition influencer traffic to sales
    • Why influencer marketing is the new “word-of-mouth”
    • How some businesses are seeing 20-to-1 returns on influencer marketing
    • The benefits of using a third-party software to access influencers
    • Why a clear contract can save you from disaster
    • How to avoid a PR nightmare by incorrectly using influencer content
    • Why influencer marketing isn’t just for cool, young brands

     

    Links:

    Scrunch
    Danielle Lewis - LinkedIn
    Scrunch - YouTube
    Scrunch - Facebook

    26 min
  • 147. Convincing Your Audience Through A+ Content: Live We Are Podcast 2017

    A good content strategy is hard to come by. In today’s hyper-stimulated world, we’re simply bombarded by text, audio and video everywhere we look. In order to stand out, there’s a few things you can do.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    In this episode of Should I Start a Podcast we are sharing the incredible learnings from the con vince panel from We Are Podcast 2017. We assembled a crack squad of successful entrepreneurs to hear their proven strategies for producing content that is interesting, engaging and helps boost their brand. The conversation was incredibly enlightening —- and sometimes downright hilarious. If you create content in any way, you’ll want to listen to this one.

    The panel includes:

    • Adam Franklin, CEO at Bluewire Media
    • Yann Ilunga, Podcasting Consultant & Systems Strategist, Podcast Success Academy
    • Sean D’Souza, Owner, PsychoTactics
    • Amber Hawken, Founder and Director at Amber Hawken and Calm Mind Project

    Our star studded lineup covers::

    • The benefits of going against the flow
    • How one website maximised profits with one simple tactic
    • Why we shouldn’t be trying to convince people to buy our product
    • How to really connect with your audience, not just pay lip service
    • What being a “guru” really means
    • The power of repurposing content
    • How to find new content ideas
    • How to make membership models work

     

    Links:

    We Are Podcast - Website

    Adam Franklin - LinkedIn

    Sean D’Souza - LinkedIn

    Yann Ilunga - LinkedIn

    Amber Hawken - LinkedIn

    36 min
  • 147. Convincing Your Audience Through A+ Content: Live We Are Podcast 2017

    A good content strategy is hard to come by. In today’s hyper-stimulated world, we’re simply bombarded by text, audio and video everywhere we look. In order to stand out, there’s a few things you can do.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    In this episode of Should I Start a Podcast we are sharing the incredible learnings from the con vince panel from We Are Podcast 2017. We assembled a crack squad of successful entrepreneurs to hear their proven strategies for producing content that is interesting, engaging and helps boost their brand. The conversation was incredibly enlightening —- and sometimes downright hilarious. If you create content in any way, you’ll want to listen to this one.

    The panel includes:

    • Adam Franklin, CEO at Bluewire Media
    • Yann Ilunga, Podcasting Consultant & Systems Strategist, Podcast Success Academy
    • Sean D’Souza, Owner, PsychoTactics
    • Amber Hawken, Founder and Director at Amber Hawken and Calm Mind Project

    Our star studded lineup covers::

    • The benefits of going against the flow
    • How one website maximised profits with one simple tactic
    • Why we shouldn’t be trying to convince people to buy our product
    • How to really connect with your audience, not just pay lip service
    • What being a “guru” really means
    • The power of repurposing content
    • How to find new content ideas
    • How to make membership models work

     

    Links:

    We Are Podcast - Website

    Adam Franklin - LinkedIn

    Sean D’Souza - LinkedIn

    Yann Ilunga - LinkedIn

    Amber Hawken - LinkedIn

    36 min
  • 146. Converting Using Your Podcast: Live at We Are Podcast 2017

    Selling your product is painful, even if you really believe in your business. It’s hard to to cold-call people and confidently tell them why they should drop what they’re doing and hand over their money.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    In this episode of Should I Start a Podcast we are sharing the convert panel from We Are Podcast 2017. We brought together a group of experts who has had plenty of experience with the art of the sale. Their advice for wavering business owners? It’s not about creating a perfect product, but comes down to something much more basic.

    Give the podcast a listen to get their inside tips on how to make sales less painful.

    Panel guests include:

    • Nathan Chan, CEO & Publisher of Foundr Magazine
    • Carla Papas, Co-founder of The Merrymaker Sisters
    • Adam Franklin, CEO at Bluewire Media
    • Clarissa Rayward, Lawyer at The Happy Family Lawyer

    They also cover:

    • The value of content when it comes to sales
    • The one thing too many entrepreneurs ignore
    • Why you should fall in love with your customers, not your product
    • How to use your community to refine your product
    • Why unpaid partnerships can be beneficial
    • The importance of having a refined pitch
    • How to find high-quality and lucrative partnerships
    • Why you sometimes have to say “no” to potential sponsors

    ‘

    Links:

    We Are Podcast - Website
    Amplify Agency - Website
    Adam Franklin - LinkedIn
    Clarissa Rayward -LinkedIn
    Nathan Chan - LinkedIn
    Carla Papas - LinkedIn

    30 min
  • 146. Converting Using Your Podcast: Live at We Are Podcast 2017

    Selling your product is painful, even if you really believe in your business. It’s hard to to cold-call people and confidently tell them why they should drop what they’re doing and hand over their money.

    Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest line-up, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you’re thinking about starting a podcast, or simply finding a better way to get your message out to your audience, then this is the podcast for you.

    In this episode of Should I Start a Podcast we are sharing the convert panel from We Are Podcast 2017. We brought together a group of experts who has had plenty of experience with the art of the sale. Their advice for wavering business owners? It’s not about creating a perfect product, but comes down to something much more basic.

    Give the podcast a listen to get their inside tips on how to make sales less painful.

    Panel guests include:

    • Nathan Chan, CEO & Publisher of Foundr Magazine
    • Carla Papas, Co-founder of The Merrymaker Sisters
    • Adam Franklin, CEO at Bluewire Media
    • Clarissa Rayward, Lawyer at The Happy Family Lawyer

    They also cover:

    • The value of content when it comes to sales
    • The one thing too many entrepreneurs ignore
    • Why you should fall in love with your customers, not your product
    • How to use your community to refine your product
    • Why unpaid partnerships can be beneficial
    • The importance of having a refined pitch
    • How to find high-quality and lucrative partnerships
    • Why you sometimes have to say “no” to potential sponsors

    ‘

    Links:

    We Are Podcast - Website
    Amplify Agency - Website
    Adam Franklin - LinkedIn
    Clarissa Rayward -LinkedIn
    Nathan Chan - LinkedIn
    Carla Papas - LinkedIn

    30 min

About We Are Podcast

From the publisher's feed

Welcome to We Are Podcast, the show where I, Ronsley Vaz, a business owner podcaster for over a decade, help other business owner podcasters like you take your podcasting game to the next level. I understand the struggles and the challenges you face as a business owner podcaster, that's why I created this show. Each week, I'll be interviewing other successful business owner podcasters who have seen significant growth in their audience, revenue, and credibility as a result of using their podcast.